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What is Reputation Management Software?
Reputation management software is used by companies to track users’ reviews on social media and other sites, and respond to them. Thus, they can immediately contact customers who wrote negative reviews and resolve their issues to turn their bad experience into a good one. Show more This software monitors review sites for negative reviews and notifies you about them. Plus, it can also create reports and alerts on your brand’s online reputation. The solution helps to collect and interpret user reviews, and provides forms and other tools to gather fresh online reviews. Users are also allowed to submit their reviews through email and as response to advertising campaigns. Start by checking our leader Birdeye, and other recommended solutions in this category. Show less
How was this ranking made?
In order to create this ranking of best Reputation Management Software we have checked 92 trending applications currently present on the market, studying their features, ease-of-use, customer service, offered integrations with other systems as well as mobile support with our unique SmartScoreTM rating system. This ranking has been prepared by Louie Andre, our software authority responsible for the Reputation Management Software category.
List of Top 12 Reputation Management Software
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1. Birdeye
Our score: 9.0 User satisfaction: 97%A reliable reputation management and customer experience software designed to help businesses transform their customers into a powerful marketing engine. It allows businesses to analyze various customer feedback and reviews across major social channels, surveys, and review sites. Birdeye provides businesses a solid platform for review generation, monitoring, management, and marketing.
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2. Easy Busy Pets
Our score: 8.5 User satisfaction: 95%Cloud-based software designed for pet care professionals that serves as a CRM, website builder and appointment scheduler in one. Easy Busy Pets helps pet care business owners stay compliant while saving time and money as they grow.
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3. Yotpo
Our score: 9.6 User satisfaction: 91%Yotpo is a marketing app for ecommerce stores. It helps online stores generate product reviews and use these reviews to boost sales. A plug-and-play social reviews and ecommerce app, Yotpo collects more verified reviews than any of its counterparts. It also gives customers a simple and smart mobile-first reviewing experience.
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4. Qualtrics CX
Our score: 9.5 User satisfaction: 100%Qualtrics is an award-winning tool trusted not only by thousands of companies but also by academic institutions. The first survey software that adapts the use of artificial intelligence in survey data analysis, Qualtrics utilizes its advanced intuitive tools to streamline the complex research process for businesses of any size.
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5. Hootsuite
Our score: 9.4 User satisfaction: 99%Hootsuite helps organizations streamline their social media management. It provides tools for managing social networks, scheduling messages, engaging your audiences, and measuring ROI. HootSuite helps organizations be on top of all their social media processes from listening to reporting. It has an intuitive user interface and is easy to use.
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6. Sprout Social
Our score: 9.3 User satisfaction: 93%Sprout Social is a social media management software providing companies with tools to grow and manage their social communities. It provides users with collaboration tools and other features for monitoring and analytics. This social CRM tool, when used well, can bring your social media presence and engagement to new heights.
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7. Podium
Our score: 9.1 User satisfaction: 95%Podium is a robust online review software designed to help organizations power local interaction.
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8. BrandYourself
Our score: 9.1 User satisfaction: 92%BrandYourself is an online reputation management tool specifically geared towards relieving unwanted Google results. It aims to improve individuals’ and companies’ profiles by pushing positive results up the page. With BrandYourself, both private and public persons and business organizations can manage what Google shows about them.
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9. PowerReviews
Our score: 9.1 User satisfaction: 95%PowerReviews is a comprehensive suite for feedback & reviews management recommended to every company looking to automate ratings and improve user experience. Rather than a simple ‘review this service’ option, PowerReviews access customer ratings in a variety of ways, allowing the company to compare opinions and detect negative trends.
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10. Synup
Our score: 9.0 User satisfaction: 94%Synup is an intuitive local SEO software that automates location management for listings, reputation, and analytics. It offers tools that allow users to monitor local listings, aggregate customer interactions, and get access to in-depth analytics in one user-friendly interface. This platform also offers a white-labeled solution that marketing agencies can use to resell the tool.
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11. eclincher
Our score: 8.1 User satisfaction: 100%eclincher is all about ease of use, helping you connect and manage your social media presence. Connect and manage all your social media networks' accounts.
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12. Rize Reviews
Our score: 8.0 User satisfaction: N/ARize Reviews helps you tactfully ask and remind customers for feedback and guides them through the online review process.
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Table of contents
Industry Report - Reputation Management Software for 2022
CloudRank™ system is a unique algorithm that our research team uses to evaluate Reputation Management Software solutions in a detailed and accurate way. The Summer 2022 edition of the ranking was prepared by Louie Andre, our leading expert in the field of Reputation Management Software, who has authored 1380+ product reviews in this category. The goal of CloudRank™ is to present an unbiased, multi-layered perspective on Reputation Management Software, considering a wide range of metrics and factors, and educating potentiala customers about both opportunities and challenges associated with each piece of software.
In order to achieve full objectivity the position in our CloudRank™ is based on:
- Expert Score: which involves extensive analysis by our internal team which carefully examined all key elements of each software and testing it in real-life situations
- User Score: which involves an aggregated opinion of actual users of each product whose identity was properly verified
- Market Position: which involves general recognition of a given vendor on the market and reflects its overall popularity and reach
What do the tiers in CloudRank™ mean?
We’ve calculated a score for each product based on the average experience shared by our users in their product reviews and arranged the list in three tiers. You can see the methodology below on how the calculations were made.
- Leaders: those with a User Score of 8.0 or higher; this tier includes products that are currently leaders on the market and are appreciated by both experts and actual users. They always represent the best of what the Reputation Management Software market has to offer and are all worth trying out if you’re looking for a reliable solution.
- Contenders: those with a User Score between 7.5 and 8.0; this tier includes high-quality products that still have some minor drawbacks that prevent them from becoming leaders on the market. They always represent well-designed tools that, over time, will most likely develop into market leaders as the missing features are added.
- Rising Stars: those with a User Score between 6.5 and 7.5; this tier includes products that have high-potential but still lack some crucial features or services expected from a leading solution. They are products with solid foundations and a vision that makes us eager to see what they will become as their solution improves in the future.
Regardless of their tier, all products included in our CloudRank™ are popular, quality products considered top-performers by our team of experts. Make sure you read a more detailed review of each solution to find one that will work best for your specific needs and budget.
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MARKET POSITION
A score between 1 and 10 based on popularity and market reach of each product.
TOTAL score
A score between 1 and 10 based on the average of our Expert Score and User Score.
How does CloudRank™ work?
Market Position
A score between 1 and 10 based on popularity and market reach of each product.
Total Score
A score between 1 and 10 based on the average of our Expert Score and User Score.
CloudRank™ tier
Based on product's total score.
Rising Star
Contender
Front Runners
25 Most Popular Reputation Management Software
Here is a list of all 25 Reputation Management Software solutions evaluated with our CloudRank™ analysis. We have compared their features, user satisfaction, market presence and other key factors in an in-depth analysis you can find below:
1. Qualtrics CX
8.66
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Score:8.66
Score:8.66
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100+
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CloudRank™
Score:8.40
Score:8.40
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100+
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}
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Score:8.40
Score:8.40
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100+
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CloudRank™
Score:8.26
Score:8.26
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100+
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}
CloudRank™
Score:8.24
Score:8.24
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100+
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6. Sprout Social
8.10
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Score:8.10
Score:8.10
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51-100
100+
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CloudRank™
Score:7.92
Score:7.92
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No. of employees:
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11-50
51-100
100+
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}
CloudRank™
Score:7.73
Score:7.73
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No. of employees:
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51-100
100+
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}
CloudRank™
Score:7.72
Score:7.72
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100+
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}
CloudRank™
Score:7.70
Score:7.70
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100+
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}
CloudRank™
Score:7.66
Score:7.66
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No. of employees:
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51-100
100+
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}
CloudRank™
Score:7.52
Score:7.52
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No. of employees:
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100+
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}
CloudRank™
Score:7.47
Score:7.47
Customers company size
No. of employees:
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100+
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CloudRank™
Score:7.40
Score:7.40
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15. ReviewTrackers
7.40
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Score:7.40
Score:7.40
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16. NapoleonCat
7.38
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Score:7.38
Score:7.38
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No. of employees:
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100+
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}
CloudRank™
Score:7.37
Score:7.37
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51-100
100+
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}
CloudRank™
Score:7.12
Score:7.12
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No. of employees:
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51-100
100+
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Our score and features analysis:
}
CloudRank™
Score:7.01
Score:7.01
Customers company size
No. of employees:
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51-100
100+
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Our score and features analysis:
}
CloudRank™
Score:6.97
Score:6.97
Customers company size
No. of employees:
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51-100
100+
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}
CloudRank™
Score:6.75
Score:6.75
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100+
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22. PowerReviews
6.66
Our score and features analysis:
}
CloudRank™
Score:6.66
Score:6.66
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51-100
100+
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23. BrandYourself
6.48
Our score and features analysis:
}
CloudRank™
Score:6.48
Score:6.48
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No. of employees:
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11-50
51-100
100+
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24. Easy Busy Pets
6.43
Our score and features analysis:
}
CloudRank™
Score:6.43
Score:6.43
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No. of employees:
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11-50
51-100
100+
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25. Verified Reviews
6.24
Our score and features analysis:
}
CloudRank™
Score:6.24
Score:6.24
Customers company size
No. of employees:
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11-50
51-100
100+
Best features
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Our report covered 25 most popular products from the Reputation Management Software category. We’ve analyzed their features, performance, integration, customer support, pricing, and several other key buying factors and combined it with feedback from user reviews to come up with the current list of best solutions:
- 2022 Reputation Management Software Leaders: Qualtrics CX, Hootsuite, Podium, Birdeye, Thryv, Sprout Social
- 2022 Reputation Management Software Contenders: Falcon.io, eclincher, Brandwatch, Yotpo, Brand24, Mention, Oktopost, ReviewTrackers, NapoleonCat
- 2022 Reputation Management Software Rising Stars: Meltwater, Cision, Yext, RepuGen, Synup, Grade.us, PowerReviews, BrandYourself, Easy Busy Pets, Verified Reviews
Qualtrics CX is a customer experience management platform designed to gather customer feedback and manage your brand’s reputation online. This software is developed and marketed by Qualtrics, an American experience management company, that was founded by Scott M. Smith, Ryan Smith, Jared Smith, and Stuart Orgill back in 2002. SAP later acquired Qualtrics for $8 billion back in November 2011 with the intention of making the company public. Their product, Qualtrics CX is award-winning software that gained various recognitions throughout the years including FinancesOnline’s Expert’s Choice Award in 2019. As such, it is only fitting that this software is given the top spot in our reputation management category.
From advanced research to analytics, Qualtrics CX is a powerful software that you can employ to help manage your brand’s reputation online. It can automatically extract deep insights and predict the key drivers of your company’s customer experience using its very own predictive intelligence engine called IQ. Moreover, Qualtrics CX can use these insights to help your business optimize customer acquisition and leverage customer retention and loyalty. Also, it is equipped with an intuitive centralized platform that provides an overview of your most crucial metrics to enable you to stay on top of things.
This software is one of Qualtrics’ four main products which includes Qualtrics Employee Experience, Qualtrics Brand Experience, and Qualtrics Product Experience. To top things all off, the vendor offers a terrific free trial deal for new users that want to take their products for a test run.
Most users of Reputation Management Software solutions confirm that in most cases these tools allow them to reach the following business goals:
- It assists us to get information about how users perceive our competitors and their products [ 86.3% of users ]
- It enables us to engage our customers and enhance positive perceptions about our company [ 84.7% of users ]
- It enables us to reach more consumers in a cost-effective manner [ 85.9% of users ]
- It helps us to get customer feedback on their positive and negative experiences [ 85.6% of users ]
- It helps us to identify key influencers and engage them proactively [ 86.4% of users ]
How did we select products for this Reputation Management Software report?
The Summer 2022 version of the report includes a total of 25 Reputation Management Software products that were compared and analyzed by our team. We selected them based on the following factors:
- Popularity of a given brand in the SaaS market (based on our own market research)
- How popular a given brand is among FinancesOnline users (based on number of mothly readers for each review page)
- Availability of statistical data generated from user reviews of a particular product (we excluded products with not enough data to draw meaningful conclusions)
- The current listing reflects the state of our database and research as of June 2022. An updated version of the report will be released quarterly to keep data fresh and incorporate information about shifts and changing trends in the market.
What are the current Reputation Management Software trends?
The Importance of Reviews
Automation is one of the major universal trends that is currently taking the SaaS industry by storm. For reputation management, employing the help of automation means that there will be an increase in review volume by proactively requesting them of all customers. By automatically sending out review requests from your existing customers, your brand can significantly move up the searches without breaking a sweat. Moreover, 60% of U.S. shoppers do their research first before making a purchase online and 55% of them said that reviews are considered a big help. This puts a much-needed emphasis on the number and quality of reviews needed for your brand’s reputation.
Attitudes Towards Online Shopping in the U.S. in 2020
Attitudes Towards Online Shopping in the U.S. in 2020
When I plan a major purchase, I always do some research on the internet first: 60
When I plan a major purchase, I always do some research on the internet first: 60
When I plan a major purchase, I always do some research on the internet first
%Attitudes Towards Online Shopping in the U.S. in 2020
Customer reviews on the internet are very helpful: 55
Customer reviews on the internet are very helpful: 55
Customer reviews on the internet are very helpful
%Attitudes Towards Online Shopping in the U.S. in 2020
I want to see an item before I buy it: 37
I want to see an item before I buy it: 37
I want to see an item before I buy it
%Attitudes Towards Online Shopping in the U.S. in 2020
I prefer to use my smartphone or tablet to research on products and to make major new purchases: 35
I prefer to use my smartphone or tablet to research on products and to make major new purchases: 35
I prefer to use my smartphone or tablet to research on products and to make major new purchases
%Attitudes Towards Online Shopping in the U.S. in 2020
When I order an item, I prefer express shipping: 26
When I order an item, I prefer express shipping: 26
When I order an item, I prefer express shipping
%Attitudes Towards Online Shopping in the U.S. in 2020
When I buy an item, I want to hold it in my hand the same day: 19
When I buy an item, I want to hold it in my hand the same day: 19
When I buy an item, I want to hold it in my hand the same day
%Attitudes Towards Online Shopping in the U.S. in 2020
I miss the shopping experience when I shop online: 17
I miss the shopping experience when I shop online: 17
I miss the shopping experience when I shop online
%Attitudes Towards Online Shopping in the U.S. in 2020
I usually manage habitual / recurrent orders directly via my smartphone or tablet: 16
I usually manage habitual / recurrent orders directly via my smartphone or tablet: 16
I usually manage habitual / recurrent orders directly via my smartphone or tablet
%Attitudes Towards Online Shopping in the U.S. in 2020
Sometimes I deliberately order more items than I want to keep: 10
Sometimes I deliberately order more items than I want to keep: 10
Sometimes I deliberately order more items than I want to keep
%Attitudes Towards Online Shopping in the U.S. in 2020
None of the above: 8
None of the above: 8
None of the above
%Source: Statista Global Consumer Survey
Designed byEnhanced Content Marketing
Aside from reviews, a good online reputation can be established in many different ways such as content marketing. In the coming years, we will likely see reputation management software with content management integrations to further boost your social media presence. Moreover, publishing engaging content from your brand will make consumers gravitate towards you.
Powerful Optimization
Reputation management software will continue to put emphasis on the importance of search engine optimization. Currently, Google has the largest market share among search engines in the US with 61.8%. This means that Google is on its way to dethroning review sites such as Yelp and TripAdvisor as the go-to site for customers whenever they are looking for reliable reviews. As such, it should be a top priority to have as many positive and relevant reviews as possible on the site.
Source: comScore
In today’s internet-dominated world, reputation management software is indispensable for companies to manage their online reputation. However, as there is a surfeit of platforms in this category, how do you differentiate the good ones from the average? This guide will help you as it details the key features and elements you should look for while making educated comparisons to select the best reputation management software for your needs.
Aside from this guide, our individual product reviews can also help you shortlist reputation management software to consider. We also encourage you to check out top software through their free trial.
Get to Know Each Product with Free Trial
Most reputation management software providers offer a free trial or demo to help you grasp the features and understand if they are what you need. Therefore, sign up for the free trial and get used to the system. A good place to start would be to visit the websites of the best reputation management software programs and check out their free trial. We recommend Grade.us, Brand24, BirdEye, NiceJob, and ReviewInc. These reputation management tools have been given high rankings in our reputation management software reviews that you can read to get a general comparison of their features.
By taking advantage of a free trial, you’ll be better equipped to choose which reputation management software to use. You will know what a software product can do and cannot do, helping you see if it suits your needs.
Targeted Businesses
- Small, medium-sized, and large businesses can use reputation management tools.
- Service establishments such as restaurants, hotels, fast-food franchises and others can utilize this solution to learn about customer reactions to their services and address negative experiences.
- Various organizations hoping to improve their ranking in Google SERPs and online reputation can find these software products helpful.
- Marketing and promotion specialists managing the reputation of their company or clients can use reputation management software to further simplify their work.
Examples of Reputation Management Software
- Grade.us: A robust review management software solution. With this tool, you can convert happy consumers into reviewers. Plus, you can recover irate customers and avoid bad reviews. Track reviews on multiple third-party review websites in real-time. On top of that, you can capture and publicize positive reviews to improve your brand’s online reputation.
- Brand24: An internet monitoring and social CRM solution. Discover what users are saying about your brand in real-time. The app collects social data across the net to help you to track online comments and conversations on your products and brand. It also enables you to engage with customers, get actionable consumer insights, and measure the effectiveness of your marketing efforts.
- BirdEye: A leading business reputation and customer experience platform. With this software, your customers can act as your marketing engine. Companies can generate fresh reviews, and track and reply to them in real-time. Plus, the application collates big data from social networks and review sites to produce detailed insights on customer sentiment.
- NiceJob: Offers an easy way to collect more reviews and develop your online reputation. You can enhance your SEO, create a buzz on social media, and boost your sales. Automate your social media marketing using favorable reviews as well as photos. The app also helps to improve your website traffic and search engine ranking.
- ReviewInc: Helps companies to manage online reviews. The product claims to protect and enhance your business’s reputation. For enterprises, it offers reputation management that scales to 50,000 locations. On top of that, you can track and promote your reviews on more than 750 review sites.
Types of Reputation Management Software
Broadly speaking, reputation management software is closely linked to social media monitoring software solutions that track what users say about your brand on social media as well as social media management software systems that help you to manage your followers and fans on social networks.
Reputation management software may fall under any of these basic categories:
- Review Management Software: These software help users automate the solicitation and management of customer reviews. It aims to aid businesses in gaining more positive reviews.
- Brand Mention Software: Also known as social listening software, this kind of reputation management software notifies users when somebody mentions their brand online. The software will then categorize the mention as positive or negative. As a result, the user can perform necessary actions to boost their brand’s reputation.
- NPS Scoring Software: Many reputation management software include or focus on NPS (Net Promoter Score), which refers to the index that measures a customer’s willingness to recommend products and services to others. NPS reputation management software calculates NPS to help you act accordingly.
Key Features of Reputation Management Software
Reliable data delivery and accuracy
Today, it is the age of social media, online reviews, and real-time user feedback. Therefore, look for a solution that collects and delivers data in a reliable, timely, and accurate manner. The platform should be able to monitor and report on media coverage, customer feedback, online reviews, and social media comments about your brand. Plus, it should cover all channels and websites where your company is listed. In addition, the app should enable you to save time by hand-delivering the vital information you require.
Response and reporting tools
The software should offer functionalities to enable you to measure your reputation, organize your data, and respond quickly. It should be user-friendly and well designed with a short learning curve. Reporting tools must offer multiple filters for effortless sorting and searching of data, and you should be able to organize the important information and share the reports with decision-makers. Besides, the response features should help you to react quickly to brand trends and customer feedback.
Operable insights
You should be able to extract actionable insights from the data collected by the software. This will enable you to learn how the press, the influencer community, blogs, social media, and review sites perceive your company. Plus, you can understand the trends and issues that impact your offline and online business reputation. The platform’s analytical capabilities should also empower you to comprehend unstructured data, such as textual information and free-form comments contained in reviews.
Top-notch customer report
The vendor should act as your technology partner. They should help you through demos and trials, onboarding, implementation, and upgrades. Plus, their customer support team should be able to provide fast and accurate solutions to your needs and queries.
Search and tracking functionalities
A good reputation management software has tools that help you search and track stories and mentions about your brand. The software should also allow you to monitor social media platforms for stories and mentions regarding your brand, products, or services.
Real-time updates and notifications
Reputation management software must be able to notify you every time something comes up about your brand online.
Benefits of Reputation Management Software
- You can gain feedback and insights from customers about the positive and negative aspects of your products and services, and use the information to boost consumer satisfaction.
- Engage with and listen to consumers and improve positive perceptions about your brand.
- Get information about competitors and how their customers view their services and products.
- Closely track the important channels where opinions about your brand are being formed and shared to reduce risk and maintain shareholder value.
- Understand who are your key influencers and engage them to promote public relations.
- Comprehend the relationship between conventional types of online media such as news sites and user-generated content.
- Make use of early warning systems for proactive public relations.
- Reach more customers in a cost-effective manner and reduce marketing expenses.
- Minimize overall costs by hiring services that save money, effort, and time.
- Identify promising niche markets for which you can develop products and services.
- Get information on key phrases and keywords contained in user-generated content and use them smartly to boost natural search results about your business and products.
- Address customer complaints as quickly as possible.
- Discover collaboration opportunities with influencers and other businesses.
- Strengthen your customer service efforts.
- Determine opportunities for advertising and promotion expansion.
Latest Trends
Increasing demand for online reputation management software and services
The corporate world has clearly understood the multiple benefits of social media and the internet. Market surveys show that there is a great demand for online reputation management software as well as services offered by PR agencies.
Control of search engine results
Typically, the first page of a search result shows review sites and popular press apart from the product website. Companies are now striving to convert these websites and links so that they lead visitors to their corporate digital assets and positive articles and stories about their brand and product. Plus, they are making good use of content marketing strategies as they can no longer afford to ignore search results.
SEO and reputation management go hand in hand
Reputation management basically has a lot to do with what online users see about your brands on the first pages of search engine results (SERPs). While you have little to no control as to what online users will post and say about your brand, you have a lot of control when it comes to what you choose to show and send out there. You can counter negative mentions by pushing them far away from the forefront of SERPs. You can do this by employing SEO best practices.
Potential Issues
Steep learning curve
The reputation management software may be difficult to learn for business owners who are not tech-savvy. Plus, if the features are complicated, your employees may hesitate to adopt it. The solution is to hire specialists who can make effective use of the platform you invest in.
Lack of personal touch
By responding online to user comments you may fail to provide a personal touch to your customer service. Especially, in the case of negative experience, you are better off contacting the consumer over the phone to tell them you really care about their needs. Another drawback is glitchy software which may make the situation worse.
Software cost
Paid reputation management software plans may discourage smaller businesses from using them. To solve this challenge, businesses that work with limited budget should instead look for free software plans or at the very least, search for cost-efficient solutions.
Best Practices for Reputation Management
To complement and make the most of the capabilities of reputation management software, you should also apply and follow best practices. Here are some:
- Focus on delivering great customer experience to minimize the likelihood of receiving bad reviews.
- Invest in good content marketing to improve search engine ranking and online reputation.
- Address negative feedback as soon as possible and do your best to resolve issues.
- Personalize customer interactions and message responses for better customer engagement.
- Don’t forget employee satisfaction.
- Nurture brand collaborations and strengthen the connection with brand advocates.
- Manage social media engagement and interaction well.
Choosing a Reputation Management Software
Having a poor online reputation can significantly hurt your business. Fortunately, there are tools you can use to help you improve and manage your online reputation. But before you decide on a particular reputation management software, there are certain things to consider.
First, you need to identify and assess your needs. Do you need a program that allows you to improve review gathering? Perhaps you’re looking for a tool that excels at social listening?
You should also consider a product’s cost efficiency, especially if you’re just starting out. Furthermore, it’s crucial that you look more at the benefits rather than the features alone.
List of Reputation Management Software Companies
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Things to consider when you invest in a SaaS
To select a suitable SaaS program for your business, begin by asking the following questions:
· Is this cloud application the best program—economically and features-wise?
· Will it be uncomplicated to do long-term business with the cloud vendor?
· Is the system easy to use and does it simplify technology?
· Can the platform help your company to manage compliance, security, and operational risks?
Find out if other companies have successfully deployed the solution. Get proof about the vendor being able to provide the desired business value and ROI. Peruse case studies to learn about the user experiences of other customers. Get references from the provider and find out about the caliber of the software and service provided.
Another important factor to consider is the free trial. Before you make such a crucial decision and invest your hard-earned money, be sure if the software actually fits your requirements. You can do this by signing up for the free trial and checking out the program’s features. Also, find out if the vendor can help you to pilot the system. You may need to pay for the implementation of the pilot, but the price is worth it as it will give you results and proof points to consider before you make an important investment.
Frequently asked questions about Reputation Management Software
What is the best reputation management software?
Based on our proprietary scoring algorithm and user satisfaction rating, the best reputation management software to date is Qualtrics CX. As a customer experience management tool, it is designed to gather and categorize customer feedback. It utilizes its artificial intelligence mechanism called iQ to automatically collect in-depth insights that help predict key drivers and opportunities for customer satisfaction.
What are the benefits of reputation management software?
There are many benefits to using reputation management software, including the following:
- They help you resolve customer complaints as quickly as possible.
- These software aid in customer service efforts.
- Using reputation management software can help you earn customer trust.
- This kind of software helps you determine collaboration and promotion opportunities.
- They support your SEO strategies and plans.
What are the features of reputation management software?
One reputation management software may have different features compared to its counterparts. However, there are certain basic features that you should expect from this kind of software. Here are some:
- Secure platform and environment
- Efficient collaboration tools
- Search and monitoring functionalities
- Real-time notifications and updates
- Comprehensive reporting and analytics
- Integrations
What is the easiest reputation management software to use?
An easy-to-use reputation management software to check out is Oktopost. With a user satisfaction rating of 100%, Oktopost has an intuitive interface that helps you get things done faster and easier. It also helps users by automating otherwise tedious tasks, such as social media posting and messaging.
NUVI is another product that offers a smart and easy-to-use interface. With its automation capabilities, it makes categorization and monitoring of keywords and topics a whole lot easier. Another software to look at is Grade.us. It is designed to automate different tasks, such as requesting reviews from customers.
What is a good free reputation management software?
Yotpo, a reputation management software that also doubles as a content marketing app, offers a free plan. Designed for ecommerce and retail businesses, Yotpo provides out-of-the-box tools to support your marketing strategies. The free plan gives you access to a number of features, such as Product & Site Reviews, Smart Review Reminders, Email Upselling, and Social Sharing.
Aside from Yotpo, we also recommend Frontify and ThoughtBuzz. Frontify’s free plan lets you manage one brand and provides you with 1 GB of storage. ThoughBuzz’s sample pack, on the other hand, offers various features. It lets you monitor up to five keywords and 5,000 results a month, as well as add two social public profiles.
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