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Top 10 Alternatives to Shopify: Popular Shopping Cart Software Systems

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What is the top alternative to Shopify?

The top alternative to Shopify is Wix. While primarily a website builder software, Wix is equipped with shopping cart and ecommerce functionalities that make it easy to manage your business’ online store. It even supports a wide variety of payment gateways so that transacting with customers is more convenient. Plus, being native to a popular website builder, this ecommerce solution makes it seamless to build content for SEO and inbound marketing for your products.

With the increasing prevalence of internet usage, it comes as no surprise that many customers now prefer shopping online – so much so that 95% of purchases are expected to be done via ecommerce platforms by 2040. This is why it is important for you to invest in shopping cart software like Shopify as they can help you build and maintain online shops that your customers would enjoy visiting.

But have you encountered what others have complained about Shopify? These include complicated coding-based customizations, lack of multi-location inventory capability, and missing multi-currency support for accepting international payments (which is only available in an upgraded edition).

So while this particular platform is generally a good option for any business, you might want to check out other ecommerce solutions for small business or similar shopping cart software available on the market. To help you expand your list of options, we have compiled the top 10 alternatives to Shopify.

Convenience is the name of the game when it comes to modern shopping. In fact, according to a study published on Criteo, consumers’ expectations of online stores are increasingly challenging: they want round-the-clock accessibility and instant access to online stores by 2026. If you want to maintain your edge against competitors, you will need to provide your customers with a way to browse and purchase your products whenever they wish.

Of the top shopping cart systems on the market today, perhaps the most popular is Shopify. As an award-winning ecommerce platform, this platform gives you access to robust shopping cart features that you can configure to your operational needs. But Shopify isn’t the only “best shopping cart solution” around.

In this article, we take a look at the major features and benefits of this platform and, to give you more choices, we also examine 10 most popular alternatives to Shopify. We’ll do our best to explain in which situations you should consider Shopify and when choosing one of the alternatives may be a better way to go for your online business.

What is Shopify?

Shopify has been evaluated as the leading system in the shopping cart category. Shopify is used by more than 120,000 stores around the world and the vendor also offers tools for offline retail. For these reasons, both users and experts have no hesitation in naming Shopify as one of the best ecommerce applications available.

It is equipped with a variety of tools that let you create an online store from scratch as well as manage your transactions in one convenient interface. All you have to do is pick from their selection of over 100 professional themes and use their web-based website builder to brand and customize your store. After which, you can create your catalog by adding your products and prices. If you wish, you can include images or videos of your products to give your customers a better idea of what you have to offer.

Shopify also comes with built-in order fulfillment, drop shipping, and refund processing tools so you will easily have everything you need to facilitate transactions. The software even integrates with dozens of widely used global payment gateways so you can accommodate all of the preferred payment methods of your clients. Furthermore, the platform has analytics capabilities to help you evaluate your store traffic with ease.

What are the major benefits of Shopify?

  1. The setup is fast and easy. You can select from a list of professional themes to provide a corporate look to your online store.
  2. The vendor provides reliable 24/7 customer support.
  3. Import catalogs quickly and easily.
  4. Shopify hosts your store so you don’t need to worry about maintenance and software updates.
  5. You can automatically recover abandoned carts.
  6. Finally, you can make use of features such as payment gateway, easy-to-use reports, and robust marketing functionality.

If you are not impressed with what Shopify has to offer, there is no need to go away. Read on to learn about 10 good Shopify alternatives that offer useful features of their own. Wix came up on top due to the useful features and benefits that it has to offer, along with total value for money. Check them out and you may just find what you need for your business.

shopify alternatives

1. Wix

Wix is a strong alternative to Shopify because, not only is it an e-commerce platform, but it is also a robust website builder with flexible shopping cart solutions. The app takes care of the details and nitty-gritty of building your online storefront; all you have to do is fill in relevant information and customize it according to how you want it to look, feel, and function.

Wix allows you to tap into a whole new market with no geographical or timezone barriers as it’s available to your customers wherever they are in the world and whenever they are available, showcasing how you value your customer’s convenience. You can choose from hundreds of customizable templates, display stunning product galleries, integrate a shopping cart, and add unlimited products and collections.

You can sign up for Wix free trial here.

Wix

This award is given to the best product in our Shopping Cart Software category. It highlights its superior quality and underlines the fact that it's a leader on the market.

Wix won our Best Shopping Cart Software Award for Q1 2018

Our score
9.7
User satisfaction
100%

Streamline the way your customers send payments and the way you collect them with various secure methods available in WixStores, such as PayPal and credit cards. Reaching out to your clients is also made with ease through a simple yet effective newsletter creation and circulation for updates, invites, announcements, and promotions – for free. If you want to see how easy it is to use the platform, you can compare it with these great Wix alternatives.

Why use Wix instead of Shopify?

  1. It sets shipping and tax rules with modified pricing based on your customer’s location.
  2. It is 100% commission free so you get to take home all your profits.
  3. It is highly customizable from colors, fonts, and text, among others for your product galleries, product page, cart page, and thank you page.
  4. It lets you add unlimited products with up to 15 images for each product to carefully showcase them.

Why use Shopify instead of Wix?

  1. It hosts your store and takes care of maintenance and software updates.
  2. It offers multilingual capability.
  3. It recovers abandoned carts.
  4. It has a wide array of payment gateways.

2. PayKickstart

PayKickstart distinguishes itself in many ways – it does not charge additional fees per transaction, it lets you add any number of products and sales funnels, it gives you ultimate flexible and control without requiring technical experience, and it provides world-class onboarding and support. With a highly automated and fully configurable cloud-hosted platform that lets you sell, convert, integrate and report on your business, PayKickstart gives you an all-in-one solution to grow and drive your e-commerce venture. Test drive the software yourself to see how it works.

Simply sign up for Paykickstart free trial here.

PayKickstart gives you extensive integration with dozens of external apps and services including payment gateways, order fulfillment platforms, marketing services, email, membership programs, and webinars services. It also offers a built-in tax compliance system with sales and VAT tax collection for key international regions. The software provides advanced reporting and dashboards to keep you updated with the sales, financial, and operational aspects of your business. It has mobile apps for Android and iOS devices that puts you on top of your store anytime from anywhere. If you’re looking for similar website builder solutions, you can peruse our PayKickstart alternatives.

Why use PayKickstart instead of Shopify?

  1. Sell anything in minutes whether physical goods, digital products, or services.
  2. Create a network of affiliates and manage and track affiliate partner commissions.
  3. Put on auto-pilot conversion boosters such as one-click upsells and order bumps.
  4. Reach a global audience with support for 32 currencies and 12 languages.

Why use Shopify instead of Dopweb Website Builder?

  1. Shopify offers a robust set of shopping cart features at affordable subscription prices.
  2. The software supports over 70 payment gateways.
  3. Shopify has a mobile-ready interface that makes it great for store owners who are always on-the-go.
  4. This platform comes with a free SSL certificate.

3. SITE123

Much like Wix and some other products we’ve listed here, SITE123 is primarily a website builder and hosting service designed for private users. However, this software has a dedicated online store creator with built-in ecommerce features. It allows users to design online shops without the need for extensive coding knowledge and manage sales transactions without having to rely on auxiliary software systems.

If you would like to check its functions out for yourself, you can sign up for SITE123 free trial here.

SITE123 goes beyond online shop creation and basic store management. This is equipped with robust inventory tracking tools so you know exactly when to restock your products. It even comes with payment processing options that include PayPal, debit/credit card, or wire transfer so accommodating transactions from both local and international clients is easier. In addition, SITE123 offers integrations with third-party plugins so you can extend its functionalities. If you think this platform does not meet your requirements, worry not. You may take a look at these quality SITE123 alternatives instead.

Why use SITE123 instead of Shopify?

  1. Users can get access to SITE123’s features for free.
  2. This application can integrate with a more extensive set of third-party systems.
  3. SITE123 has free SSL/HTTPS encryption to protect your online store data.
  4. This software supports responsive web design so customers can get the full shopping experience you intended no matter where they access your shop.

Why use Shopify instead of SITE123?

  1. Shopify is built specifically for ecommerce management, so you can expect it to have specialized features that store owners need.
  2. The software can support over 70 payment gateways.
  3. Shopify offers features that are capable of catering to the needs of large businesses.
  4. The vendor offers phone support.

4. BigCommerce

BigCommerce offers the necessary tools to help businesses create and operate an online store. You can select from the wide range of customizable templates to prepare your own designs and add the aesthetics of your company or brand. The app can be used to sell physical and/or digital goods, and it also offers marketing features. The vendor has partnerships with shipping and delivery services to help your selling. Top features include payment gateways, product catalog, secure shopping cart, domain name, and website builder.

As an ecommerce platform, BigCommerce excels. However, it also brings to the table a myriad of capabilities that can greatly benefit your business, among which are social media marketing, warehouse management, payment processing, and SEO. Integration with third-party apps are possible, along with existing business systems, thanks to the tool’s API capabilities. If you want a wider choice, take a look at these BigCommerce alternatives.

Why use BigCommerce instead of Shopify?

  1. You can develop an online store that carries your brand and then use the system’s features to convert visits and leads to sales.
  2. Select from the wide range of responsive themes (free and premium) and ecommerce templates designed for mobile selling.
  3. Add your services and products easily and then customize each item with high-resolution images (with zoom).
  4. Finally, you can improve your store checkout with effective checkout practices.

Why use Shopify instead of BigCommerce?

  1. The vendor provides reliable 24/7 customer support.
  2. The app can be accessed on mobile devices.
  3. Make use of analytics features to get actionable insights.
  4. Utilize web hosting to host your online store.

5. 3dcart

3dcart is a popular shopping cart software that can be used by companies of all sizes to easily create online stores. The notable aspect of this service is it partners with more than 200 providers including payment solutions, tax calculators, and shipping carriers to help you achieve success. Plus, you get ecommerce tools for order management, store building, and marketing.

3dcart provides more than 100 mobile-friendly themes that can be installed and applied in minutes. Users can thus update their store to meet mobile-friendly standards and eliminate the issue of search engine penalization. Finally, 3dcart customers can access more than 100 ready-to-use payment solutions which can help them to expand their business domestically and internationally. If you want a wider choice, take a look at these quality 3dcart alternatives.

Why use 3dcart instead of Shopify?

  1. The app gives customers an easy and seamless way to order online.
  2. It is a robust and effective platform to market and sell products online.
  3. Users can access the system, invoices, inventory, and customer data securely from any internet-connected device.
  4. You can have complete control over your ecommerce software using the system’s secure administration interface.

Why use Shopify instead of 3dcart?

  1. It offers essential as well as advanced shopping cart features.
  2. You can count on reliable support via phone, email, and tickets.
  3. You can make use of the web-based website builder to construct your online store.
  4. The vendor offers suitable pricing packages for both small businesses as well as large enterprises.

6. Shopify Plus

Another great alternative to Shopify is Shopify Plus, an enterprise-grade ecommerce platform for high-volume merchants. In a nutshell, it offers all the features that Shopify has, however, it is designed for larger businesses. This software offers higher levels of customization, a larger capacity for staff accounts, and lower transaction fees. It even comes with features for international ecommerce such as clone stores, multi-language support, and multi-currency processing. There are also functionalities that allow you to process bulk orders for your retailers.

Another thing that sets Shopify Plus apart from Shopify is that this software is level 1 PCI compliant. It also comes with faster servers, unlimited bandwidth, and exclusive APIs for complete flexibility. The only downside to this platform is that it can be more costly and therefore not advisable for startups and small online shops. If you would like to further expand your shopping cart platform options, you can check out these Shopify Plus alternatives.

Why use Shopify Plus instead of Shopify?

  1. Shopify Plus offers enterprise-grade features, making it a good pick for large corporations.
  2. This software offers customizable product pages and payment processing features.
  3. Shopify Plus can support multiple versions of an online store using one account which is ideal for companies in need of regional shops.
  4. This platform only has a 0.2% transaction fee compared to Shopify’s 0.5%.

Why use Shopify instead of Shopify Plus?

  1. Shopify is offered at more affordable prices so even small businesses can make use of it.
  2. This software offers a more simple and easy-to-use UI.
  3. Shopify comes with streamlined automation options to make it simpler for small teams to handle transactions.
  4. This tool comes with built-in marketing and SEO tools.

7. Squarespace

Squarespace is a DIY website builder created for small and medium-sized businesses. It landed a spot on our list of top Shopify alternatives for its intuitive online store creation and management features. With it, you get access to custom WYSIWYG editors that let you set up catalogs without the need for programming experience. It also comes with comprehensive inventory management, order fulfillment, tax processing, abandoned cart recovery, and discount calculation features so you don’t have to jump from one platform to another to handle your transactions. What’s more is that it can support mobile-optimized websites and checkout processes so it is more convenient for your customers to do business with you. Should you feel like this product is not what you are looking for, be sure to take a look at these Squarespace alternatives.

Why use Squarespace instead of Shopify?

  1. Squarespace comes with intuitive, mobile-optimized features.
  2. The software supports customization via CSS and JavaScript.
  3. The vendor offers highly competitive subscription plans that range from $12/month to $40/month.
  4. Finally, Squarespace does not charge transaction fees for its online store plans.

Why use Shopify instead of Squarespace?

  1. Shopify offers specialized ecommerce features.
  2. This software has the capacity to support the needs of businesses both large and small.
  3. The platform can integrate with an extensive set of integrations.
  4. Over 70 payment gateways are supported by Shopify.

8. WooCommerce

WooCommerce is a robust ecommerce toolkit. It is designed to convert any WordPress website into an attractive online store. For this reason, the app has been constructed using WordPress best practices at the front and back end. It offers a powerful and reliable ecommerce plugin that provides enterprise-level quality and features. You can use WooCommerce to develop a standalone online store from scratch as well as to sell products using an existing WordPress website or blog. In addition to that, the software has a newly upgraded REST API function. The product is offered free but if you want advanced features you can subscribe to the priced updates and upgrades. In case you still want to check out what other shopping cart platforms are out there, feel free to view these WooCommerce alternatives.

Why use WooCommerce instead of Shopify?

  1. You can make use of the open source codebase.
  2. The interface is intuitive and powerful.
  3. It provides a wide range of official extensions (add-on features).
  4. Finally, it offers flexible shipping destinations.

Why use Shopify instead of WooCommerce?

  1. You can make use of 70 payment gateways.
  2. Shipping rates are flexible.
  3. Go global with multilingual capability
  4. Monitor customer profiles, accounts, and groups.

9. Volusion

Volusion is an ecommerce app that is designed to scale with your business. It offers a helpful design wizard and a user-friendly interface. With this software, you will find it simple to create an ecommerce website and manage its involved aspects. Another advantage is you can use customization features to build your online store based on your company or brand. On top of that, the system provides excellent marketing and shopping tools. It even offers native mobile applications for smartphones, tablets, and even smartwatches. Should you want to check out other options on the market before purchasing this software, you can choose to browse through these Volusion alternatives first.

Why use Volusion instead of Shopify?

  1. You can use the intuitive design wizard to create your online store in minutes and sell your products.
  2. Install attractive templates without needing coding skills.
  3. You can use the ecommerce features for processes such as order tracking, shipping, and inventory management.
  4. The vendor provides you a dedicated account manager for support.

Why use Shopify instead of Volusion?

  1. Shopify offers more features.
  2. The basic package is cheaper compared to Volusion.
  3. You can use the fraud analysis feature to protect your online store.
  4. Use discount codes to provide discounts to your customers.

10. PrestaShop

PrestaShop is an open source ecommerce solution that can be hosted in the cloud or downloaded and installed on your computer. It is a popular online store starter system that is used by thousands of entrepreneurs and enterprises around the world. You can get help and support from a community of more than 800,000 members who are dedicated to assisting this open source solution. Top features include a robust store builder, an intuitive interface, a wide selection of customizable ecommerce themes, a designer guide, and mobile commerce. If you want a wider choice, take a look at these quality PrestaShop alternatives.

Why use PrestaShop instead of Shopify?

  1. It makes it easy to build online stores from scratch.
  2. The vendor offers comprehensive training materials to help you use the software effectively.
  3. Extensive features are provided to manage product listing, payments, shipping, and manufacturers.
  4. Integrates seamlessly with leading business systems.

Why use Shopify instead of PrestaShop?

  1. You can brand and customize your online store.
  2. Get your own domain name.
  3. Make use of the free SSL certificate to boost security.
  4. Avail automatic carrier shipping rates.

How to Choose a Shopping Cart Software

Before you finalize your decision on which platform to invest in, let us first discuss how to choose a shopping cart software. It is not enough to simply select the one that offers the most features or opt for the most popular platform on the market. You should take your time to assess your prospective shopping cart systems and ensure that it is equipped with the right tools and offered at the right price. To help you out, we have created a short step-by-step guide that will help you in your browsing process:

  1. Specify Why You Need an eCommerce Site. First things first, you must define the business goals that made you feel like you need an ecommerce site. These will help you narrow down exactly what type of shopping cart software to buy. For instance, if you paint as a hobby and wish to sell your artworks online, perhaps, you can get away with opting for a small-scale ecommerce application for your blog or social media account. Meanwhile, if you own an up-and-coming clothing boutique and wish to expand your operations by selling your products on the internet, you might want to get a full-fledged shopping cart system with specialized features and a scalable interface.  
  2. Determine Your Technical Skills. Next, try to check the usability of the software you have your eye on. This is especially important if you intend on building an online store from scratch using said software. Plenty of shopping cart solutions offer WYSIWYG editors and drag-and-drop navigation as well as store builders that won’t require you to have coding knowledge, making them great for first-time users. It is important to note, however, that this is not always the case. There are software solutions out there that only support editing via CSS, HTML, or other languages, which may be alright for experienced users but a big challenge for 25% of small business that lacks technical knowledge.
  3. Write Down The Features You Will Be Needing. As you get a better idea of the kind of shopping cart software you need as well as what type of interface to look for, you should start listing down the specific features you will be needing. Try to visualize how you want your online store to function and what kind of shopping experience you want to give your customers. To start with, you will need an online store builder that can support your product catalog and the prices of your goods. After which, ask yourself what kind of currency options and payment gateways you will need.
    If you intend on selling to both local and international clients, having multiple currency options, as well as payment options that go beyond cash-on-delivery and credit cards, may be a good idea.
    Another important feature to look for is automatic shipping calculation as this will allow your customers to see the exact amount they need to pay without having to wait for you to calculate the total. Aside from the abovementioned, other essential shopping cart features include drop shipping, tax calculation, customer profile management, and ecommerce analytics.
  4. Evaluate Pricing. Last but not least, you should evaluate the price of the software you want against what it has to offer. Sure, its initial cost may be cheap but that usually doesn’t include service fees. Start by asking the shopping cart software vendor about the inclusions of their subscription plans. Do these plans include free customer support or will you be charged for them? Are there separate installation fees you should be aware of? Do they have overage fees for bandwidth? In addition to those, you should try to inquire if they charge extra for additional storage space. By doing so, you can spare yourself from the hassle of having to deal with unwanted expenses later on.

A Website Builder as Your Core Shopping Cart Platform

Have you ever thought of having a website builder as the main platform for your shopping cart or online store? Wix is the best example of this as it comes with everything you need to run your online business. Its SMB-friendly package comes with a website builder, blog, top security, reliable web hosting, SEO tools, dedicated support, large online storage, and unlimited bandwidth, among others.

The advantage of having an all-in-one e-commerce platform built around website builder solutions is that it doesn’t require you to have coding experience. You can choose from several pre-built themes and designs and just drag-and-drop the elements you need – images, text, videos, links – to come up with a fully customized storefront that reflects your brand or business. Sign up for Wix free trial to see for yourself how it works.

Of course, the shopping cart and e-commerce platforms and services we’ve included above are but the tip of the iceberg. There are several robust solutions for businesses of all sizes and we’ve made a comparison of 15 leading shopping cart software systems that you can check out. As we’ve outlined in the preceding section, determine your business goals and requirement then match these with the plans, pricing, and features offered by vendors. Remember that a shopping cart or e-commerce solution is designed to help your business generate traffic, close sales, and realize revenues. Hence, you should choose the right solution right from the start.

By Nestor Gilbert

Senior writer for FinancesOnline. If he is not writing about the booming SaaS and B2B industry, with special focus on developments in CRM and business intelligence software spaces, he is editing manuscripts for aspiring and veteran authors. He has compiled years of experience editing book titles and writing for popular marketing and technical publications.

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