As popular as they are, social media platforms perform differently as far as their user base is concerned. To date, Facebook remains as the top dog among these platforms, outperforming its competition in terms of the number of users and annual revenue. To help you learn about this social media platform, we have compiled the most current and relevant Facebook statistics to date. This will help you grasp what Facebook does and how businesses use it to promote their brands. However, to effectively use social media, you will have to enlist the help of social media management tools.
As a part of our key Facebook stats and facts, we will look at how social media platforms are currently doing. The mass adoption of social media around the world is quite instructive. For one, it has been penetrated the major geographic and demographic areas around the world. Coupled with top social media management software, it helps organizations market their products and promote their brands. In this section, we focus on relevant social media statistics.
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Having changed the way people connect, Facebook continues to enjoy a formidable global user base. Read the following statistics and find out how to best use the platform.
Facebook is one of the best things to ever happen to the Internet. Accordingly, the platform now boasts more than 2 billion users. Take a look at the following Facebook users statistics.
Knowing how Facebook is being used is important. Such information will prove useful to your marketing efforts. Naturally, marketers have been taking advantage of the platform’s wide user base and accessibility. Just take a look at the following Facebook usage statistics.
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With Facebook’s explosive growth comes big money, there’s no doubt about this. Founder Mark Zuckerberg at 35, is now worth $75.5 billion. What started out as a local social media platform has grown into a behemoth with over $500 billion in market capitalization. Recent Facebook market research has revealed how the platform has been raking in dollars.
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Organizations have been utilizing Facebook in a variety of ways. However, it is as a marketing tool that Facebook is known for. Because of this, it has become the social media platform of choice for most B2C and B2B companies. Here, we’ll give you a snapshot of how businesses use Facebook to achieve growth and improve revenues.
Social media has become an invaluable tool among marketers. Social media marketing made it possible for companies to reach out to a broader audience at lower costs. Facebook stands out among these platforms. Businesses now use it to promote their brands and market their products. Facebook video stats tell us how effective the site is in engaging users. If you want to use the platform, you’ll need top social media monitoring tools to help you keep track of your social media marketing. Meanwhile, go over the stats below and see how the platform can help your marketing efforts.
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Facebook has evolved as a robust advertising medium. Recognizing this, companies were quick to use the platform. In addition to boosting audience engagement, Facebook ads leave lasting impressions that result in far greater organic reach. We have collected a number of Facebook advertising stats that reflect these developments.
The use of video has become a staple in online marketing. This is especially true for social media, which continue to rely on video content to boost traffic. Facebook stands out when it comes to video marketing. Here are some of the latest statistics on Facebook video.
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Facebook has a user base in China. This is despite the ban that came following the 2009 Urumqi riots in Xinjiang. Misuse of the platform was cited as the primary reason for the ban. However, users continue to find ways to access Facebook. Check out the following stats on Facebook use in China.
As a giant organization, Facebook is bound to affect the global economy. To date, Facebook has made it to the list of top tech company acquisitions, a testament to the company’s growth. Additionally, it contributes to the economies of many countries. Read on to find out more about the platform’s impact on the global economy.
A major concern among social media platform users, cybersecurity problems have made their way into social media, spooking users in the process. This development has significantly contributed to the popularity of top IT security solutions. Also, many users have developed distrust in social media. Below are some of the most relevant stats on Facebook security.
If you are a business owner, you should know that Facebook can be very good for your company. It allows you to reach more audiences and promote your brand without breaking the bank. After taking a look at the Facebook statistics for business, we now go to the top benefits of Facebooks to organizations.
Because Facebook allows you to directly connect with your audience, you get to know more about them. In the same manner, it helps you glean valuable insights into your customers’ behaviors. This is apart from giving you an idea of how people view your company. This information is very useful in coming up with intelligent decisions.
Social media help businesses build communities by connecting people. Community members can act as brand ambassadors if they enjoy being part of your Facebook community. Also, members can help spread the word on how they love your brand.
Brand recognition is an all-important part of your business. You can do this with Facebook because it helps familiarize users with your brand. Regularly post content until such time that you rouse your audience’s interest.
If you want to build brand loyalty, you have to keep your audience engaged. And Facebook is just the platform you need. Again, engaging content will keep your audience attentive. More importantly, it results in shares, reactions and comments. And as you know, audiences are bound to give you more leads through such activities.
So there you have it, the latest and most relevant Facebook statistics to date. Hopefully, the Facebook data provided can help you start using Facebook to broaden your audience, increase leads and improve conversion. Also, you can reap social management software benefits to help ensure you grow your company.
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