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James Anthony

A senior FinancesOnline writer on SaaS and B2B topics, James Anthony passion is keeping abreast of the industry’s cutting-edge practices (other than writing personal blog posts on why Firefly needs to be renewed). He has written extensively on these two subjects, being a firm believer in SaaS to PaaS migration and how this inevitable transition would impact economies of scale. With reviews and analyses spanning a breadth of topics from software to learning models, James is one of FinancesOnline’s most creative resources on and off the office.

6 Important Factors that Lead to SaaS Growth

Business owners are always looking for the perfect recipe for the growth of their company, but not all of them look in the right places. Software as a service (SaaS) companies and companies which offer online services often become million-dollar giants in a short span of time, but start falling down the spiral when it […]

Monetization of Social Games: Why You Need to Hire Experts

It’s the era of digitalization and quite coherently the social gaming and free-to-play games are rising in the recent years. Such gaming products and services have seen an exploding boom where the rewards have skyrocketed. The investment in social gaming might have plunged, yet the returns are still steep. However, to enjoy fruits of profit, […]

Instagram and Web Design–Key Lessons for Creating Successful Websites

Several major brands are aware of the importance of being adaptable. From logos to content, keeping everything fresh is a priority. Updating your logo and overall design is a worthwhile consideration for any brand that seeks to capture attention and keep users interested. Whether or not your business is flexible enough to handle deal with […]

Best OST to Office 365 Migration Techniques

The article is all about the migration of OST file to Office 365 user account. Based on my own research I have shared the collected information with that one can easily perform OST to Office 365 platform. Also I have recommended a third party application which can be used to perform the OST to Office […]

Why It’s Time to Upgrade your Cyber Security

Cyber security is something that every business must take seriously. From small independent businesses to multi-national corporations, almost anyone can be vulnerable to cyber-attacks. If your business has a website or any form of digital assets that are not properly secured and maintained, you could be at risk of an attack. This could take the […]

How to Develop a Sales Process for Your Small Business

When you’re a small business trying to claim a corner of the market, you’ll quickly find you need to develop a solid sales process and team. You may be tempted, as the small business owner, to have a member of your staff take charge of this important unit of your business from the get-go, but […]

Top 10 Alternatives to TalentLMS: Leading Learning Management Systems

TalentLMS is a smart cloud LMS you can use to train your students, employees, customers, or partners. In this article, we provide a brief review of its main features and benefits and discuss 10 good alternatives that you can consider. We will analyze their main features and compare their pricing and integration aspects to help […]

7 Tips On How To Be The Best HR Manager

Do you work in a human resources department and are looking for tips to make you the best you can be in your position? We spoke to the Diamond and Diamond Law Firm to see what they had to say about running the best HR department possible. Here are some tips that you can begin […]

How SaaS eCommerce Industry Will Soon Take Over Manpower

As a fledgling online retailer, you may be aware of the success that the more established retailers enjoy. You notice that their websites run smoothly, or that they have a presence on mobile devices, usually in the form of an app, and are able to handle customer issues immediately. SaaS eCommerce platform is what makes this […]

5 Best Growth Marketing Strategies For B2B

Have you heard the term growth marketing? It’s all over the Internet lately. Marketing has always been associated with business growth. The main purpose of all strategies is to achieve growth, accelerate it, and maintain it. B2B companies have been designed to grow fast, and marketing plays an important role in the overall process.

How Smart Businesses Will Manage Documents by End of 2016

Smart businesses follow trends. They do whatever is necessary to stay current and relevant because they know that’s what their clients want. One such trend, more like a revolution, taking businesses by storm is the move towards paperless document management. How? Through cloud based storage. This movement allows businesses to maximize their earning potential by […]

Current Trends That Shape Up Workplace Training

The industry of e-learning and workplace training is growing at a staggering rate; according to Markets and Markets, it is being set to reach a whooping USD 11.34 billion by 2020! In today’s knowledge-based economy, companies realize that attracting and retaining the best talent is no longer sufficient. Unless they support continuous learning and development […]

Should You Make Decisions Based Solely On Customer Feedback?

Managing a business is just like learning how to ride a bike: once you know how to do it, you’ll never forget. But the hard part is actually learning how to handle the wheels. Many tools can help you forge a successful business, and a good manager takes advantage of all of them.

5 Merchandising Strategies That Can Boost Your Online Retail Conversions

Merchandising does to your retail business what jet fuel does to jets; it helps your business take off, and drives it to where it needs to be. You’re probably well aware of the basics of using merchandise to drive sales on your e-retail store. In the cut-throat world that is online retail though, the little details make […]

TalentLMS: Pros and Cons of the Top Learning Management System in 2024

If you are looking for a suitable learning management system (LMS) for your needs, you’ve probably heard about one of the most popular solutions of this kind – TalentLMS. This system is used by more than 30,000 organizations including The University of Arizona, Acquia, Sonus, LG, and cPanel. It offers an easy learning platform to […]

How To Calculate SaaS Churn Rate For More Accurate Customer Acquisition

Projecting your customer acquisition rate gives you a clear picture where the business is heading. This is important so you can address potential problems before they blow up or take advantage of opportunities before they subside. Customer acquisition rate also helps you to gauge the need for further capitalization or cost-cutting.

How Business Intelligence, Big Data & Mobile Applications Market Affect Each Other

As our capabilities of mining Big Data keep growing, its effects on our global economy and just about every conceivable industry keep getting more pronounced and difficult to ignore. Due to their sheer volume and often speculative nature, discussions on the best ways to use this knowledge are themselves becoming as inscrutable as Big Data […]

mHelpDesk Competitors: Best Field Service Management Alternatives

There are several good field service management (FSM) applications on the market today. Some of these may offer advanced features that you may not need, while others may lack the tools your company require the most. Some FSM apps are created as complementary systems to ERP or CRM applications, while others work as stand-alone solutions. […]

How Cloud and Big Data Can Help Your Business

Business owners who know their customers thoroughly and respond to them quickly and effectively have always ruled the market. It is a rule of commerce that prevails without exception in free economies. Today, that pursuit of knowledge regarding consumer likes, dislikes, demographics of every kind and shopping/buying habits takes place in the Cloud where Big […]

What Are The Benefits Of Using An Online Learning Management System?

There are still some people invovled in staff training and teaching who whave not heard about the benefits of web-based learning management system. Using these services is a way for many companies and institutions to save some time and money and to easily train large groups of employees. eLearning is becoming more and more poular […]

What Is Collaboration Software: Tools Breakdown & Buying Guide

What is collaboration software? Collaboration software helps individuals work together on projects or joint tasks using various tools. It often comes with messaging applications to facilitate communication and allows users to share files, recordings and even videos so that everyone stays on the same page. If you own a business or are an executive in […]

5 Simple Task Management Software Apps That Will Improve Your Productivity

Sharon is one of numerous people who made their choice to quite their job and start working at home. Independent contractors, online secretaries and virtual assistants proliferated when Internet became an important element of modern business landscape. Sharon, who deals with web development services is already sensibly managing here independent career. To progress and expand […]

How To Increase B2B Sales With Trust Elements On Your Website

Increasing user trust on your website is a critical goal to get more sales off your site. Buyers today are researching information about you before you even get to hear from them. Hanne Tuomisto-Inch, Head of B2B Marketing at Google, said that one factor of this buyer behavioral shift is the fact that 46% of […]

B2B Marketing Strategies: 5 Trends for 2015 and Beyond

We’ve seen the balance of power in B2B marketing drastically shifting from companies to buyers in the last three years, and this trend will only be more acute this year. As buyers prefer to discover products on their own and self-educate themselves with facts before contacting you, the marketer, they are taking more and more control […]

5 Most Affordable Accounting Software For Small & Medium Companies

While they say that the best things in life are free, some free stuff just won’t do. In the world of business accounting, many free accounting solutions, if not all, are rather limited in features and tools. While they may seem to be adequate for startups and developing enterprises, free accounting software just won’t do.

10 Inexpensive LMS Solutions For Small Businesses And Startups in 2024

This article has been updated with the best inexpensive LMS or learning management systems of CURRENT_YEAR so you’ll stay in-the-know about the latest in this software category. What is the best inexpensive LMS solution for small businesses and startups? The best inexpensive LMS solution for small businesses and startups is TalentLMS. The platform is designed […]

4 Ways To Increase B2B Lead Generation With FinancesOnline.com Verified Quality Seal

User trust is a make-or-break issue for B2B buyers. A DemandGen report showed that B2B buyers are doing more and more research about products before making a buying decision and “many buyers say they are overwhelmed by the amount of content available to them; they are more concerned about finding trustworthy content that focuses on hard […]

What’s The Most Popular Collaboration Software Today?

Martin, a businessman who has recently started his own small business, is having a problem with his hired staff: Hello. I just started my own online business, but I’m having difficulty when it comes to monitoring my staff. I want to be able to see their work on a daily basis and I also want […]

How To Increase Online Sales: Using Trust Seals In Shopping Cart Software Marketing

If you’re an online shopping cart software vendor, there’s a goldmine right under your house. One way you can increase online sales is to decrease shopping cart abandonment rate. According to PayPal 88% of visitors abandoned their shopping cart last year. Each of these carts was worth $109, or in a macro level, they add […]

Best Practices in Collaboration Software

Collaboration software refers to those computer-aided work processes used by a team or group of people working towards a solution to a problem or the accomplishment of a project. In our article we will discuss the most popular ways to create a good collaboration system for a company that will ensure a smooth and effective […]

5 Robust Accounting Software Systems Fit For Your Business

Small businesses usually start with manual accounting systems and then add programs such as QuickBooks or Microsoft Excel as their business expenses become harder to monitor. However, it is always best to plan ahead of time. Your organization’s accounting software system must be able to handle your current needs and quickly adapt to future growth. […]

McKinsey B2B Report Reveals The Key Factors In Effective Communication With Clients

New research reveals that the brand messages of business-to-business (B2B) suppliers are often ineffective as they do not address the needs of customers. B2B brands use Web-based video, online communities, and search to reach customers. But their core messages often skirt the characteristics valued most by customers.

Insider’s Guide To The Challenges Of On-Demand B2B Marketing

There is no question about it: The dawn of on-demand marketing is here. It has been touted for several years, and finally, it is already right round the corner. It is a new world out there for businesses, and they should be ready to tackle it out and survive. New technologies are already radically changing […]

B2B Decision Making Process: How To Address Your Customers’ Needs

Business-to-business (B2B) markets are different compared to consumer markets in two ways. First, B2B decision making process and units are more complex. While a consumer purchase decision is made by one or two individuals, B2B decisions are made by several employees, each specializing in a different field. Second, B2B decision makers are accountable for their […]

Why B2B Marketers Need to Appeal to their Customers’ Emotions

To meet the demands of today’s competitive marketing scenario, business-to-business (B2B) marketers are focusing on becoming more customer-friendly, and improving their branding strategies. Should they also appeal to their customers’ emotions? This question is answered by a research survey conducted by Google in partnership with CEB’s Marketing Leadership Council. We bring you the findings of […]

10 Most Expensive Celebrity Baby Photos Ever Sold To Magazines in 2024

Snapshots of celebrities are of great value, especially those that portray them in the worst possible way. Such a trend explains why the paparazzi business is a booming practice. A picture of a popular Hollywood star getting involved with some nasty stuff can be worth thousands of dollars and tabloids and gossip sites are more […]

MailChimp Alternatives. Top 4 Options You Should Consider, Inclduing GetResponse & Constant Connect

MailChimp is undisputably the King of Email Marketing Service providers, serving more than 7 million people and businesses worldwide. MailChimp implements top class email marketing services, with features and integrations that enable users to automate their messaging operations and effective execute targeted campaigns. Launched in 2001, MailChimp now sends more than 10 billion emails through […]

TrueCrypt Alternatives. Top Recommendations Erom Experts, Including DiskCryptor & VeraCrypt

One of the most popular on-the-fly encryption (OTFE) tools, TrueCrypt has served its users well since its launch in 2004, providing people with excellent and flexible encryption services for their data and files. On top of their very strong and secure encryption methods, TrueCrypt was also free. With the confirmation of TrueCrypt being discontinued last […]

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