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10 Best Fitness & Gym Management Software for 2019

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What is the best fitness & gym management software?
The best fitness & gym management software is Zen Planner. It has robust features for membership management, workout tracking, CRM and workflow efficiency. The app lets you track individual member’s progress for a personalized approach to managing classes, as well as an integrated scheduling tool that prevents double bookings and discourages no-shows. Zen Planner will also help you gather more leads and promote your club in social media and other online channels.

You may have experienced it all: long trails and piles of paper and promotional material to disseminate, calendars marked and unmarked, and a dozen of checklists and inventories to follow in your quest to generate leads for your new-found gym business at the heart of town.

Fitness and gym management is hard work, but it does not mean that you should suffer from all those paper trails and burden yourself with administrative work that eats up a considerable amount of your business hours and hard-earned money.

Thanks to technology, running the gym has been made easier with tools for automating, centralizing, and streamlining tasks. The first step is to know the best options for your business and, luckily, you’ve come to the right spot. In this article, we will explore the best fitness & gym management software, each of them has their strengths and weaknesses. All of them help you to streamline processes, but there are subtle differences. Some are fitness studio scheduling software great at consolidating mutlichannel support, while others have powerful analytics. Others put a strong emphasis on feedback, still, others have rich CRM. So, the first step is to know your priorities, then go through our list and find out which ones are the best fit.

gym management software

Even as you read this, major tech disruptions in the fitness industry are happening from both the industry’s end and the consumer’s. Wearables and fitness software are putting more control over to customers on how gyms are utilized, not the least VR fitness games make it unnecessary for some to drop by the gym. Meantime, gym clubs have never been more empowered to assess risks, evaluate their business performance and identify opportunities with the use of CRM solution, which is shaping up the future of club management technology. While there’s little you can do to influence consumer tech, you can prep up your business with club management solutions to prepare for the future.


So, what are the essentials of fitness & gym management software? One is the need for a multi-channel capability. This is apparently useful as most clients or consumers these days prefer to use a particular platform, whether it be social media, email, or web.

Two, look for built-in analytics and reporting in fitness software for gyms to help you make smarter business decisions. This feature can help you see a critical pattern, for instance, alerting you that for the past three months you’re getting a membership spike from a specific age-group. This insight impacts on your marketing and brand messaging. Analytics also help you glance at transactional histories, visitation habits and other customer data.

Three, make sure you get the standard appointment scheduling tools, processing payments, and deploying and monitoring resources. They enable businesses to be smart, paperless, efficient and maximize profits. On this note, let’s take a look at our list and how they match up against each other.

10 Best Fitness & Gym Management Software

1. Zen Planner

Zen Planner dashboard example

Topping our list of best fitness & gym management software, Zen Planner is an all-in-one fitness business management and scheduling software designed for  gyms, personal trainers, fitness studios, and MMA schools. Developed and designed with fitness entrepreneurs and experts, the tool is claimed to guarantee a 20% increase in target sales revenues by streamlining and centralizing marketing, administrative, logistical, and business management processes.

Its membership management software lets you utilize an online logbook where you can easily monitor members’ individual performance and progress, tracking students who are ready to advance to next-level classes, as well as setting registration and logistical procedures for such processes. A workout tracking feature gives you a comprehensive overview of member profiles and performance to design a workout routine designed to meet members’ desired targets.

Should you want to investigate the platform firsthand, you can easily do so when you sign up for Zen Planner free demo here.

Zen Planner

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Among its other flagship offerings is its scheduling feature, fully integrated and simplified to avoid double bookings, ensuring that member and instructor schedules are fully in-sync with automated reminders, embeddable calendars, and time monitoring and class tracking. Purchase processing has also never been easier with its integrated payment processing feature, letting your customers purchase products and offerings through the Zen Planner app. Inventory management is easily implemented to monitor items sold and purchase histories.

The software comes with an integrated website so you can prioritize lead generation and product marketing. Zen Planner can integrate with 25% of most popular applications in the market, including Facebook, Google Analytics, Infusionsoft, Mailchimp and Wordpress to make communications and software integration seamless and efficient.

Zen Planner starts at $117 monthly, inclusive of major flagship features including simplified billing, staff and member app access, workout and skills tracking, integrated marketing tools, and many more,

2. Virtuagym

Virtuagym dashboard example

An all-in-one fitness management software, Virtuagym has you covered to run your fitness business with style, adopting a holistic approach for health-conscious individuals through a balance of physical fitness and nutrition. With strong and flexible integration, Virtuagym lets you elevate member experience, boost revenue, and automate business processes with, among others, scheduling, invoicing, coaching and integrated marketing communications, and streamlining administrative workflows.

Its key product offering involves a seamlessly integrated membership management system that enables you to create different memberships, day and multi-visit passes, and adopt a pay-as-you-go credit system. You can use this tool to create 10-visit passes, manage class access, or upsell other products and services. What’s more: a retention dashboard lets you monitor membership analytics, giving you prompt access to crucial business data such as acquisition, retention, customer lifetimes, and purchasing behavior. It also equips managers with access control functionality. RFIDs, barcode, and fingertip scanners may be integrated hassle-free.

The vendor offers a comprehensive free trial to get you up to speed with the features. You can sign up for Virtuagym free demo here.

Customer retention and engagement are facilitated through an online community. With the club community feature, you can establish a social space just like Facebook. This streamlines communication through multiple channels: mass communication, targeted communication or SMS, accessible through mobile or web. This makes it easy for coaches and members to share fitness information, market new services, and provide a knowledge exchange platform without the distraction of ads and cookies.

Additional functions and benefits may be availed by contacting the vendor directly and requesting a quotation suited to your requirements.

3. dashboard example

Ideal for any service company, is an extensive online booking system perfect for selling your offerings, accepting and managing appointments while providing a wide range of functionalities for business and marketing growth. With, clients can book online and managers can easily view and handle bookings efficiently from a user-friendly, fully-integrated admin interface. Bookings can be managed in one place on all devices, whether it be phone, web, email or SMS. Not only does it streamline scheduling and booking procedures, but it also lets you generate leads and elevate your sales and marketing-generating capabilities with a promotion system, an exclusive feature that incentivizes referrals.

Its high-value scheduling functionality lets you set general opening hours for your business while setting schedules for different service providers. Customers can easily browse through product offerings through an organization feature where clients can view available bookings according to different categories: daily, weekly or monthly, or availability by date and classes. Bookings can also be managed with ease as you can edit and change schedules and booking information.

You can easily sign up for free trial here and get to know the features firsthand at no cost and without commitment.

Daily reporting makes it possible to track the status of all bookings and summarizes lists of all active bookings for the coming week. This lets you productively manage your business and foresee administrative and logistical constraints that may hinder growth and business efficiency. The booking website can also be monitored and evaluated through Google Analytics, and may be customized through the admin interface, providing greater design flexibility. Its design is made possible through integrated HTML and CSS management capabilities in case you have the human resources to design your website based on your preferences.

Information is power, as it lets you elicit necessary data to manage your business and capture customer profiles to build your databases. makes this much easier through an easily-customizable form that lets you design the form you need to effectively deliver and monitor product purchases.

The software can also easily integrate with many payment processors, websites, email and Google services, and more. A total of 23 payment processors including PayFort, Mollie, CCAVenue may be integrated into this software.  

You can start for free with a booking website and widget with unlimited staffing. Plans start at $9.99 if you desire to expand the number of bookings and avail of its many custom features and plugins.

4. Rosy Salon Software

Rosy Salon Software dashboard example

Originally designed for beauty and salon service providers, Rosy Salon Software features business management solutions geared towards fostering strong customer relationships, increasing sales, and brand marketing. The system is known for its user-friendly interface for better navigation and business handling as well as streamlining and simplifying operational processes from appointment scheduling to inventory management.  Its steady integration with Facebook also enables clients to manage their bookings through the social media site.

Its appointment management software is effortless, as managers can easily handle appointments, client histories, and disseminate personalized reminders with just a few clicks. Its browser-based interface is easy to use and it only takes two hours of training to fully grasp the system. Client information are within your fingertips. This gives your team more time and energy to build client satisfaction and loyalty.

The vendor has an appealing free trial where you can tinker with the features at no cost. You can sign up for Rosy Salon Software free trial here.

Rosy Salon Software’s online client scheduling and multi-channel reminder functionality also reduces no-shows and simplifies the process of confirming appointments. It offers a smart way to promote cluster booking, maximize schedules, and gives clients the power to access their booking histories as well. With automated reminders, managers can instantly set up text message alerts to clients to give them the heads-up on upcoming, new, or changed appointments.

The software integrates with Facebook, Vantiv, POS Portal, Demand Force, and CardConnect. Prices start at $29, good for 1 service provider, inclusive of standard Rosy Salon Software features. 

5. 10to8

10to8 dashboard example

10to8 is an industry-trusted, free appointment scheduling tool that lets you communicate and coordinate with your clients through its multi-channel, integrated communications support. The software lets you enjoy seamless collaboration, bank rate security, effective monitoring of client activities, automation of communication processes, and marketing efforts while providing outstanding software integration with its wide array of features. The software is known to easily integrate with most widely-used browsing systems and apps like Paypal, Wordpress, Google Calendar, Facebook, Twitter, and MailChimp as well as 500 other cloud-based software.

Users can enjoy better schedule transparency through automation of alerts and reminders that lessen last-minute cancellations and missed schedules. It comes with a full suite of scheduling features that simplify schedule management and communications: a two-way chat feature lets you communicate seamlessly with client base fully synchronized with a calendar system.

You can use all the features for free for a period of time to see if the software matches your needs. Simply sign up for 10to8 free trial here.

Cloud-based, instant updates lets clients and managers view updates real-time, accessible through desktop, tablet or phone. This ensures that all points of communication with concerned specialists and staff are well-covered and eliminates any communication bottlenecks in the operational setting.

In addition to this is a steady and reliable operations and workflow monitoring system, lending you a full overview of staff availability, ensuring enhanced communications, transactions, information sharing, and scheduling and booking. Communications and transactions can be well-documented and captured through a built-in database functionality. Managers may also opt to control and manipulate access to bookings and modifications to the system. In addition, 10to8 comes with bank-grade security using encrypted data. This ensures that your information is secured and accessible only to those involved in the business process.

However, its key flagship functionality lies in its calendar sync system. With its integration to many cloud-based and online calendar services, you can be assured that entries are well-managed and client histories are well-documented through a data hub, accessible through local or mobile devices.

The free plan already includes many of 10to8’s outstanding features. Basic plans start at  $9.6. If you plan to increase the number of appointments, branding and staff logins, you can opt for higher plans offered by the vendor.


Mindbody dashboard example

Mindbody is one of the largest global providers of online business management software in the beauty, health, and wellness industry. Like most fitness business management software, it offers time-saving, streamlining features that let you focus on profitability and customer engagement: marketing, automated bookings, and points of sale. However, one of Mindbody’s unique selling points is its exclusive hardware offerings. The brand offers points-of-sale hardware to help you capture and process digital signatures, payments, and receipts. It also grants managers the capability to utilize branded apps to engage with their client base creatively and efficiently.

It lets you manage your business from anywhere, on any device. Through its Mindbody app, you can see your workflow for the day or the entire week, manage appointments, and process and monitor payments in just a few clicks.

Meanwhile,  you are afforded the freedom to design your own branded mobile app, expanding your brand’s reach and engaging with customers and generating leads. With a branded app, you can send automated push notifications to promote product offerings and customized messages and notices. The branded app offers customers a seamless journey through streamlined membership management, payment processing, and more. Its Marketing, Sales, and Promotions Insights functionality gives you an overview of sales and promotions data real-time in a snap. Its capability to generate detailed reports gives managers the power to make well-guided business decisions.

Mindbody integrates with Facebook, Constant Contact, Xero, Credit Card and Email software, and Google Calendar and Analytics. Plans start at $129, equipping you with primary software functions such as schedule, sell services, and streamlined process capabilities. Higher-priced plans afford you with the tools to market and campaign your brand’s product offerings.

7. Teamsnap

Teamsnap dashboard example

Teamsnap is basically a club management software that lets coaches, fitness managers, and athletes engage with their team better through streamlined communication and team organization, which is what the software focuses on. What is so special about Teamsnap is that it handles all requirements of a club or team: brand-building and website design, club registration, coordination and communication among teams and divisions, schedule management, and information and database management.

It offers cloud-based solutions to streamline your administrative and communication processes. Through its Online Registration feature, you can automate member information gathering and payment processing. Managers can monitor dues and manage payment collections by syncing bank accounts with the software, greatly reducing logistical delays and paper trails. Communication features enable managers and coaches to disseminate instant messages to teams and divisions and even other coaches and volunteers.

The software also lets you build your own professional website to market your team or brand. The brand’s in-house designers and developers will assist in building your dream website so you get that sleek platform that effectively markets and engages your target consumer base.

TeamSnap offers streamlined integration with Facebook and its open APIs enables users to integrate it with every app or business system of choice. The software comes for free, but you may avail of the software’s advanced features and marketing tools through basic plans starting at $9.99.

8. ClubExpress

ClubExpress dashboard example

A cloud-based management tool suited for any association or club, ClubExpress offers streamlined functionalities for efficient membership management, event planning, marketing and outreach, donor management, and incentive management. The software also comes in with a built-in website that managers can customize and integrate user databases.

Its membership database management capability arms you with a wide suite of database management tools while giving you full control of how the club or association automatically manages renewals and expirations. It also offers a non-member database to touch base with prospective members, donors, press, local governments or other interested parties.

It brings with it a comprehensive communications support primarily for smartphone and tablet users. ClubExpress may establish a separate app for each association or club, with its own branding integrated into the app. Members can then access the app based on preferred channels and categorical representations. Members can utilize Meet, a geolocation feature so members can meet with ease, directory and databasing, chatting and communications support, events calendar, and a quick poll functionality.

ClubExpress is powerfully integrated with major social networks such as Facebook, LinkedIn, Twitter, and more. You may display the club’s Facebook or Twitter feed as a widget on your website as well as integrate and display blog posts, website updates, and events into your social networking pages. ClubExpress offers one-time paid setups starting at $150.

9. EZFacility

EZFacility dashboard example

EZFacility is a sports and fitness business management software that does all the heavy lifting for you so you can focus on business growth for your enterprise. It’s an all-in-one cloud solution that streamlines all management process requirements of the business and offers a wide suite of flexible features for fitness clubs and sports businesses. The software is also PCI DSS Level 1 certified, which means that customer data is safe, secure and facility-protected.

The software lets you centralize the scheduling of physical resources as well as organize classes, events, and clinics. An in-depth resource utilization report gives you a glimpse of what physical resources are scarce and available, enabling effective inventory, human resource, and physical resource management. Administrative-heavy tasks such as relationship management, text and email marketing, service selling, RFID member card assignment, payment tracking and processing, and text and email reminders are also fully centralized and streamlined to reduce delinquencies, engage clients better, and lessen physical and manpower constraints on the enterprise.

Guest check-outs and discount codes can also be easily implemented with the software. Events and rental success can also be monitored real-time. With Smartwaiver integration, paper trails are reduced and you can ensure that every transaction, signature, or waiver is digitally accomplished.

League management is also simplified as you are afforded the capability to schedule tournaments and manage tournament details, player verification, and printable scorecards in a matter of seconds. The software also comes with a self-service portal where clients can update and process payments, view classes and sessions, and purchase products and services on their own.

EZFacility is fully integrated with Reach, Smartwaiver,  Google Outlook, Google Calendar, and accounting software such as QuickBooks Online. Free trials may be requested from the vendor, and quote-based plans may be availed.

10. Pike13

Pike13 dashboard example

Madel for appointment-based enterprises, Pike13 is a client management software that automates all administrative processes that may eat up hours from your time: effortless attendance tracking, check-ins, billing and payments, payrolls, reporting, schedule management and more. Its strength lies in its capability for streamlined enrollment, mobile-friendly CRM, and automated and real-time reporting.

Pike13 automates daily business tasks such as class sign-ins, payment processing and monitoring, and waiver processing. Appointments, workshops, events and classes can easily be scheduled anywhere, anytime, thanks to its cloud-based capability. Its mobile and web integration also enables managers to access and update client profiles, schedules, and histories with ease. Payment reminders and class alerts can be easily disseminated with a single tap or click. Functionalities are easily accessible through desktop, tablet, or mobile.

The software is easily integrated with Reserve with Google, Listen 360, InfusionSoft, ClassPass, Smartwaiver, Train Heroic, Google Analytics, and multiple merchant processing partners (CC and ACH). All plans also come with robust analytics reporting on clients/members, enrollments, schedules, plans/passes, payrolls, invoices, and transactions. Plans start at $179 per month, and you may opt for larger plans if you choose to take advantage of features such as branded mobile apps, visualized analytics reporting, and more.

That’s a wrap for our 10 best fitness & gym management software. Given all these features, carefully evaluate which system is best suited to your branding and business needs, payment preferences, and unique project management features. Remember, some are great fitness software for personal trainers, while others are gym management software best suited for managers. Ideally, you should get a fitness studio management software that is ideal for both. One such solution is Zen Planner, our top choice here. The best way to find out if the app fits your needs is to try it, and you can easily do so at no cost when you sign up for Zen Planner free demo here.

By Louie Andre

B2B & SaaS market analyst and senior writer for FinancesOnline. He is most interested in project management solutions, believing all businesses are a work in progress. No stranger to small business hiccups and drama, having been involved in a few internet startups. Prior to his for-profit ventures, he has had managed corporate communications for a Kansas City-based Children International unit.

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