Jessica Stewart is the resident marketing analyst at FinancesOnline and a pioneering member of our research team. She believes that data is at the center of business and marketing technology is its enabler, a point not lost in her articles published in major outlets such as BusinessInsider, USA Today and Entrepreneur. Beyond assessing the standard tools for workflow automation, campaigns, messaging, and real-time alerts, Jessica focuses on the software’s bottom-line ROI— how it helps marketers perfect their data-driven method to collect and process customer data, measure the KPIs, and, ultimately, realize profits.
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Rainking/Discoverorg are not too bad but ridiculously expensive and cover the IT sector only. Data.com is just bad, sorry. Insideview is ok, same goes for Datanyze. No real competition to Unomy in this category though, their product is really good
Thanks for the comparison, I've tried many tools myself and Unomy and DiscoverOrg are by far the best in terms of quality, accuracy, etc, etc (also tried Avention, Insideview, Data.com, Rainking, Datafox, Datanyze, Mattermark, Kitedesk, Salestools.io and a few others).
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