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James Anthony

James Anthony

A senior FinancesOnline writer on SaaS and B2B topics, James Anthony passion is keeping abreast of the industry’s cutting-edge practices (other than writing personal blog posts on why Firefly needs to be renewed). He has written extensively on these two subjects, being a firm believer in SaaS to PaaS migration and how this inevitable transition would impact economies of scale. With reviews and analyses spanning a breadth of topics from software to learning models, James is one of FinancesOnline’s most creative resources on and off the office.

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Articles published by James Anthony:

81 Important Food Industry Statistics: 2024 Data Analysis and Market Share

81 Important Food Industry Statistics: 2024 Data Analysis and Market Share

The food industry is continuously growing. But with so many competitors, you have to know how to stay afloat at all times. This is why it’s essential to keep an eye on relevant food industry statistics.  To help you get an idea of what’s going on in the food industry, we put together some relevant […]
12 Latest Logo Trends & Forecasts for 2024 You Should Be Thinking About

12 Latest Logo Trends & Forecasts for 2024 You Should Be Thinking About

Logo transition can be as drastic as an image of Newton sitting under an apple tree changed to just an apple fruit with a bite. That is a true story by the way, based on Apple Inc. Brands themselves are changing so it’s not surprising that logo trends follow suit. Pretty much any company that […]
10 IoT Trends for 2024: Latest Predictions According To Experts

10 IoT Trends for 2024: Latest Predictions According To Experts

The Internet of Things (IoT) debuted as a much-hyped futuristic technology. It is now a reality that has become both a social and technological wonder. The latest IoT trends can attest to this fact. It is now used with data analytics software and artificial intelligence. These integrations help businesses improve processes, boost earnings and reduce […]
104 Transportation Industry Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

104 Transportation Industry Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

Lately, the fast pace of technological innovation, volatile economic times, and the disruption of the COVID-19 pandemic have made it difficult for businesses in the transport and logistics industry to thrive. The industry is morphing into an intricate space, not just for logistics service providers (LSPs) and other industry stakeholders but also for business in […]
15 Digital Marketing Trends for 2024: Latest Forecasts to Watch Out For

15 Digital Marketing Trends for 2024: Latest Forecasts to Watch Out For

It used to be simple to get digital mileage. Publish cute YouTube videos. Pay for advertising. Get bloggers to talk about you. Get a Facebook PPC. Boom, you go viral. But the game has since changed. The platforms, technologies, user behavior, consumer expectations, and business models—all have evolved and have led us to today’s digital […]
16 YouTube Trends for 2024: New Forecasts & A Look Into What’s Next

16 YouTube Trends for 2024: New Forecasts & A Look Into What’s Next

When it comes to online video sharing, YouTube is, without a doubt, the ultimate destination. The platform has established itself as a peerless social media website where modern video culture unfolds daily. Because of this, marketers have turned to YouTube to build brand relevancy and spur their video marketing strategies. However, positive results have been […]
70 Relevant Analytics Statistics: 2024 Market Share Analysis &  Data

70 Relevant Analytics Statistics: 2024 Market Share Analysis & Data

Analytics has changed the business landscape in many ways, providing organizations actionable insights that yield positive results. Largely for this reason, more companies have been adopting data analytics and data visualization software. Most businesses now rely on data analysis for uncovering customer data and boosting productivity and improving project management. It complements the use of […]
75 Logo Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

75 Logo Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

A business logo is more than just an assembly of symbols, letters, shapes, and colors. It’s not simply a graphic and/or typographic mark that identifies your organization. As this selection of logo statistics shows, logos will always have the same storied existence as the organizations they represent.  The brand identity of a business that typically […]
48 SMS Marketing Statistics You Must See: 2024 Market Share Analysis & Data

48 SMS Marketing Statistics You Must See: 2024 Market Share Analysis & Data

As 95% of people own mobile phones that do not need an Internet connection, businesses are bound to make the most of these technologies. SMS marketing statistics show SMS is indeed increasingly becoming a core feature of mobile marketing software. In this SMS marketing research, we’ll look into SMS marketing market size, the effectiveness of […]
88 Relevant Shopping Cart Abandonment Statistics: 2021 Value, Causes, Analysis & Data

88 Relevant Shopping Cart Abandonment Statistics: 2021 Value, Causes, Analysis & Data

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Shopping Cart Abandonment Statistics for 2022. Even before the pandemic, the last few years have seen the downfall of some of the most illustrious names in retail. Most of it is attributed to the emergence of online […]
98 Vital Augmented Reality Statistics: 2024 Market Share & Data Analysis

98 Vital Augmented Reality Statistics: 2024 Market Share & Data Analysis

There will be more users of AR than VR. The former will see widespread usage not only in games where it is currently lording over but also in various consumer and commercial applications. These and many more are the significant findings in our augmented reality statistics. Today’s top graphic design software solutions apply AR elements […]
80 Key Voice Search Statistics: 2024 Market Share & Data Analysis

80 Key Voice Search Statistics: 2024 Market Share & Data Analysis

Throughout history, technology has empowered people to survive the many dangers this world brings. To outsmart the deadly yet invisible COVID-19 virus, technological innovations like voice search offer life-saving ways to allow us to continue our day-to-day routines safely. Its main feature that supports users perform contactless communication and transaction has been proving to be […]
50 Key A/B Testing Statistics: 2024 Data, Challenges & Benefits Analysis

50 Key A/B Testing Statistics: 2024 Data, Challenges & Benefits Analysis

Luck may play a huge role in business success. However, as an entrepreneur, you know that you have to make the most out of the cards you’re dealt. This is why you need to use processes like A/B testing to minimize the risks of any decision that you may make. However, this method has its […]
131 Branding Statistics You Must Know: 2024 Market Share & Data Analysis

131 Branding Statistics You Must Know: 2024 Market Share & Data Analysis

Marketers vie hard to get heard and stand out in an ocean of branding communications. As a result, more techniques have found their way into this discipline. Branding evolves at a very rapid pace as the world gets more connected. For marketers to keep up, they need a steady stream of marketing news and branding […]
Why are CPQ and Dynamic Price Management Important?

Why are CPQ and Dynamic Price Management Important?

Why is CPQ important? CPQ is important for its advanced sales features and sophisticated selling tools. It helps leverage their capability to better deploy optimized prices derived from multiple sources. As the channel selling structures, product configurations, and sales cycles become more complicated, CPQ-driven sales strategies can provide more benefits. Pricing used to follow the […]
Pros and Cons of Everflow: Analysis of an Affiliate Marketing Software

Pros and Cons of Everflow: Analysis of an Affiliate Marketing Software

What are the pros and cons of Everflow? The pros and cons of Everflow revolve around its powerful affiliate marketing features. The system offers companies of any size and type capabilities like analytics, automation, and monitoring that are sure to boost their affiliate marketing efforts. However, the app has a bit of a learning curve, […]
71 Significant YouTube Statistics 2024 Data: Demographics & Market Share

71 Significant YouTube Statistics 2024 Data: Demographics & Market Share

Since YouTube was bought for $1.65 billion by Google in 2006, it became a household name seemingly overnight. This is to a degree that when you don’t know how to do something you either Google it or find out more about it on YouTube. Statistically, this is a fact as YouTube became the second most-visited […]
62 Customer Reviews Statistics You Must Learn: 2024 Market Share Analysis & Data

62 Customer Reviews Statistics You Must Learn: 2024 Market Share Analysis & Data

User reviews are barometers of how your business is faring with customers and the general public. They allow you to directly respond to customers, either to thank them for their loyalty or address their concerns. Should you need proof to convince others (or yourself) of the importance of customer reviews, here are 45 compelling reasons, […]
105 Critical Business Travel Statistics: 2024 Spending & Concerns Analysis

105 Critical Business Travel Statistics: 2024 Spending & Concerns Analysis

Technology may have opened up new ways for individuals to connect, especially in the wake of the COVID-19 pandemic where face-to-face communication can become a health risk. This is why business travel remains important for modern companies. If you want to make the most out of your corporate trips, being knowledgeable about the ins and […]
88 Social Media Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

88 Social Media Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

In 2020, people spent an average of 6 hours and 59 minutes online, and much of that time was spent on social media. This, coupled with the fact that there are already 4.2 billion active social media users makes it high time for businesses to leverage these platforms. This also means closely monitoring social media […]
60 Notable Machine Learning Statistics: 2024 Market Share & Data Analysis

60 Notable Machine Learning Statistics: 2024 Market Share & Data Analysis

Many view machine learning (ML) as synonymous with artificial intelligence. In reality, machine learning is but a subset of AI, making the latter perform tasks faster and more intelligently by providing it with learning capabilities. These benefits make machine learning a key component of AI, a fact that will be affirmed by the latest machine […]
85 Significant Restaurant Statistics: 2021 Analysis of Data & Market Share

85 Significant Restaurant Statistics: 2021 Analysis of Data & Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Restaurant Software Statistics for 2022. The restaurant industry is no slouch when it comes to variety. They range from selling a dollar meal for the masses to serving the most expensive food for more upscale diners. […]
106 Customer Service Statistics You Must See: 2021 Data & Analysis

106 Customer Service Statistics You Must See: 2021 Data & Analysis

A new version of this article, featuring the latest data and statistics is available. Check out our report on Customer Service Software Statistics for 2022. Customer service continues to play a vital role in business. Companies are equipping their agents with the right knowledge and skills to let them meet customers’ needs. Just look at […]
53 Key Lead Generation Statistics for B2B Marketers: 2021 Analysis of Data and Market Share

53 Key Lead Generation Statistics for B2B Marketers: 2021 Analysis of Data and Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Lead Generation Software Statistics for 2022. We see lead generation becoming more sophisticated by the day, with marketers increasingly utilizing lead management software to facilitate personalized and multi-channel customer interactions. With automation, mobile, and artificial intelligence (AI) […]
142 Notable Advertising Statistics: 2024 Market Analysis & Data

142 Notable Advertising Statistics: 2024 Market Analysis & Data

The advertising industry is probably one of, if not the most frequently disrupted industries in the world. From its infancy during ancient times to its modern form today, it has undergone a ton of paradigm shifts. Most of us have lived enough when television, radio, and print were the perfect trifecta. Advertisers and agencies favored […]
74 Amazon Statistics You Must Know: 2024 Market Share Analysis & Data

74 Amazon Statistics You Must Know: 2024 Market Share Analysis & Data

Amazon is, without a doubt, the trailblazer of the eCommerce industry. In recent years, the company has seen a monumental shift, driving the online retail industry to incredible heights. Amazon statistics have shown that the company’s disruptive force has radically changed the dynamics of the whole eCommerce ecosystem. Even with the postponement of Prime Day […]
8 Best Free Animation Software for 2024

8 Best Free Animation Software for 2024

What is the best free animation software? The best free animation software is Blender. With Blender, you can easily create real-life textures and simulations. Better still, it lets you animate 3D characters with amazing detail. Best of all, Blender is absolutely free for a very powerful app. Traditionally, animation software costs a lot, both in […]
169 Compelling Email Marketing Statistics: 2021 Market Share Analysis & Data

169 Compelling Email Marketing Statistics: 2021 Market Share Analysis & Data

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Email Marketing Software Statistics for 2022. Email is a mature technology that has been with us for quite some time. Despite the presence of newer and faster channels of communication today, email has stood its ground. In […]
What is Field Service Management Software? Analysis of Features, Types and Pricing

What is Field Service Management Software? Analysis of Features, Types and Pricing

What is field service management software? Field service management (FSM) software is a type of computer program that aids businesses effectively deliver onsite services by streamlining a range of tasks. It typically features personnel management, request monitoring and vehicle tracking among others. It comes with a robust report engine to provide useful insights. If your […]
85 Basic Instagram Statistics for 2024: Data Analysis & Market Share

85 Basic Instagram Statistics for 2024: Data Analysis & Market Share

Who would have thought that rather than having hashbrowns for breakfast, we would now have #hashtags instead? Indeed, technology has changed the world. We now have virtual lives to live matched only by how much data we can consume. All these are fed by social networks that offer multiple ways to connect with family and […]
Orchestly Pros & Cons: Analysis of a Leading Workflow Management Software

Orchestly Pros & Cons: Analysis of a Leading Workflow Management Software

What are the pros and cons of Orchestly? The pros and cons of Orchestly are demonstrated by its capability to collect data from processes, automate business functions, and gather insights from business processes. It gives you tools to fully create, control, and configure processes across your organization. However, the software is currently available only in […]
70 SaaS Statistics You Must Learn: 2021 Market Share & Data Analysis

70 SaaS Statistics You Must Learn: 2021 Market Share & Data Analysis

A new version of this article, featuring the latest data and statistics, is available. Check out our report on SaaS Software Statistics for 2022. SaaS has proven to be one of the best things that ever happened to computing, sending many businesses scrambling to get a hold of such systems. This has led to the popular […]
75 Key VoIP Statistics: 2024 Data Analysis & Market Share

75 Key VoIP Statistics: 2024 Data Analysis & Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on VoIP Software Statistics for 2022. The modern business landscape demands a global approach to communications. This is why many companies have turned to Voice over Internet Protocol or VoIP software to connect with stakeholders, staff members, and […]
Is Grammarly Really For Free? Comparison Of Basic and Premium Editions in 2024

Is Grammarly Really For Free? Comparison Of Basic and Premium Editions in 2024

Is Grammarly really for free? Grammarly is really 100% free but there are paid versions for more powerful features. The free version should be enough to correct a few typos and simple grammar errors here and there. If your writing skills are on the off side, you may need the premium version to help you […]
Pros & Cons of Smartsheet: Analysis of a Popular Project Management Software

Pros & Cons of Smartsheet: Analysis of a Popular Project Management Software

What are the pros and cons of Smartsheet? The Smartsheet pros and cons are demonstrated by its familiar spreadsheet-like UI that powers managing operations, tracking and automation workflows, and intelligent business reports. It streamlines collaboration using data-driven automation. There is no auto-save, however, and the old-school UI may be out of favor with modern users. […]
42 Essential Online Collaboration Statistics: 2024 Analysis of Trends, Data and Market Share

42 Essential Online Collaboration Statistics: 2024 Analysis of Trends, Data and Market Share

A new version of this article, featuring the latest data and statistics is available. Check out our report on Online Collaboration Software Statistics for 2022. When talented, highly motivated individuals with brilliant minds work together on a shared objective, great things are achieved. By working together, employees can build upon each other’s strengths and enhance their […]
12 Best Business Spend Management Software: Analysis of Top Solutions

12 Best Business Spend Management Software: Analysis of Top Solutions

What is the best spend management software? The best spend management software is Kissflow Procurement Cloud, which offers end-to-end procurement management functionalities. The solution has powerful tools for invoicing, purchase request management, supplier management, and more. It also comes with smart alerts to help you stay in the loop about your expenses at all times. […]
Grammarly Student Price in 2024: How to Get Max Discount?

Grammarly Student Price in 2024: How to Get Max Discount?

How to get Grammarly discount for students? To get Grammarly discount for students, you will have to be resourceful getting student coupon, special premium, and educational package discounts. There are also ways to get extended premium free trial periods. Another method is directly requesting the vendor for a discount with a good reason to back […]
12 Best Email Encryption Software Solutions in 2024

12 Best Email Encryption Software Solutions in 2024

What is the best email encryption software? The best email encryption solution in the market is Trustifi. It provides businesses with an integrated encryption solution for desktop, mobile, and gateway connections. It hosts a compact set of tools for email encryption and fraud detection. It also comes equipped with compliance management and policy management modules. […]
76 Essential Web Hosting Statistics: 2024 Analysis of Trends, Data and Market Share

76 Essential Web Hosting Statistics: 2024 Analysis of Trends, Data and Market Share

One of the backbones of today’s digital revolution is hosting services. It is to the information age what steam and coal were to the industrial age: the source of power to run things, in this case, to drive the internet. Having a website has come a long way from being an online vanity gig to […]