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Brightpearl: Pros & Cons Of The Top ERP & Inventory Management Software

Category: B2B News

bpthBrightpearl is a high-quality inventory management and ERP software that can help retailers become profitable. Its Retail Management System is a single cloud-based software that manages orders, inventory, accounting, customer data, and reporting. The system assures retailers that their order data and inventory are accurate and integrated across all channels. They can get a unified view of all their customers, which can help them offer customized marketing and better service. In this article we analyze the Brightpearl pros and cons to help you decide if it is a suitable solution for your needs. 

Our team of experts was really impressed with Brightpearl’s best-in-class features and functionalities and after a thorough review we have given this software a high total score.

In addition to great features, Brightpearl offers flexible pricing plans that are suitable for the needs and budgets of both small companies as well as large organizations. Plus, Brightpearl offers a very useful free trial plan to help you get acquainted with the app’s features and functionalities. With a free trial you can easily check if the software will fit your company requirements and if it’s something that can actually boost your employees’ productivity. You can easily book a free demonstration of Brightpearl.

What are the highlights of Brightpearl? Among its many useful features and benefits, the following stand out:

  • You can use a single central hub to manage orders across your sales channels,
  • It minimizes stockouts by automatically updating reorder statuses and inventory levels
  • All employees get access to real-time customer information
  • The app offers seamless integration and real-time automatic syncing of orders and inventory to all of your sales channels

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Advantages of Brightpearl

Which Brightpearl features make it such a popular software and why does it enjoy such a high rating among users and critics alike? Read on to learn about the numerous advantages of this software which made it a preferred choice for leading brands such as The New Clothesline Company, Esquires, FringeSport, and Eureka Brands.

Its Order Management Is Very Efficient

Brightpearl fulfills customer orders through a series of events. You can manually create orders as well as automatically download them using the app’s integrations with e-commerce platforms like Magento and Shopify. Inventory levels go down in all sales channels to eliminate the odds of selling the same item twice. Brightpearl’s order management system ensures data accuracy and consistency. It helps retailers with systematizing their order fulfillment plans and maintaining optimal stock levels through filters such as order data, sales channel, shipping method and others. This informs retailers what brands/products sell well in what channels and the improvement strategies needed to boost sales and customer satisfaction.

It Has An Impressive Inventory Management Feature

Brightpearl makes it easy to replenish your inventory. Simply send an email to the supplier and after they deliver the goods, the purchase order is updated accordingly and inventory levels are automatically boosted. The software uses centralized data which immediately tells you which supplier needs to be paid and how much. Brightpearl makes it easy for growing companies to simplify complicated inventory management processes. The software automatically ensures inventory levels in relevant sales channels are increased or decreased after items are received or sold. Another big advantage is you can generate cash flow reports and inventory audit trails in real time.

You Can Ship Your Goods Easily

Brightpearl automatically sends order information including location and shipping address to your warehouses. This enables retailers to speedily deliver customer orders. Customers receive emails with tracking references and these are also sent to your sales channels. After the order is shipped successfully, the software’s accounting system gets updated with the inventory cost which tells you the profit gained. Brightpearl’s shipping management functionality is a big strength as it gives you complete control over order prioritization and the shipping process based on customer, order date, and shipping method. The software supports customization and automation as it smoothly integrates with shipping fulfillment apps like Shipstation, Shipworks, and Metapack.

It Integrates With Online Payment Gateways

Customers can pay through SagePay and PayPal. Brightpearl integrates with PayPal both as a payment method and for downloading transactions. You can set up payment processing within the app to assist customers to pay using PayPal on your website. The software records all online PayPal payments received and you can see the transaction details in the PayPal log. You can synchronize the details with Brightpearl using the integration functionality. SagePay can be utilized to make online payments through the Brightpearl website or through back-office payments, which is also known as Mail Order/Telephone Order or MOTO. This helps customers to make payments over the phone. You can find more information about Brightpearl pricing and its payment support in our detaield review of the software.

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More Strengths of Brightpearl

  • BrightPearl helps many companies handle their inventory tracking and reporting easily.
  • The vendor offers excellent customer support and the agents respond quickly to queries.
  • The app can boost the efficiency of your sales department as you can use it for invoicing, order fulfillment, stock tracking, and stock buying.
  • As mentioned earlier, the software boasts a great inventory management feature and offers a quick and current connection to online orders, inventory, and stock.
  • It has a good reports system with plenty of apps available to customize the platform to your business needs.
  • The software is an exceptional selling platform for multichannel e-commerce stores. It allows you to simultaneously sell on POS, phone, webstore, Amazon, and eBay.
  • Brightpearl offers smooth integrations to make it easy to expand as your business grows.
  • It is an ideal app for small to medium-size e-commerce companies as well as businesses that wish to grow by automating their routine tasks and processes.

Drawbacks of Brightpearl

Users have pointed out a few areas where the software could be improved:

  • Brightpearl is easy to use but it could become more automatic with steps like auto-populating the fields. The vendor has identified this glitch and has already improved it to an extent.
  • The app’s reporting features could also be enhanced.

These are a couple of relatively minor areas which could be developed to further boost the software’s efficiency and overall quality.

Bottom line

Our detailed analysis of Brighpearl pros and cons shows that the app offers numerous benefits and useful features while it’s drawbacks are really minor and can be easily fixed. negligible. This poweful ERP suite offers flexible pricing plans for both small and large organizations and your company is guaranteed to gain a lot in terms of productivity and efficiency by investing in this software. You can also easly test drive the platform’s features free of cost by booking a free demonstration of Brightpearl.

By Nestor Gilbert

Senior writer for FinancesOnline. If he is not writing about the booming SaaS and B2B industry, with special focus on developments in CRM and business intelligence software spaces, he is editing manuscripts for aspiring and veteran authors. He has compiled years of experience editing book titles and writing for popular marketing and technical publications.

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