As the B2B industry becomes more agile, companies are rethinking what they sell and how they market their products. The competition in providing highly specialized and customized products is ever-increasing and becoming tighter than before. After all, no two businesses are exactly alike, and each one has specific demands and requirements that need to be met. To cater to each and every customer individually, vendors continue to offer customized solutions, experiences, and products.
While this is good news for buyers, highly customized products bring complications to the lives of vendors, especially in an extremely important area—pricing. Instead of selling the exact same product plans to every single customer, sellers have to go above and beyond and come up with personalized pricing plans crafted specifically for customers.
CPQ software solutions make the lives of businesses much easier. Short for configure, price, and quote, CPQ solutions are integral to driving sales. In this article, we give you a detailed look into the best cloud-based CPQ software solutions, their key features, cost, and main benefits. We also give you a glimpse of how much these CPQ products cost and whether they’re a worthy investment for your business.
Best Cloud-Based CPQ Software Table of Contents
CPQ software products are automated tools that impact the speed and accuracy of generating quotes, proposals, and contracts. They often work in tandem with ERP programs, CRM platforms, and other business technologies, enabling you to quickly and accurately develop quotes for orders. These tools allow you to pick products and prices, add discounts, and tweak alternative quotes and proposals until you have reached the desired pricing offer requested by your customers.
On top of those, a CPQ software also reduces bottlenecks in the overall sales process, allowing you to deliver the right product, at the right time, and at the right cost for each customer. According to a recent report by Super Office, 58% of sales representatives achieve their quotas by leveraging CPQ software tools. Meanwhile, 56% of businesses that use CPQ software experience overall team attainment of sales quota.
Measuring the Sales Effectiveness of CPQ Software According to CPQ Users
Source: SuperOffice (2020)
Designed byGiven their benefits, more businesses are now turning to cloud-based CPQ solutions to automate the process of developing smart and professional-looking quotes. These tools also empower salespeople in spending more time doing productive tasks and less on the administrative tasks that go into delivering quotes and approving proposals.
That being said, we compiled below the best CPQ software available on the market today. This will give you a detailed discussion of each CPQ software’s key features, pricing, and main benefits.
Best Cloud-Based CPQ Software for 2025
1. Salesforce CPQ
Salesforce CPQ is a fully native Salesforce app for generating accurate sales quotes and orders. It automates quoting, ordering, and contracting processes, enabling you to close more deals quickly and boost sales productivity. It has an array of out-of-the-box capabilities that helps you deliver branded quotes at greater speed.
The solution is built with handy tools for sales proposal automation processes and provides accurate pricing with any given product configuration. These include the ability to automatically quote prices, taking into account optional features, product quantities, discounts, and other customizations requested by the customer. The solution also simplifies important processes such as submitting quotes and proposals for approval.
Price range: Salesforce CPQ pricing plans start from $75/user/month.
What is unique about Salesforce CPQ?
- It is hosted on the Salesforce Cloud platform, enabling you to directly link the solution to your CRM system.
- The solution helps you make contract amendments for add-ons, swaps, and upgrades.
- With Salesforce CPQ, you can take into account your customers’ usage and consumption of your products, their subscriptions, and milestone-based offerings to come up with more accurate quotes.
Detailed Salesforce CPQ Review
2. Oracle CPQ Cloud
Hosted on the Oracle Cloud server, Oracle CPQ is a cloud-based application built primarily for scale and agility. Suitable for sales teams in the ecommerce arena, the solution helps you close more deals with greater accuracy from any location. It allows you to configure the right mix of products or services as much as you like. With its built-in intelligence features, the solution helps you create professional and accurate quotes to quickly meet your customers’ pricing needs.
Moreover, Oracle CPQ is known for its intuitive interface that allows you to quickly navigate through the entire product configuration process. It uses a common product model as a basis for customization and one-click quoting, making it easier for you to come up with tailored pricing plans. The solution also provides easy-to-understand screens and reusable rules to help you improve direct sales, customer self-service channels, and partner sales.
Price range: Oracle CPQ pricing plans start from $240.00/user/month.
What is unique about Oracle CPQ?
- Oracle CPQ allows you to manage and configure software license contracts, subscription annuities, support agreements, and renewals.
- To reduce back-and-forth iterations, Oracle CPQ allows your customers to help you configure products or services in real-time.
- The solution enables you to provide sales teams with easy-to-follow, effective steps in recommending relevant product offers and identifying customer needs.
Detailed Oracle CPQ Cloud Review
3. SAP CPQ
SAP CPQ is a reliable sales tool designed to help you cut through the complexities of selling products with configurable features and multifaceted combinations. It allows you to streamline and automate processes that go into meeting your customers’ unique pricing needs. It simplifies the creation of complex customer quotes, enabling you to deliver fast and accurate quotes to your customers.
To help you accelerate your sales processes, SAP CPQ can be easily integrated with CRM, ecommerce, or ERP platforms. With its configuration optimization tool, you can easily configure quotes regardless of product dependency, complexity, or quote size. This also enables your sales reps to quickly create branded quotes that adhere to company policies and are error-free. Automated approval and exception workflows help you optimize your sales processes, improve business outcomes, and reduce inefficiency.
Price range: SAP CPQ pricing plans range from $64/user/month to $102/user/month.
What is unique about SAP CPQ?
- SAP CPQ provides an array of tools to help you manage flexible pricing, promotions, discounts, and margins.
- It is built with two modeling options that facilitate simple and complex product configurations.
- The solution allows you to optimize pricing plans while protecting your profit margins.
Detailed SAP CPQ Review
4. ConnectWise Sell
Widely used among IT solution providers, ConnectWise Sell is a CPQ platform that streamlines and automates quote-to-cash processes. It enables sales teams to quickly create accurate proposals and quotes from desktop or mobile devices. To further ease your quoting processes, it has workflow automation tools that automatically populate customer and product information into custom-branded quote and proposal templates.
Moreover, ConnectWise Sell gives you full pipeline visibility and ensures that no opportunity falls through the cracks. It can also be easily integrated with your CRM system. This provides you with real-time, automatic updates of your quotes and proposals, which are automatically stamped with accurate time and date and legally-compliant customer approvals. The solution also allows you to amend quotes in real-time and sign contracts and proposals with legally-binding e-signatures.
Price range: ConnectWise pricing plans are available by quote.
What is unique about ConnectWise Sell?
- ConnectWise Sell is built with a product sourcing tool that enables you to quickly obtain pricing options that can benefit your and your customers’ bottom lines.
- The solution allows you to transform manufacturer quotes into your own professional-looking, branded proposals ready for customer delivery.
- It has a product catalog management feature that lets you view pricing data from one central location.
Detailed ConnectWise CPQ™ Review
5. Odoo
Odoo is a comprehensive platform that combines ERP, CRM, and CPQ capabilities into a single, unified solution. It provides an array of tools that allow you to easily configure complicated products for your business. With its drag-and-drop functionality, the solution helps you deliver clean and professional-looking quotations, complete with product descriptions, beautiful images, and additional information.
To help you maximize revenue, Odoo allows you to design, implement, and adjust your pricing strategy. The solution lets you configure your own pricelist rules to help you compute the right price for your products. You can also apply discounts and coupons and easily convert quotations into sales orders with a single click. Moreover, Odoo provides contract management tools that you can use to maintain renewal and upselling opportunities, track invoicing phases, and manage recurring contracts.
Price range: Odoo’s pricing plans start from $6/user/month.
What is unique about Odoo?
- It has powerful workflow automation tools that allow you to streamline processes across departments and operations.
- The solution has productivity tools that help you manage projects, help desk, purchases, and field service activities.
- Odoo lets you create clean and professional-looking quotations to showcase your products and services.
Detailed Odoo Review
6. Infor CPQ
Infor CPQ is a cloud-based platform that streamlines and automates your quote-to-cash processes. It leverages a friendly image-driven approach that allows you to deliver a visual selection experience during your customer’s product research and engagement. To help you drive revenue growth, the solution enables you to generate quotes more efficiently through an intuitive and efficient quoting solution.
With Infor CPQ, you can easily meet your customer’s pricing needs and shorten quote-to-delivery times. The platform helps you eliminate manual and time-consuming tasks by automatically creating accurate proposals and fulfillment information. Furthermore, it leverages AI technology in enhancing quote and configuration analytics, sales assistance, and voice and rapid quote entry capabilities.
Price range: Pricing plans of Infor CPQ are available by quote.
What is unique about Infor CPQ?
- Infor CPQ helps you optimize pricing and discounting processes to better align them with your sales strategies.
- It supports out-of-the-box integrations to unify your systems and processes, from quoting and ordering to interest generation.
- To speed up your processes, Infor CPQ automatically converts verified and complete quotes to orders.
Detailed Infor CPQ Review
7. Conga CPQ
Formerly known as Apttus Intelligent CPQ, Conga CPQ is an innovative quoting software that leverages artificial intelligence in delivering accurate quotes and pricing. It simplifies the creation of quotes, complex proposals, renewals, contracts, and other critical business documents. Packed with all the essential tools to configure pricing and discounts, the solution enables you to close deals faster and at a higher win rate.
On top of streamlining approval workflows, Conga CPQ allows you to deliver quotes more effectively. It eliminates the complexities of configuring complex pricing structures, limited-time promotions, and large product catalogs. By applying a pre-programmed set of rules, the software helps you capture all sorts of customizations, options features, product configurations, discount structures, and pricing models. This allows you to sell your products more effectively and increase win rates.
Price range: Pricing plans for Conga CPQ are available by quote.
What is unique about Conga CPQ?
- Conga CPQ is highly customizable and can support even the most complex product pricing configurations.
- The platform helps you deliver quotes accurately and in high volume.
- It has collaboration tools to help you communicate with your team, share data, and configure pricing models.
Detailed Apttus Intelligent CPQ Review
8. TruOI
TruOI, formerly known as iDashboards, is a CPQ cloud solution that helps you generate highly configured and precise quotes. It offers a user-friendly system that allows you to connect to any data source and take advantage of performance enhancements. This provides you with real-time business insights, as well as a complete view of your company’s overall performance.
Built on a low-maintenance platform, TruOI is a flexible solution that easily adapts to any existing infrastructure. It simplifies complicated business protocols, including the configuration of product features and pricing models. It also helps you centralize, automate, and make data easily accessible to both your sales reps and customers.
Price range: TruOI’s pricing plans are available by quote.
What is unique about TruOI?
- TruOI consolidates all of your existing facility systems, data, documents, and forms under one umbrella platform.
- The platform automates business workflows according to triggers driven by scheduled timing or key performance indicators.
- It supports real-time management of all aspects of your business from any device.
Detailed iDashboards Review
9. Apptivo Estimates App
Apptivo Estimates App is a quote lifecycle management software that eases the provision of sales quotes to customers. It allows you to identify and act on every sales opportunity, create estimates, and convert quotes into invoices. With its automation capabilities, the platform also streamlines workflow approval processes and shortens the time it takes to deliver quotes to your customers.
Moreover, Apptivo Estimates App provides a unified console for all your estimates, enabling everyone from your team to view data and see updates at a quick glance. You can also filter and search for information to facilitate swift actions as needed.
Price range: Pricing plans for Apptivo Estimates App start from $8/month/user.
What is unique about Apptivo Estimates App?
- It makes the delivery of sales quotes more straightforward.
- Through the platform, you can facilitate communication between you and your customers.
- It sends you notifications when your customers have received and viewed the quotes or proposals you have sent to them.
Detailed Apptivo Estimates App Review
10. CallidusCloud CPQ
CallidusCloud CPQ is an intelligent and flexible CPQ solution that automates quote creation and approval workflows. Now a part of SAP’s customer experience portfolio, the solution leverages intelligence tools to empower sales professionals and boost sales productivity. It also helps you streamline your overall sales processes, improve the experience of functional sales users, and enhance sales effectiveness.
Best suited to ecommerce businesses, Callidus CPQ supports multi-tier pricing of contracts. It allows you to configure currency conversions, one-time or repeated fees, and more, allowing you to meet your customers’ pricing requirements. Furthermore, CallidusCloud CPQ offers an easily navigable administrative console where you can tweak product availability, prices, and discounts as necessary.
Price range: Pricing plans of Callidus CPQ are available by quote.
What is unique about Callidus CPQ?
- Callidus CPQ enables you to increase your revenue by supporting customer-centric sales engagements.
- The solution provides an array of quote creation tools both on desktop and mobile devices.
- It is also equipped with performance analytics tools that provide insights for planning better marketing and pricing strategies.
Detailed SAP CallidusCloud Review
11. BlueSnap (Formerly Armatic)
BlueSnap, formerly known as Armatic, is a robust quote-to-cash software that streamlines all stages of your entire billing and payment process. It helps manage, automate, and optimize your workflows, from generating invoices to tracking bills and processing payments. The platform also helps you improve your cash flow by efficiently managing AP and AR processes
Be it initial quotation, invoicing, contract e-signing, subscription creation, or customer follow-ups, BlueSnap supports all steps in your revenue lifecycle. It is built with a wide range of templates and customization options to speed up the creation of quotes, contracts, and proposals. Furthermore, its template editor can easily be integrated and synced with data sources from third-party apps, such as your existing CRM or ERP systems.
Price range: BlueSnap fee per transaction is 2.9% + $0.30. It also has a quote-based plan for large businesses with high transaction volumes.
What is unique about BlueSnap?
- BlueSnap offers revenue management tools that help you monitor the financial health of your company.
- The solution automates workflows that go into quote creation and ensures efficiency for your business.
- It comes with e-signing and document management capabilities to ease your proposal and contract signing processes.
Detailed BlueSnap Review
12. DealHub CPQ
DealHub CPQ is a fast and easy-to-implement CPQ software designed to remove the complexities that come with configuring product features, pricing models, and discount structures. In just a few clicks, the software allows you to generate professional price quotes and proposals that take into account real-time insights about your prospects’ engagement and level of interest.
To further streamline your quoting operations, DealHub CPQ lets you define your own rules and requirements in generating quotes. In this way, you can strictly align your workflows to specific approval policies and company regulations. Depending on your customer’s needs, the solution helps you come up with custom and error-free quotes in any branded format, such as PDF, Excel, or Word.
Price range: DealHub CPQ’s pricing plans are available by quote.
What is unique about DealHub CPQ?
- In as simple as plugging in your product data, DealHub CPQ is extremely fast and easy to implement.
- The solution provides subscription management tools that seamlessly connect the quoting and activation of subscription services.
- It automates contract signing processes to help you close deals faster.
Detailed DealHub CPQ Review
13. Commercient SYNC
Commercient SYNC is a sales and quoting solution equipped with essential tools to help you develop accurate quotes based on specific configurations. It centralizes and automates rules on product, pricing, and approval workflows, making it easier for you to deliver quotes to your customers more quickly and precisely. Ideal for marketing, sales, support, and customer success teams, the platform can be easily integrated with CRM and ERP systems to unify siloed systems and data.
Another core function of Commercient SYNC is generating quotes on products, services, and packages based on a predetermined set of pricing rules and custom configurations. It also allows you to apply rules on bulk orders, discounts, seasons, handicaps, locations, pricing fluctuations, and more.
Price range: Pricing plans for Commercient SYNC are available by quote.
What is unique about Commercient SYNC?
- Commercient SYNC leverages secure cloud technology to keep your data safe and protected from potential breaches at all times.
- It synchronizes your CRM and ERP in a convenient and secure cloud platform.
- The solution helps improve your sales and overall revenue by streamlining and accelerating your sales cycle.
Detailed Commercient SYNC Review
14. PROS Smart CPQ
PROS Smart CPQ is a smart and intuitive CPQ solution that leverages dynamic pricing science with its CPQ capabilities. It allows you to optimize revenue and margin performance by delivering precise, custom-made solutions to each of your customers. Ideal for enterprise-class businesses that offer consumer goods, B2B services, insurance, health care, and travel packages, the solution helps you provide a meaningful and frictionless customer experience at any given time.
Using data science tools, PROS Smart CPQ enables you to come up with tailored price recommendations and product offers based on your customers’ buying patterns and purchase history. This allows you to configure, price, and sell your goods and services with consistency, accuracy, and speed across all sales channels.
Price range: Pricing plans of PROS Smart CPQ are available by quote.
What is unique about PROS Smart CPQ?
- PROS Smart CPQ leverages advanced AI and automation tools to simplify pricing complexities.
- It provides insights into real-time market conditions to help you improve your pricing strategies.
- It is built with a smart and configurable analytics tool to ensure pricing governance and transparency.
Detailed PROS Smart CPQ Review
15. Verenia CPQ
Verenia CPQ is a fully featured, sophisticated CPQ platform designed to help you overcome pricing challenges and modernize your quote-to-cash processes. Purposely built for manufacturers, the solution offers a plethora of tools to help you produce accurate quotes for configured products. It empowers your customers to make purchases with your business regardless of the complex pricing and configurations that they require.
With Verenia CPQ’s top-rated features, you can rely on consistently up-to-date product information to create error-free quotes and orders. The solution also allows you to apply your own business logic rules to increase your efficiency and boost sales productivity. Furthermore, Verenia CPQ is built with omnichannel capabilities to streamline your sales processes across different sales platforms.
Price range: Vernia CPQ’s pricing plans are available by quote.
What is unique about Verenia CPQ?
- It offers 3D product configurator visualizations for more detailed and configuration-specific product visualization.
- With Venernia CPQ’s configuration capabilities, you can easily configure complex products in a breeze.
- The solution helps you deliver dynamically generated, accurate, and machine-readable Bills of Materials (BOMs).
Detailed Verenia CPQ Review
16. Zomentum
Zomentum is a revenue and sales management platform purposely built to help SaaS vendors simplify quoting and pricing processes. Packed with the capabilities of an MSP CRM system, it allows you to facilitate conversions, identify business opportunities, win more deals, and accelerate business growth. It offers an integrated sales engine that enables you to shorten your sales cycle and grow your revenue.
Some of Zomentum’s main functionalities include creating and sending sales documents, such as quotes, proposals, and contracts. It has an array of customization tools and a template gallery that you can use to speed up the creation of any sales document that you need. Equipped with approval workflow automation and e-signature tools, the solution enables you to facilitate the entire contract lifecycle from end to end.
Price range: Pricing plans for Zomentum are available by quote.
What is unique with Zomentum?
- Zomentum is packed with essential tools such as a proposal builder, electronic signature, and analytics.
- It provides market insights and sales reports.
- It lets you monitor all activities and conversations related to your prospects and clients.
Detailed Zomentum Review
17. Quoter
Quoter is an industry-leading sales management and quoting software that supports product and service configurations. It allows you to apply standard pricing and special discounts, proposal information, and even reusable templates in generating tailored quotes for your customers. To speed up the delivery of quotes and proposals, the solution automates the pricing calculation for configurable products and services.
Built with smart and reusable templates, Quoter enables you to standardize your pricing, product descriptions and configuration, and quote and proposal content. This takes away the complexity of creating quotes individually and allows you to create detailed and accurate sales quotations in seconds.
Price range: Quoter’s pricing plans start from $99/month for an unlimited number of users.
What is unique about Quoter?
- Quoter can be seamlessly integrated with PSAs, distributors, CRMs, and different types of accounting software.
- It features a simple and intuitive user interface to help you create quotes more quickly and efficiently.
- You can include a secure payment link to every proposal that you create and send to your customers.
Detailed Quoter Review
18. Price f(x)
Price f(x) is an all-inclusive and quick tool to use in developing quotes and pricing configurations. Powered by transparent and intelligent AI-based optimization, the software allows you to define segment-specific target price setting and guardrails. This helps you reach your pricing goals and plan sales strategies more proactively. It also provides you with a single source of truth for competition, net margin, and contract pricing.
In addition, Price f(x) allows you to respond more quickly to quotes through the platform, enabling you to close more deals and drive sales to your business. With its powerful AI-based tools and machine learning algorithms, the solution helps you improve your pricing configurations and makes sure that they lead to better profitability and increased sales.
Price range: Price f(x) offers quote-based pricing plans.
What is unique about Price f(x)?
- It leverages ultra-modern technology to support your pricing strategies.
- The solution has a simulation tool that allows you to see the impact of price changes on customer and competition behavior.
- Price f(x) helps you organize your price lists according to different categories, such as customer segments and product groups or regions.
Detailed Price f(x) Review
19. Sigma CPQ
Sigma CPQ is an omnichannel quote and order capture software ideal for digital service and communication providers. It leverages customer data to help you map your price settings and increase your revenue. With its highly flexible product catalog, the platform empowers your sales teams and gives them the capability to configure products and pricing structures with ease. The solution also makes sure that your products are justly priced and highly personalized for every customer.
Additionally, Sigma CPQ increases the speed and accuracy of your sales quotes and orders. This positively impacts your sales efficiency, customer satisfaction, and business agility. Deployed in the cloud or on-premise, the solution makes it easier for you to move, add, change, or delete services for new and existing customers and come up with a profitable pricing offer.
Price range: Sigma CPQ’s pricing plans are available by quote.
What is unique about Sigma CPQ?
- Sigma CPQ is a highly configurable solution that can be tailored exactly to your service provider business to ensure maximum efficiency.
- It has a quote validation tool to minimize failed execution of orders and the likelihood of customer dissatisfaction.
- With its omnichannel capabilities, Sigma CPQ ensures consistent quality of services across all sales channels.
Detailed Sigma CPQ Review
20. iQuoteXpress
iQuoteXpress is an end-to-end proposal automation and quoting software that automates and improves every stage of your quote management lifecycle. It allows you to rapidly deliver highly tailored and customized sales proposals and quotes to your customers. Regardless of the complexity of your customers’ pricing and product configuration needs, the solution helps you build detailed and accurate proposals more conveniently.
Furthermore, iQuoteXpress provides you with a custom and branded dashboard that contains your catalog of products, services, and pricing schedules. This enables you to develop quotes and sales proposals that strongly reflect your brand values. The solution also offers tailored proposal templates that you can use to ensure a consistent look and feel for every quote or proposal that you send to your customers.
Price range: iQuoteXpress offers quote-based pricing plans.
What is unique about iQuoteXpress?
- iQuoteXpress has contact management tools that allow you to send quotes to your prospects and existing customers from anywhere.
- It allows you to keep a close eye on every stage of your sales cycle, from lead to quote to close.
- Its tax management features take into account the tax fees for your products, allowing you to stay compliant with tax regulations and come up with more accurate pricing offers for your customers.
Detailed iQuoteXpress Review
Which CPQ software is right for you?
As the adage goes, there are much fish in the sea. As such, there are just as many choices in the CPQ software category. The product options are simply vast and limitless—from one to the other, each CPQ software offers a multitude of capabilities that can bring forth various benefits to your business. So how do you choose the best cloud-based CPQ software solution for your business?
The process of choosing one can be difficult and overwhelming. After all, implementing a CPQ software does not come at a cheap price, so careful considerations must be made to make sure that your chosen software product is a worthy investment for your company. One of the best ways to pick the right software is to study its features and functionalities and see if it aligns with your business goals.
Also, keep in mind the main function of cloud-based CPQ software products—it should be able to simplify your quote generation processes despite complex product and pricing configurations. Based on our compilation of in-depth product research and analysis, Salesforce CPQ effortlessly performs this function and even goes beyond expectations.
On top of automating processes from quoting and ordering to contracting, Salesforce CPQ also provides out-of-the-box capabilities to help you create quotes and close deals more quickly. To discover the software’s features firsthand, the vendor offers a free demo that you can sign up for from its official website.
To further broaden your knowledge of CPQ software, you may also want to check out our guide to what a CPQ software is and how exactly it works.
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