Number of Starbucks Worldwide 2024: Facts, Statistics, and Trends

How many Starbucks are there per country?

As of September 2020, the US and China are the top-ranking countries with the largest number of company-operated Starbucks stores worldwide (Starbucks, 2020), which is not surprising at all considering the size of these countries.

Despite steady growth in the number of stores year on year, Starbucks has announced that it will close 400 company-owned locations by the end of 2021. This is due to changing consumer demand spurred by the COVID-19 pandemic, which favors convenience-led formats such as drive-thru, curbside pickup, and mobile-only pickup points (USA Today, 2020).

Is China the new global Starbucks capital?

Starbucks opened its first store in China in 1999 and only has a quarter of the number of Starbucks stores that of the US, but the growth rate over the past 10 years has been extremely high, reaching almost 700% (Statista, 2021). The coffee chain recently laid out plans to compete with KFC to become the fastest-growing Western food chain in China. The goal is to open a new store every fifteen hours until the year 2022.

Although it may not reach the same number of stores as in the US, it is set to reach a similar store count if it continues its rapid expansion plans.

How many Starbucks stores are there in the US?

As of 2020, the Seattle-based coffee house accounted for 8,941 company-operated and 6,387 licensed stores in the US (Starbucks, 2020). The amount of Starbucks stores has been on a steady increase over the past nine years.

Which cities in the US have the largest number of Starbucks?

Although California is the state with the most number of Starbucks, New York City is the city with the most number of Starbucks in the US (ApartmentGuide, 2019), with a total of 241 establishments.

Where is the biggest Starbucks in the US?

Chicago has the largest Starbucks ever (Forbes, 2019). It’s located inside Crate & Barrel’s former flagship location on Michigan Avenue. The 35,000 square feet Reserve Roastery has five floors and houses three coffee bars, a cocktail bar, and an artisan bakery and cafe.

The Chicago location is the coffee chain’s sixth roastery. Other locations include Tokyo, New York, and Milan. Each roastery is much larger than a typical cafe and is designed to pay homage to the culture and history of the city.

Aside from being the largest location, the Chicago Roastery hosts its tallest cask. Freshly roasted coffee beans rest in the 56-foot-tall bronze container before being used in drinks.

How many customers does Starbucks serve per day?

In 2018, a Nielsen Scarborough survey found that over 37.8 million Americans visited a Starbucks (Statista, 2021) within the last 30 days.

How much does Starbucks make in a year?

Starbucks revenue over the last ten years has tripled. With its global expansion and multi-billion dollar deal with Nestle in 2018, pre-pandemic calculations expected Starbucks’ revenue to skyrocket in the next few years. However, Starbucks lost $3.2 billion due to the pandemic (CNBC, 2020), posting only $23.518 billion in 2020 (Starbucks, 2020).  With the availability of COVID-19 vaccines, Starbucks is expecting the demand for coffee to grow by over 20% by 2022 (CNBC, 2019).

How much is Starbucks worth?

Starbucks has made specialty coffee mainstream, expanding from a few stores to a whole empire with more than 32,660  stores worldwide (GOBankingRates, 2020).

Does Nestle own Starbucks?

Nestle and Starbucks made a $7.15 billion deal that will allow Nestle to sell and distribute Starbucks coffee globally outside Starbucks stores (Forbes). Nestle is buying a business of about $2 billion from Starbucks. The objective is to use Nestle’s stronger distribution system to expand Starbucks’ distribution.

In February 2019, Nestle launched its first range of global coffee products under the Starbucks brand (Forbes). The new lineup comprises 24 products, which includes whole bean, roast and ground coffee, as well as the first Starbucks capsules developed using Nespresso and Nescafe Dolce Gusto coffee system technologies.

Is Starbucks the largest coffee chain in the world?

Starbucks is by far the largest coffeehouse chain in the world in terms of revenue, generating more than 10 times the revenue of its closest competitor, Costa Coffee (Restaurant Business, 2020). Although 74% of the company’s sales came from beverages, food items contributed a sizeable 19% to the overall revenue.

Why is Starbucks called Starbucks?

The company was started by three Seattle men – Gordon Bowker, Jerry Baldwin, and Zev Siegl. The first Starbucks opened in 1971, and called it Starbucks Coffee, Tea, and Spices (Rewind & Capture). Starbuck was the name of the first-mate of the whale-ship Pequod, the ship in Moby Dick (Rewind & Capture).

It was Bowker who came up with the name Starbucks. While looking at an old mining map of the Cascades and Mount Rainer area, Bowker saw a town called Starbo. It reminded him of the first mate in Moby Dick.

He liked the way the name sounded, even though it had nothing to do with coffee at all. The other founders approved of the name and simply added an “s” to make it sound better.

What is Starbucks’ most popular drink?

Like any other restaurants and coffee shops, Starbucks introduces unique drinks every now and then to stay relevant and keep up with competitors. However, there are Starbucks drinks that stood the test of time to become some of the most popular drinks of all time.

Below are the most popular Starbucks beverages in major cities across the country (Ranker).

Most Popular Starbucks Beverages in US Cities

What is the Starbucks Reserve Roastery?

Starbucks Reserve features exclusive roasts and blends, drinks, and has more experienced baristas that are highly-trained and know more about coffee compar. Starbucks Reserve was launched in December 2018 in the Chelsea section of Manhattan (CNBC), although the flagship store opened in its home market of Seattle in 2014. The company revealed its plan to open as many as 20 to 30 Roastery stores around the world.

What is the Starbucks Virtual Store?

In December 2018, Starbucks launched a virtual store that ties together all of its digital services into one place in China (The Drum). The service uses Alibaba technology to create an online experience for customers from several apps (The Drum). It brings together the Starbucks app and mobile apps within the Alibaba sphere, which includes Taobao, Tmall, and Alipay.

This move, according to Alibaba, is the latest in a long-standing partnership on omnichannel retail between the two businesses. In August 2018, the two brands announced a collaboration around a delivery service in China via Ele.me. Alibaba is also behind various technologies in place in China’s flagship Starbucks Roastery interactive store in Shanghai.

How people consume coffee evolved over time and continue to do so. People are getting picky with the type of coffee beans used in their coffee or even the kind of milk mix with it. And being the pioneer of specialty coffee, Starbucks is continuously reinventing itself to keep up with the demands of the modern world and stay competitive even with the market changes brought about by the pandemic.

Key Insights

• Store Closures: Despite a steady growth in the number of stores, Starbucks plans to close 400 company-owned locations by the end of 2021 due to changing consumer demands influenced by the COVID-19 pandemic.
• China’s Rapid Expansion: Starbucks’ presence in China has grown nearly 700% in the past decade, with plans to open a new store every fifteen hours until 2022, aiming to rival fast-food giants like KFC.
• US Store Dominance: The US leads with the highest number of Starbucks stores globally, housing 8,941 company-operated and 6,387 licensed stores as of 2020.
• Revenue Impact: The pandemic caused a $3.2 billion loss for Starbucks in 2020, but the company expects a 20% growth in coffee demand by 2022 with the availability of COVID-19 vaccines.
• Largest Locations: The largest Starbucks store in the US is located in Chicago, featuring a 35,000 square feet space with multiple bars, a bakery, and a roastery.
• Digital Integration: Starbucks launched a virtual store in China, integrating its digital services into one platform, enhancing customer experience through Alibaba’s technology.

FAQ

1. Why is Starbucks closing 400 stores by the end of 2021? Starbucks is closing these stores due to shifting consumer preferences towards convenience-led formats such as drive-thru, curbside pickup, and mobile-only pickup points, influenced by the COVID-19 pandemic.
2. How fast is Starbucks expanding in China? Starbucks plans to open a new store every fifteen hours in China until 2022. This rapid expansion aims to establish a strong foothold and compete with other fast-food giants in the region.
3. How many Starbucks stores are there in the US? As of 2020, the US has 8,941 company-operated and 6,387 licensed Starbucks stores, making it the country with the highest number of Starbucks locations globally.
4. What is the largest Starbucks location in the US? The largest Starbucks in the US is the Chicago Reserve Roastery, spanning 35,000 square feet with five floors, featuring multiple coffee bars, a cocktail bar, and an artisan bakery.
5. How has the COVID-19 pandemic impacted Starbucks’ revenue? The pandemic led to a $3.2 billion revenue loss for Starbucks in 2020. However, the company anticipates a 20% growth in coffee demand by 2022 due to the increased availability of COVID-19 vaccines.
6. What is the Starbucks Virtual Store? The Starbucks Virtual Store is an online platform launched in China, integrating Starbucks’ digital services with Alibaba’s apps like Taobao, Tmall, and Alipay, enhancing customer experience and convenience.
7. How many people visit Starbucks daily? In 2018, a Nielsen Scarborough survey revealed that over 37.8 million Americans visited a Starbucks within the last 30 days.
8. What is the most popular Starbucks drink in major US cities? Popular drinks vary by city; for example, Iced Coffee is favored in Boston, MA, and Frappuccino is popular in Los Angeles, CA.
9. Does Nestle own Starbucks? No, Nestle does not own Starbucks. However, they have a $7.15 billion deal allowing Nestle to sell and distribute Starbucks coffee products globally outside of Starbucks stores.
10. Why is Starbucks called Starbucks? The name “Starbucks” was inspired by a character named Starbuck from the novel “Moby Dick.” The founders chose the name after seeing a town called Starbo on an old mining map and liking the sound of it.

References:

1. Starbucks. (2020). Starbucks fiscal 2020 annual report. Starbucks.
2. Tyko, K. (2020, June 10). Will your local Starbucks close? Coffee giant says it will close 400 stores but expanding pickup options. USA TODAY.
3. Lock, S. (2019, November 15). Starbucks stores by country. Statista.
4. Vega, M. (2020, December 23). The 10 best cities for Starbucks lovers in America. ApartmentGuide.com.
5. Brenner, J. (2019, November 15). Former crate & barrel flagship store now open as world’s largest Starbucks. Forbes.
6. Lock, S. (2021, January 15). Starbucks – statistics & facts. Statista.
7. Lucas, A. (2020, June 10). Starbucks says it lost $3 billion in revenue in latest quarter due to coronavirus pandemic. CNBC.
8. Lucas, A. (2020, December 9). Starbucks shares jump as coffee chain predicts strong rebound next year. CNBC.
9. Dennison, S. (2019, December 3). How much is Starbucks worth? GOBankingRates.
10. Kestenbaum, R. (2018, May 7). Nestlé and Starbucks agree to $7B distribution deal, but will it work in the long term? Forbes.
11. Technomic, & Restaurant Business. (2020, April 24). The largest coffee cafe chains in the U.S. Restaurant Business.
12. Henderson, R. (2018, August 21). Why is Starbucks called Starbucks? Rewind & Capture.
13. Benevent, G. (2018, July 31). What’s the most popular Starbucks beverage in major US cities? Ranker.
14. Whitten, S. (2018, December 13). A look inside Starbucks’ newest reserve Roastery in New York City. CNBC.
15. McEleny, C. (2018, December 14). Starbucks creates unified virtual store in China via Alibaba technology. The Drum.

By Astrid Eira

Astrid Eira is a resident B2B expert of FinancesOnline, focusing on the SaaS niche. She specializes in accounting and human resource management software, writing honest and straightforward reviews of some of the most popular systems around. Being a small business owner herself, Astrid uses her expertise to help educate business owners and entrepreneurs on how new technology can help them run their operations. She's an avid fan of the outdoors, where you'll find her when she's not crunching numbers or testing out new software.