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30+ Essential Online Collaboration Statistics: 2019 & 2020 Analysis of Trends, Data and Market Share

Category: B2B News

When talented, highly motivated individuals with brilliant minds work together on a shared objective, great things are achieved. By working together, employees can build upon each other’s strengths and enhance their imperfections to become a robust, highly productive, and cohesive business unit. This is why teamwork and collaboration play a crucial role in the success of any business. And in today’s digital workplace, the crucial engine that helps keep the wheels of teamwork rolling can be found in collaboration tools, especially the ones based online.

Since they were first conceptualized in the 1960s, collaborative work systems have been providing vast benefits to businesses. Relative to the history of collaboration software, where are we now in this progress toward a seamless collaborative work environment among teams working together regardless of geographical location? Let’s look at these online collaboration statistics, collaboration technology trends, their deployment practices, upcoming technological developments, and other important information that will come in handy when choosing a new collaboration tool for your business.

key online collaboration statistics

Collaboration Software Market Size Statistics

Business spending on online collaboration solutions is predicted to expand this year further as the demand for these collaborative platforms continues to grow, further boosting the collaboration software market size. Companies are increasingly deploying various types of collaborative tools to continue driving innovation, to remain relevant, and to resolve issues more efficiently in order to meet evolving consumer expectations, maintain market share, and gain competitive advantage. 

  • The global online collaboration market is expected to increase by 9% in 2019 to go beyond $45 billion. (Synergy Research Group)
  • The market will further grow to $ 59.86 billion by 2023, based on a predicted CAGR of 11.6% from 2018 to 2023. (Markets & Markets)
  • Providing immersive experience in workplace collaboration, VR and AR will reach a market size of $16.1 billion by 2025. (Goldman Sachs)
  • In terms of collaboration software market share, cloud-based online collaboration tools have now surpassed on-premise apps by a ratio of 64% to 36%. (Synergy Research Group)
  • Huddle-room meetings, now 8.1% of all video meetings, are expected to undergo massive growth to account for around 70% of all online conferencing meetings by 2022. (Frost)

Highest Collaboration/Communication Market Growth Segments in 2019

Highest Collaboration/Communication Market Growth Segments in 2019
TeamWork Apps : 60

TeamWork Apps

Highest Collaboration/Communication Market Growth Segments in 2019
Communications Platform-as-a-Service: 30

Communications Platform-as-a-Service

Highest Collaboration/Communication Market Growth Segments in 2019
Video-as-a-Service: 30


Highest Collaboration/Communication Market Growth Segments in 2019
Unified Communications-as-a-Service: 24

Unified Communications-as-a-Service

Highest Collaboration/Communication Market Growth Segments in 2019
Contact Center-as-a-Service: 18

Contact Center-as-a-Service


Source: Synergy Research Group

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The continued increase in market demand for online collaboration apps is attributed to a wide array of factors. File sharing tools, for one, are increasingly becoming more flexible while getting more powerful. Others include the seamless exchange of data and team conversations, better user access controls, improved communication, creative input, mobile access, efficient problem-solving, greater innovative ability, task scheduling, and overall increased productivity. Likewise, it is likely that cloud-based collaboration apps will be replacing conventional on-premise tools in the near future.

Collaboration Technology in Business Statistics

Collaboration technology in business, complemented by related workplace technologies like project management platforms, has been changing how we work for the past several decades, mostly resulting in benefits for both employees and their organizations. Here are some key workplace statistics on the impact of online collaboration apps.

  • A 20-30% increase in productivity is provided by online collaboration tools and digital workplaces. (McKinsey)
  • 83% of workers depend on technology to collaborate, but 59% face challenges with their organization’s tools. (Alfresco)
  • The presence of an effective communication system decreases employee turnover by 50%. (ClearCompany)
  • 70% of businesses believe that employees will spend more time on collaboration applications, 67% think that office-based social media tools will grow, while 62% of employers anticipate a further increase in the use of instant messaging apps. (Deloitte)
  • 33% of Millennials prefer to work in companies with collaborative workspaces. (Mercer)
  • 86% of business owners and staff attribute workplace problems to inadequate or poor communication tools. (Salesforce)
  • 80% of businesses employ social collaboration apps to improve business operations. (McKinsey)
  • Effective communication systems help in retaining the best talents by as much as 4.5 times. (RoomToEscape)
  • 70% of employees attribute enhanced collaboration to digital technologies. (Aruba)
  • 48% of employees prefer using peer collaboration tools for workplace learning, while 81% say that their productivity improved due to peer collaboration apps. (Braidio)
  • 85% of employees with access to collaborative management tools are more likely to perceive themselves as happy in the workplace. (Wrike)
  • 75% of employers consider collaboration as crucial, but only 18% receive communication assessments in their performance appraisals. (Queens University)

The above statistics clearly indicate the vast advantages that online collaboration technology has been providing to employees and organizations alike. Proven to provide substantial productivity and efficiency improvements, not to mention helping improve how employees perceive their jobs, online collaboration tools are likely to offer more new benefits in the years to come.

Deployment of Workplace Collaboration Technology Statistics

Workplace collaboration technology is required to help modern teams achieve productivity and efficiency.  Teams must not be limited by geographical and even cultural boundaries. As today’s businesses continue to be composed of distributed teams, employees must have ready and secure access to business data. Collaboration solutions make this possible.

  • Humans and AI are collaborating in 1,500 corporations worldwide by complementing each other’s strengths. (HBR)
  • 53% of businesses believe AI-powered smart meeting rooms will improve business processes, while 95% of employees think that AI can help enhance their job quality. (Cisco)
  • 67% of businesses have some portions of their online collaboration apps in the cloud, while almost one-third have all their collaboration apps in the cloud. (Nemertes)
  • BYOD and computer in-room equipment in the market, along with the development of new AI technology, will see increased use in conference spaces. (UC Today)
  • More businesses are integrating Web Real-Time Communications (WebRTC) with collaboration tools as it helps deploy improved video and audio conference calls and ensure secure data transfers. (GrandViewResearch)
  • Message-based platforms are key to providing enhanced collaboration to support agile work systems such as scrums, innovation hubs, and cross-functional work teams. (McKinsey)
  • In terms of collaboration between companies and their customers, 85% of businesses will be offering live chat on mobile devices or their websites by 2022. (Aberdeen).

Tools Preferred by Employees Using Message-Based Platforms to Communicate Daily, 2017

Source: McKinsey

The much-improved integration of people, work, and technology via online collaboration tools define today’s collaboration solutions. The most exciting deployment feature nowadays is AI. It already allows businesses to set the ideal number of meeting attendees and the best meeting duration. it is even able to determine the effectivity of an online brainstorming session. The increasing use of AI with online collaboration solutions is driving the demand for enhanced communication and workflow management tools.

Most Popular Collaboration Software

  1. One of the most used collaboration tools for project teams. Learn more about this multi-awarded solution in this comprehensive review.
  2. Wrike. This collaboration solution is designed to enhance the efficiency and speed of teams. Our Wrike review will show you its robust features and other tools.
  3. Smartsheet. An innovative online collaboration platform that can easily adapt to the specific needs of different organizations. Read this Smartsheet review for more details.
  4. Slack. Feature-packed online collaboration solution for any type of project and can integrate with over 1,500 third-party apps. Know more about this robust tool in our Slack review.
  5. Asana. Widely-used collaboration software designed to help build high-performance teams and attain operational efficiency. For more details, read this Asana review.

Future of Collaboration Technology

Upcoming and emerging collaborative tools are expected to carry extra capabilities aside from core features. They will be able to integrate untapped business and consumer data to provide teams with powerful insights. This is already evident in the marked improvement of business intelligence tools for small businesses and enterprises alike. As collaboration technology continues to evolve, it will dramatically change the way businesses collaborate. Here are key future trends:

  • There will be a sustained rise of a wide array of AI-powered bots, such as, AllyO, and Text Recruit. They can help in various HR and project management tasks, like finding job candidates, scheduling meetings, and conducting interviews. (CMSWire)
  • AR and VR will be the final team collaboration and creativity frontier. (VirtualRealityPop)
  • Businesses will increasingly use AI bots and Smart Virtual Personal Assistants (SVPAs) to automate tasks and enhance workplace collaboration. (FutureOfWork)
  • Data access by work teams will be simplified further by chatbots or conversational user interfaces. (Shopify)
  • Robotic Process Automation (RPA) technology will handle the bulk of cumbersome work to save resources, prevent errors, and allow work teams to collaborate more. (CIO)
  • Computer-supported collaborative design (CSCD) allows simultaneous sharing and interaction with a focus on creative ideas and information. DesignSociety
  • Crowd-based collaboration uses direct consumer participation via crowdsourcing systems to shape their products. (VisualCapitalist)
  • Apps that recognize and simulate body language will guide team interaction. (altvr)
  • Data blending will streamline the use of personalized data sets from large and complicated business data, so work teams get answers quickly. (HBR)

These are only but a few of the extensive areas of development regarding the future of online collaboration technologies. To benefit from these trends, the proper mindset should be on how to productively exist and utilize AI. Besides, bots and robots could likely improve human lives in the future, including transforming jobs and workplaces.

Take advantage of these statistics when buying collaboration software

The above industry statistics and collaboration trends were carefully selected to help you make a well-informed purchasing decision when choosing the best collaboration programs for your business. Knowing these technology highlights will not only get you updated on the ins and outs of the industry. It will also help you better situate your requirements in light of the existing and upcoming technology trends. In summary, here are some key takeaways:

  • The growth of the collaboration software market is very likely to accelerate further. New capabilities will drive the expansion of cloud-based collaboration solutions.
  • Businesses steered by collaboration technology will reap significant benefits, enhanced efficiencies, and improved revenues.
  • Work teams will be more productive as more businesses adopt cloud solutions for better agility, mobility, and security.
  • AI will be integrated into a range of business operations across organizations.

With all these major developments in collaborative software solutions, it’s high time that companies focus on collaboration itself. We must ensure that whenever people connect and collaborate, these translate to organizational productivity, business value, and competitive advantage.

If you need a collaboration tool that’ll help bring your team closer and become more productive, it’s highly suggested that you first try some of the leading collaboration software in the market today before purchasing one.

By Louie Andre

B2B & SaaS market analyst and senior writer for FinancesOnline. He is most interested in project management solutions, believing all businesses are a work in progress. No stranger to small business hiccups and drama, having been involved in a few internet startups. Prior to his for-profit ventures, he has had managed corporate communications for a Kansas City-based Children International unit.

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