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Top 10 Social Media Management Tools

1

HubSpot Marketing Hub

Our score: 9.5 User satisfaction: 98%

HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to social media. The platform has a CRM base complete with analytics. It has modules to manage blogs, lead generation, social monitoring, ads, and email marketing.

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  • Pricing: free
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based, Windows Mobile
  • Pricing Model: Free, Monthly payment
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted, Open API
2

Meta Business Manager

Our score: 9.4 User satisfaction: N/A

Facebook Pages Manager is a mobile app that helps Facebook Page users manage their pages and everything in them using their smartphones and/or tablet. With this application, you can add media to your posts, boost traffic, create events, and engage users in real-time. It is a Facebook Marketing essential.

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  • Pricing: free
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Free
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted
3

monday.com

Our score: 9.4 User satisfaction: 99%

An industry-leading collaboration app for on-site and remote work teams. This leverages tools such as Kanban boards, Gantt charts, and workflow automations to help teams handle any type of project. It also seamlessly integrates with third-party apps to ensure easier adoption and extend its capabilities.

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  • Pricing: $8
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted, Open API
4

Salesforce Marketing Cloud

Our score: 9.3 User satisfaction: 97%

A connected marketing solution for personalized customer journeys across devices and channels.

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  • Pricing: By quote
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted
5

Zoho Social

Our score: 9.0 User satisfaction: 100%

Zoho Social is a social media management software equipped with media publishing features to create engaging marketing content. This software lets you manage and monitor multiple social networks, schedule posts, monitor performance, as well as collaborate using a single dashboard. It also delivers real-time alerts for customer inquiries or feedback.

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  • Pricing: Free
  • Devices Supported: Windows, Linux, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Free, Monthly payment
  • Customer Types: Small Business, Medium Business
  • Deployment: Cloud Hosted
6

Hootsuite

Our score: 9.0 User satisfaction: 99%

Hootsuite helps organizations streamline their social media management. It provides tools for managing social networks, scheduling messages, engaging your audiences, and measuring ROI. HootSuite helps organizations be on top of all their social media processes from listening to reporting. It has an intuitive user interface and is easy to use.

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  • Pricing: $19
  • Devices Supported: Android, iPhone/iPad, Web-based, Windows Mobile
  • Pricing Model: Free, Monthly payment, Annual Subscription, Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted
7

X Pro

Our score: 9.0 User satisfaction: N/A

X Pro is the most powerful X tool for real-time tracking, organizing, and engagement. With the platform, you can schedule tweets, monitor profiles, track trends, and many more. It is a good collaboration app to manage X activities for small teams. Reach your audiences and discover the best of X.

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  • Pricing: free
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Free
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted
8

Birdeye

Our score: 9.0 User satisfaction: 97%

A reliable reputation management and customer experience software designed to help businesses transform their customers into a powerful marketing engine. It allows businesses to analyze various customer feedback and reviews across major social channels, surveys, and review sites. Birdeye provides businesses a solid platform for review generation, monitoring, management, and marketing.

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  • Pricing: By quote
  • Devices Supported: Android, iPhone/iPad, Web-based
  • Pricing Model: Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted
9

Semrush

Our score: 9.7 User satisfaction: 99%

An advanced SEO software, SEMrush provides a comprehensive set of tools for SEO and marketing professionals in a visual and easy-to-use interface. SEMrush monitors and manages your online visibility. Its features include display advertising tool, backlinks, content analyzer, ad builder, on-page SEO tracker, and more.

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  • Pricing: $99.95
  • Devices Supported: Android, iPhone/iPad, Web-based
  • Pricing Model: Monthly payment, Annual Subscription, Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted
10

Sprout Social

Our score: 8.9 User satisfaction: 93%

Sprout Social is a social media management software providing companies with tools to grow and manage their social communities. It provides users with collaboration tools and other features for monitoring and analytics. This social CRM tool, when used well, can bring your social media presence and engagement to new heights.

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  • Pricing: $99
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Medium Business, Freelancers
  • Deployment: Open API

Our Score

FinancesOnline utilizes our proprietary SmartScore™ system to analyze all the solutions in the Social Media Management Tools category so that we can help you choose the best possible application. It takes into consideration the following factors: main features, collaboration features, customization, available integrations, intuitiveness, customer support, how secure a software is, support for smartphones and tablets, general media ratings. As of now, HubSpot Marketing Hub is the leader in this category and our experts are really satisfied with it. After detailed research and analysis it had the best results among its competitors and we strongly suggest that you consider it as one of the alternatives for your company.

Our Score
9.5

HubSpot Marketing Hub Features

9.4

Meta Business Manager Features

9.4

monday.com Features

9.3

Salesforce Marketing Cloud Features

9.0

Zoho Social Features

9.0

Hootsuite Features

9.0

X Pro Features

9.0

Birdeye Features

8.9

Semrush Features

8.9

Sprout Social Features

User Satisfaction

A look at overall user satisfaction with the products in our Social Media Management Tools category based on our unique algorythm that gathers client reviews, comments and opinions across a broad set of social media platforms in order to help you make an informed investment decision.

User Satisfaction

98%

N/A

99%

97%

100%

99%

N/A

97%

99%

93%

Pricing

Every vendor in the Social Media Management Tools category will provide a different set of pricing packages for its app and every package will include a different group of features. Below we list the overal pricing for the cheapest package available for each product. Keep in mind that advanced features may have an extra cost.

Pricing

free

free

$8

By quote

Free

$19

free

By quote

$99.95

$99

Devices Supported

A summary of what type of devices and operating systems are supported by the listed B2B tools in the Social Media Management Tools category, including mobile platforms and web-based solutions.

Devices Supported

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Pricing Model

Find out which pricing models are offered by the vendors in the Social Media Management Tools category to see which one suits your business needs and budget best. Keep in mind that certain services can support free or freemium accounts for you to test first.

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

Customer Types

An overview of which types of companies a given B2B software in the Social Media Management Tools category is designed for, from small businesses and non-profits to large enterprises.

Customer Types

Small Business

Large Enterprises

Medium Business

Freelancers

Deployment

An overview of what styles of software deployement are offered by every B2B vendor in the Social Media Management Tools category. While the majority of modern SaaS services are cloud-based certain services might offer an on-site deployment model as well.

Deployment

Cloud Hosted

On Premise

Open API

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

Why is FinancesOnline free? Why is FinancesOnline free?

FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.

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