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2020 SaaS Industry Market Report: Key Global Trends & Growth Forecasts Featured Articles

2020 SaaS Industry Market Report: Key Global Trends & Growth Forecasts

Last year, 2020, we witnessed many key developments in the SaaS industry. Excitement has been high owing to the introduction of newer technology in SaaS. These include even more powerful AI, machine learning, and the much anticipated 5G experience. Global SaaS trends indicate that in 2021 and beyond, we will witness a great increase in […]

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Business

Navigating SaaS Compliance: What You Need to Know

Navigating SaaS Compliance: What You Need to Know

Software as a Service (SaaS) is essential in today’s fast-changing digital landscape. It helps businesses work better, collaborate more, and create new things. It is like a toolbox for modern business, promising to make things bigger, more flexible, and cheaper. But as companies use these services more, following its rules has become critical. In this […]

8 Ways to Create Effective Employee Development Goals

8 Ways to Create Effective Employee Development Goals

93% of employees agree that well-planned employee training programs positively enhance their engagement levels. Moreover, a properly devised employee learning and development plan can help improve employee performance and enable businesses to reach new heights. Hence, businesses need to invest in employee development goals. What is an Employee development plan? Businesses adopt forward-looking and proactive […]

Boost your business in 2024 with these top 10 global b2b eCommerce marketplaces

Boost your business in 2024 with these top 10 global b2b eCommerce marketplaces

An entrepreneur’s dream is to shop and trade without any hassle. As the world has shifted towards globalization, online shipping in B2B marketing has become a convenient choice. According to the estimated B2B e-commerce marketplace, GMV worldwide is 31.19 bn USD. Now, Asia and North America have the highest gross merchandise volumes. The U.S market is […]

How to Avoid Financial Disaster as a Small Business Owner

How to Avoid Financial Disaster as a Small Business Owner

Running a small business is a challenging task, especially as most times, the company owner singlehandedly handles almost all business operations.   Therefore, it is highly possible for one aspect of the business to suffer as it is virtually impossible to allocate adequate time to all business areas. The majority of startup founders dedicate most […]

7 Money Management Tools to Help Your Business Get Started

7 Money Management Tools to Help Your Business Get Started

Starting and owning a business can be extremely rewarding while also being challenging. It involves much more than merely putting up a store and selling products.  For a start-up to be successful, one must not only have an innovative idea, it is also vital to successfully navigate hurdles encountered along the way. In addition to […]

55 Mobile Gaming Demographics Statistics: 2024 Data on Market Share & Spending

55 Mobile Gaming Demographics Statistics: 2024 Data on Market Share & Spending

Mobile gaming has come a long way from its earliest known version in 1994. That year, Hagenuk MT-2000 was launched and became the first mobile phone with a pre-installed game—Tetris. Playing on a bulky mobile device with a small, backlit screen and physical buttons might seem more cumbersome than enjoyable by today’s standards. It was, […]

92 App Usage Statistics: 2024 Data on Downloads & Consumer Spending

92 App Usage Statistics: 2024 Data on Downloads & Consumer Spending

The evolution of phones from bulky handheld devices to the smart gadgets we know today has led to the creation and remarkable growth of mobile apps. These apps have become so ubiquitous; not a day goes by that they go unused. In fact, recent studies show the time spent on applications has increased at a […]

85 Uber Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

85 Uber Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

Ridesharing service is arguably the biggest innovation that has happened to the modern transportation landscape. Prompted by a terrible experience of hailing a cab in Paris during a snowstorm, Uber’s founders developed a mobile-based service that allows riders to request a ride within a matter of minutes. The service was officially launched in 2009 with […]

47 Lyft Statistics in 2024: Data on Revenue, Riders & Drivers

47 Lyft Statistics in 2024: Data on Revenue, Riders & Drivers

Ridesharing has become an important part of the economy. This is especially true in urban areas where consumers are looking to avoid the hassle of public transportation while dodging the costs of owning a private car. Among the most popular platforms used today is Lyft. Established in 2012 as a short-haul rideshare service under Zimride, […]

109 Online Form Abandonment Statistics: 2024 Data, Trends & Impact

109 Online Form Abandonment Statistics: 2024 Data, Trends & Impact

Not every internet user knows the importance of online forms. Yes, we use them whenever we make online transactions—from creating an email or just about any user account to making online purchases. It’s basically an online form that allows users to input information about themselves. Online forms for business serve one purpose: to capture leads […]

56 Relevant Employee Theft Statistics: 2024 Data on Perpetrators & Prevention

56 Relevant Employee Theft Statistics: 2024 Data on Perpetrators & Prevention

Is your company a victim of employee theft? It may very well be, considering that 95% of businesses encounter problems with employee theft. And it’s not just cash that’s being targeted. Company and customer data is also a hot item for insiders who want to steal from an organization. That’s why it has become necessary […]

80 Significant Apple Statistics in 2024: Finances, Market Share & Data

80 Significant Apple Statistics in 2024: Finances, Market Share & Data

Established in 1976, Apple is a global technology company headquartered in Cupertino, California, USA. Back when it started, the company sold only a few units of their first computer. After several decades of continuous innovation and showcasing revolutionary technology, it eventually became one of the most powerful global brands. Today, it continues to gift the […]

150 Social Selling Statistics You Must Read: 2024 Data Analysis & Market Share

150 Social Selling Statistics You Must Read: 2024 Data Analysis & Market Share

Social media has revolutionized the way we do business. It has accelerated the formation of a digital economy that spans the whole world. COVID-19, meanwhile, accelerated social selling as it forced people to stay at home. In response, many companies started using social media management platforms to engage their target audiences. These platforms not only […]

112 Employee Turnover Statistics: 2024 Causes, Cost & Prevention Data

112 Employee Turnover Statistics: 2024 Causes, Cost & Prevention Data

Employee turnover, while completely normal for any business, can become problematic if left unchecked. A fast employee churn rate can lead to higher training costs, low employee morale, and operational inefficiencies. Eventually, it can reduce your profits and negatively impact your bottom line. As such, it is important for businesses to learn how to prepare […]

405 Freelance Statistics for 2024: Market Size, Profile Data & Salary Rates

405 Freelance Statistics for 2024: Market Size, Profile Data & Salary Rates

At no point in human history are there more powerful forces at play than the ongoing ones unraveling before our own eyes. Take your pick: cutting-edge technologies from virtually every field, revolutionary digital transformation processes, an unheard-of rise of the freelance-based economy, or the ferocity of a raging COVID-19 pandemic. More tellingly, each one is […]

54 Essential Slack Statistics: 2024 Market Share Analysis & Data

54 Essential Slack Statistics: 2024 Market Share Analysis & Data

Slack. If you look it up in the dictionary, it means “not using due diligence, care, or dispatch.” In other words, negligent. However, the word can be considered synonymous with productivity nowadays—thanks to a communications software of the same name. Once an internal communication tool of the founder’s previous company, Slack has grown to become […]

40 Jobs Lost to Automation Statistics: 2024 Job Displacement Analysis

40 Jobs Lost to Automation Statistics: 2024 Job Displacement Analysis

Business operations have been moving toward digital transformation for years now. But as the world embraces the advantages brought about by trends in artificial intelligence and machine learning technology, we have also been moving farther away from traditional practices, including manual jobs. The loss of employment has been exacerbated by the disruptions that came with […]

67 Remarkable Cyber Monday Statistics: 2024 Shopping Data & Consumer Behavior

67 Remarkable Cyber Monday Statistics: 2024 Shopping Data & Consumer Behavior

For American shoppers, the Thanksgiving celebration does not end on a Thursday and neither does it close on a Friday. Since the dawn of online shopping and ecommerce solutions, Cyber Monday comes as its rewarding conclusion. The said occasion features some of the largest online discounts one would find all year. Although tech products are […]

50 Significant Referral Marketing Statistics: 2024 Data Analysis & Market Share

50 Significant Referral Marketing Statistics: 2024 Data Analysis & Market Share

Unlike traditional word-of-mouth where consumers voluntarily share information about a brand or a product, referral marketing is created, prompted, and managed by companies with the intention of generating high-quality leads and retaining loyal customers by giving them rewards. Furthermore, referral marketing utilizes marketing software solutions that help ensure the smooth execution of referral programs. In […]

13 Essential Work from Home Trends & Predictions for 2024 You Should Know

13 Essential Work from Home Trends & Predictions for 2024 You Should Know

Due to the recent COVID-19 pandemic, many employees were forced to work from home. However, it allowed companies to see the benefits of having flexible workplace policies. Similarly, employees are enjoying work from home trends and benefits that improve their productivity. You probably want to consider working remotely permanently. Whether you want to embrace telecommuting […]

65 Work from Home Statistics You Must See: 2021 Essential Data & Insights

65 Work from Home Statistics You Must See: 2021 Essential Data & Insights

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Work from Home Software Statistics for 2022. The option to work from home has never been more in demand among companies and workers alike. To illustrate this point, check out the latest telecommuting statistics below. The […]

17 Remote Work Trends for 2024: Current Forecasts You Should Know

17 Remote Work Trends for 2024: Current Forecasts You Should Know

A new version of this article, featuring the latest data and statistics is available. Check out our report on Remote Work Software Trends for 2022/2023. The year 2020 started poorly with the COVID-19 pandemic threatening, not just our health, but the global economy. In response, governments around the world have instituted massive quarantines, compelling companies […]

12 Virtual Team Trends for 2024: Top Forecasts To Watch Out For

12 Virtual Team Trends for 2024: Top Forecasts To Watch Out For

You’ve undoubtedly heard it before: remote work is the future. If that is the case, then the future is now. Over the last several years, many companies and professionals have been venturing into telecommuting and remote work. But as we entered 2020, the benefits of this revolutionary work setup just became even more pronounced than […]

71 Vital Remote Work and Telecommuting Statistics: 2024 Data Analysis & Predictions

71 Vital Remote Work and Telecommuting Statistics: 2024 Data Analysis & Predictions

With the recent COVID-19 reaching pandemic proportions and grounding most people to their homes, the idea of employees working and collaborating from home suddenly went from viable to the only remaining option in a matter of days. Here, we take a look at some remote work and telecommuting statistics that show that the future just […]

Number of Freelancers in the US 2024: Demographics, Platforms, and Trends

Number of Freelancers in the US 2024: Demographics, Platforms, and Trends

What is the number of US freelancers in 2020? Freelancers are on their way to becoming a major part of the American workforce. In a 2020 report, an estimated 59 million Americans have freelanced in the past year, which is equivalent to 36% of the country’s entire workforce. The number of freelancers in the US […]

Number of Super Bowl TV Viewers 2024: Statistics, Economic Impact, and Reach

Number of Super Bowl TV Viewers 2024: Statistics, Economic Impact, and Reach

How many Super Bowl TV Viewers were there in 2021? There were only 96.4 million Super Bowl TV viewers in 2021, the worst since 2007. Super Bowl TV viewership is on a general decline since 2015 due to many reasons, including the rise of streaming, Kaepernick’s divisive protest, and former President Trump’s call for a […]

Number of Digital Shoppers in the US 2024: Demographic, Statistics, and Predictions

Number of Digital Shoppers in the US 2024: Demographic, Statistics, and Predictions

How many digital shoppers were there in 2020? In 2020, there were 255.99 million digital shoppers who had compared prices, browsed products, and bought an item online worldwide. This number continues to grow alongside online shopping penetration. If the growth rate remains constant, the forecast estimates that the numbers of digital shoppers could be more […]

16 Entrepreneurship Trends for 2024: New Forecasts & A Look Into What’s Ahead

16 Entrepreneurship Trends for 2024: New Forecasts & A Look Into What’s Ahead

New technologies, evolving customer demands, societal shifts, and the COVID-19 pandemic are rapidly changing the business landscape. These factors paved the way for location-independent companies, niche markets, disruptive industries, as well as closely-knit global teams. However, to reap the benefits that these changes have to offer, you must keep yourself up-to-date on the emerging entrepreneurship […]

57 Essential Christmas Shopping Statistics: 2024 Market Share Analysis & Data

57 Essential Christmas Shopping Statistics: 2024 Market Share Analysis & Data

The holiday season of 2020 has definitely changed for both businesses and consumers. In light of the COVID-19 pandemic, the majority of shoppers have opted to purchase online, prompting retailers to offer ecommerce services. What is more, holiday retail sales statistics show that Christmas shopping began quite early in 2020, with brands offering promos as […]

16 Latest Sales Trends & Forecasts for 2024 You Should Know

16 Latest Sales Trends & Forecasts for 2024 You Should Know

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Sales Software Trends for 2022/2023. You can’t travel to the future to find out what’s the next big thing in sales, go back in time, and pull the rug from under your competition. However, you can […]

39 Relevant Social Media Monitoring Statistics in 2024: Data Analysis & Market Share

39 Relevant Social Media Monitoring Statistics in 2024: Data Analysis & Market Share

Because social media is both powerful and potentially dangerous, it only makes sense for you to want to track every mention of your brand online. Social media monitoring lets you in on what other people are saying about your business, from reviews to product questions and even service repair complaints that your customers are posting […]

8 Demand Generation Monitoring Trends for 2024: New Predictions To Watch Out For

8 Demand Generation Monitoring Trends for 2024: New Predictions To Watch Out For

Traditionally, marketers used demand generation to fill the top of the funnel with prospective buyers. Today, however, this is no longer the case. As marketers re-evaluate their pipelines, they have started to focus on quality rather than quantity. The current focus on demand generation strategies that walk the customer through the buying journey is reflected […]

99 Search Marketing Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

99 Search Marketing Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

Search marketing refers to an online marketing technique that involves search engine optimization (SEO) and search engine marketing (SEM). It is a combination of marketing and advertising, presenting a holistic approach to promoting your brand online. With the majority of consumers conducting service and product searches online, search marketing is indeed an indispensable element in […]

8 Leading Social Media Monitoring Trends for 2024

8 Leading Social Media Monitoring Trends for 2024

Social media is the place to be for any company, organization, or professional that wants to reach customers or their community. With 4.6 billion people now using social media, it’s definitely a marketing channel you shouldn’t ignore. Marketers rely on social media management software to automate many of the tasks involved in creating, publishing, and […]

13 Content Marketing Trends for 2024 & New Forecasts

13 Content Marketing Trends for 2024 & New Forecasts

Nowadays, content has become the essence of marketing. Whether you choose to use blogs, videos, infographics, or user-generated content to boost your marketing efforts, your content can help you generate brand awareness, convince customers to take action, and drive revenue. With each passing year, new trends and techniques in content marketing emerge, transforming the way […]