Every agency needs a different type of project management software to complete its specific tasks, and handle heavy-weighted workflows and decentralized teams. The concept of an ideal PM system nevertheless remains unchanged, and expects solutions to be robust with features, well integrated and easy to use, but most of all affordable to ensure even startups can get a grasp of its functionality. For many creative agencies worldwide, the name of that system is Wrike.
Wrike is known to focus on the accomplishment of tasks rather than entire projects, and offer just enough workflow customization for clients to make processes more industry-specific. Experts claim Wrike to be the one-size-fits-all PM software, and point put important reasons to support such opinion. At the same time, they encourage interested companies to examine Wrike using its useful free trial plan that lets you try out all the key features.
With so many PM systems available on the market, businesses are predominantly looking for such that can humble their cumbersome processes, and yet require no expensive set up or training. Wrike is exactly one of those systems which overgrew the practical usefulness of previous leaders on the PM market.
With Wrike, users can track time for each contributor, monitor tasks assigned in a custom calendar, and compare project accomplishment on a single page. What is best, even agents with no experience in digitized project management can run a large project, and manage to deliver it on time and in-budget. In most project management systems, this is simply not possible. You can read our detailed review of Wrike features to learn even more about what this software has to offer.
What Wrike is mostly known for is its flexibility, as it allows users to customize workflows instead of relating tasks in dependency chains, and nest activity folders one in another to ensure visual hierarchy. It may sound messy to start with, but it certainly makes sense for multiple departments and teams that are not that strictly devoted to meeting project deadlines. Large teams collaborating with partners and freelance contributors honestly have no better option available on the market.
The truth is it won’t make sense to invest in a fancy PM system if you don’t get to perform all activities from it. With Wrike in action, you’ll get to monitor all tasks in real time, manage and share project-related documents, make last minute changes, and handle contact relationships. Besides, Wrike is easily incorporated in every ecosystem, which means that helpdesk users will be able to import tickets and email queries with a single click. In short, Wrike is the definition of a centralized and organized hub where you can manage all of your information. While there are certainly some solid Wrike alternatives out there we really found this system to be the best performer among its popular counterparts
Rather than simply listing values users don’t understand, Wrike compares metrics to help businesses make smarter decisions. For instance, it allows the user to see how long a task it taking to be accomplished, and compare that period to the estimated time values. Most PM systems (Trello, for example), require dedicated plugins to execute similar tasks.
While it is very practical to customize your own workflows and relate them in the desired way, there are and will be companies that prefer disciplined visibility of who is doing what, and how he is doing that. Wrike is ideal for the purpose, because it automatically creates a timeline for each project ticket, showcases how tasks depend on each other, and includes all people that can contribute to them. The real value of task dependencies is that businesses discover what is pulling them backwards, and ideally make a screenshot of it for the team and the clients to familiarize with it.
Speaking of flexibility, we mustn’t skip mentioning Wrike’s simplified drag-and-drop mechanism, thanks to which tasks can easily be transferred from one project to the other. The system also offers a variety of task templates and themes that can be moved and duplicated, again using the simple drag-and-drop functionality.
Agencies prepare proposals and a number of other important documents using Google Drive, which is why they could use a system that can push those docs directly into their tickets, emails, and reports. Wrike is natively integrated with Google Docs, and a variety of similar applications (Gmail, Dropbox, Microsoft Outlook, Box, Apple Mail, and so on).
The tricky part of managing projects in large corporations is giving all involved departments the role they deserve. Agencies, in particular, have a number of ongoing internal and support projects handled by sales or outreach departments, and they can settle for nothing less than perfectly smooth handoff. Unfortunately, most of them still mess this up because of not being able to direct the end client to the right department (face it: when was the last time you knew who is the head of the project?).
Wrike’s custom alterations help eliminate this problem, because projects are managed in such way that makes transition between tasks seamless for every observer. For agents, managing projects will also become easier, as their role will be automatically assigned on the project timeline, and they’ll be able to take action regardless of whether their department is involved. For more information about pros and cons of Wrike you can check out or detailed analysis.
Seriously, how often do you see a project management system that can do this? The quick status updates and project views typical for Wrike also collate client credentials and contact info, track their status and evaluate their activities, assemble deliverables, tickets, and all other relevant information. Afterwards, data is neatly stored under the Info view file in each project folder, made accessible to all agents you have on board.
Last, but not least, most agencies run robust knowledge bases where they gather all of their guides and instruction articles, attach documents related to internal processes, report on older projects, and store the HR profiles of their employees. With Wrike, all of these documents can be kept at the same place, backed up and protected, and foremost accessible from all devices.
On top of that, Wrike will help you structure and categorize your corporate information using folders and subfolders, and will allow the agency’s manager to assign roles and permissions to control who will have access to the company’s files.
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