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Alex Hillsberg

Alex Hillsberg

Alex Hillsberg is a senior business & finance analyst and a prominent expert specializing in the fin-tech and cloud technology in the FinancesOnline news team. He's been writing high-quality content for our platform since 2013. He holds a MA in economics and earned his BA in journalism studies. He has a keen interest in venture capital investments, especially in the fintech and B2B sectors. His work has been published, among others, by Wired, The Independent, Techonomy, and IndustryWeek.

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Articles published by Alex Hillsberg:

Automation Can Ease Inflation Impact on Small Business

Automation Can Ease Inflation Impact on Small Business

Small and medium-sized businesses continue to face headwinds due to inflation. A new survey from JP Morgan Chase reveals that 45% of small businesses think inflation is their top challenge, up from 20% the previous year. On the other hand, nearly all (91%) of midsized businesses said they’re experiencing inflation challenges. To adapt to current […]
Fitness Apps to Get Boost as  People Make New Year Fitness Goals

Fitness Apps to Get Boost as People Make New Year Fitness Goals

Demand for fitness apps is projected to reach $7.03 billion by 2029, sustaining its market momentum since its 46% growth worldwide amid the strict COVID-19 lockdowns in 2020. This, as gyms and fitness businesses leverage club management software and other ways to mitigate a growing exercise-at-home trend driven by fitness apps. At the height of […]
Why Marketing Automation Should Be in Your 2023 Small Business Marketing Strategies

Why Marketing Automation Should Be in Your 2023 Small Business Marketing Strategies

As 2022 comes to a close, economists and investors forecast a global economic slowdown in 2023. While top United States-based CEOs prepare for a possible recession, small businesses are thinking about their prospects next year. A recent survey of US SMBs indicates that business owners plan to focus on their customer base amid gloomy market predictions. When […]
Can Freelance Platforms Address Small Business Labor Shortage?

Can Freelance Platforms Address Small Business Labor Shortage?

While CEOs are preparing for a possible recession, small business owners are not seeing signs of a slowdown due to the tight labor market. A recent survey from The National Federation of Independent Business (NFIB) showed that 44% of small business owners reported job openings that were hard to fill. On the other hand, the […]
Go Data-Driven Spend Management for Possible 2023 Recession

Go Data-Driven Spend Management for Possible 2023 Recession

Despite more than $35 billion in revenues during Thanksgiving weekend, corporate America is still preparing for a possible recession in 2023. In a recent interview with CNBC, CEOs from top companies, including General Motors, JP Morgan, and Walmart, talked about interest rates, inflation levels, and geopolitics. Based on the interviews, most CEOs are putting out […]
Inventory Management Software Market Restrained by Low Adoption

Inventory Management Software Market Restrained by Low Adoption

Managing inventory is a crucial practice in retail and ecommerce industries more so than ever. After all, when COVID-19 left everyone to their own devices at home, people from all over the world trooped to online stores for retail therapy. This trend is still ongoing even though the threat of the pandemic has tapered off. […]
Digital Asset Management Software Market Gears Up for Growth, Thanks to Bigger Content Marketing Budgets Next Year

Digital Asset Management Software Market Gears Up for Growth, Thanks to Bigger Content Marketing Budgets Next Year

In today’s digital age, a wide variety of assets are used for content, from images and videos to documents and presentations. To organize these files, businesses leverage a system designed to centralize, update, upgrade, and optimize various media assets—digital asset management (DAM) software. DAM solutions create a single source of truth for stored assets and […]
IT Security Software Update Recommended to Avoid Cyber Monday Attacks

IT Security Software Update Recommended to Avoid Cyber Monday Attacks

As the biggest shopping day in the United States, Cyber Monday delivers some of the best deals and the biggest shopping binges all year. In fact, the 2022 incarnation is expected to drive $11.2 billion in spending, representing 5.1% year-over-year growth. This outpaces the projections for Black Friday sales, which are set to only increase […]
Restaurant Management Software Sees Market Uptick as People Dine Out Again

Restaurant Management Software Sees Market Uptick as People Dine Out Again

As food establishments continue to recover from the impact of COVID-19, restaurateurs have turned to modern technology for help in running brick-and-mortar and online operations. Among the foremost applications being adopted are restaurant management systems, which provide end-to-end solutions. A report by UnivDatos shows the global restaurant management software market size expanding annually by 16% […]
Content Governance and System Security Emerge as Top Content Management Software Use Cases

Content Governance and System Security Emerge as Top Content Management Software Use Cases

Content plays a vital role in marketing and communications and has helped organizations increase conversions and generate more leads since time immemorial. In his 1996 essay, Microsoft founder Bill Gates mentioned that “content is king,” a statement that still holds true nearly three decades after, when most marketing initiatives have been digitized. Today, content management […]
Hotel Management Software Market Growth Hampered by Digital Transformation Issues

Hotel Management Software Market Growth Hampered by Digital Transformation Issues

The hotel industry is among the hardest hit markets by COVID-19. At the height of the pandemic, occupancy rates nearly flatlined and the collective revenue per available room was abysmal. By 2022, when the threat of COVID-19 was significantly reduced, the industry found itself on a steady path to recovery, with revenue at the end […]
SaaS Overpayment for Collaboration Software Hounds Market Growth

SaaS Overpayment for Collaboration Software Hounds Market Growth

Remote collaborations have been in demand since the onset of COVID-19 and continue to be highly relevant even as employees have started to return to the office. Collaboration software vendors know this for a fact, made evident by the price increases they implemented over the past few years. Research from Vertice found that 80% of […]
Businesses Turn to Low Code Platforms Following High Digital Transformation Failure Rate

Businesses Turn to Low Code Platforms Following High Digital Transformation Failure Rate

The COVID-19 pandemic disrupted industries and then forced companies to evolve to become digital businesses. According to a report by Caspio and Forrester, this led to almost 80% of organizations struggling during the pandemic. Organizations had to pursue and accelerate digital transformations for them to stay afloat in an ecosystem dominated by remote work. After […]
Time Tracking Software Market Size Propelled by Hybrid Work but Adoption Remains Low

Time Tracking Software Market Size Propelled by Hybrid Work but Adoption Remains Low

Time tracking plays a pivotal role in business operations, as organizations leverage time clocks, clock card machines, and digital attendance machines to record the arrival and working hours of employees. With the fallout from COVID-19 forcing office workers to work remotely, companies have turned to time tracking software to monitor employee attendance. Bearing more functionalities […]
Cybersecurity Software Market Expands as Cost of Cybercrime Grows

Cybersecurity Software Market Expands as Cost of Cybercrime Grows

There has always been a pressing need for cybersecurity as the frequency and cost of cyberattacks have been perpetually increasing, especially at the height of COVID-19. Now, the demand for cybersecurity persists as the globe reels from a collective economic downturn and stock market meltdown. In fact, a report by Statista, which compiled statistics from […]
Marketing Automation Software Market Anticipates Biggest Growth from APAC Region

Marketing Automation Software Market Anticipates Biggest Growth from APAC Region

For an enterprise, highly efficient workflows translate to speedier operations, more satisfied customers, and potentially more significant sales. Marketing automation software platforms make this possible as these enable users to map out operational processes and customer journeys, with many of the activities automatically executed. As such, the demand for these tools remains high even though […]
Cloud Spending Increases by Over $11B in Q3 2022; Google Gains Ground

Cloud Spending Increases by Over $11B in Q3 2022; Google Gains Ground

Following a strong second quarter, the cloud software and infrastructure market sustained its momentum in the third quarter of 2022. A new report from Synergy Research Group found that cloud spending for the quarter amounted to $57.5 billion, up by more than $11 billion and representing 24% growth year-over-year. This is a remarkable feat considering […]
HR Software Market Boosted by Strong US Labor Market

HR Software Market Boosted by Strong US Labor Market

HR tech solutions have proven to be resilient as they continued to grow despite the onset of the COVID-19 pandemic and are flourishing amid today’s high inflation. In a new report by Technavio, the HR software market size is projected to rise by $11.17 billion from 2021 to 2026 at an annual growth rate of […]
Restaurant POS Software Market Fueled by Digitalization but Hampered by Inflation

Restaurant POS Software Market Fueled by Digitalization but Hampered by Inflation

The COVID-19 pandemic may have brought tumultuous times to the restaurant industry, but it also carved out a path for technology to immensely improve the operations of food businesses. At the height of the pandemic, United States establishments lost sales amounting to $280 billion and ended up letting go of more than 8 million hospitality […]
AI Writing Software Getting Popular among Marketers

AI Writing Software Getting Popular among Marketers

Artificial intelligence (AI) has made inroads into today’s marketing process and has revolutionized many workflows. And so, the value of AI in marketing is poised to climb from $6.94 billion in 2021 to $47.8 billion by 2030 at a staggering annual growth rate of 28.6%. A large part of this growth can be credited to […]