Articles in B2B News

29 Website Analytics Metrics That Will Help Your Site Be More Successful

What are the most important website analytics? The most important website analytics are sessions, session times, geographic location, search text, referrals, and conversation rates. Also, there are a host of other key metrics that impact your website including social media, display ad and email analytics. Website analytics is your roadmap […]

79 Critical Chatbot Statistics: 2019 Data Analysis & Market Share

Chatbots have transformed how businesses communicate with customers.  They are bringing a new, exciting aspect to websites, products, and services. From being a marketing buzzword, these chatbot statistics clearly show the revolution they’re making to the world at large. Chatbots are the reasons why user expectations are going through the […]

Key Features to Look for in a Creative Project Management Software

What is the best creative project management software? The best creative project management software is Its visual elements lend to easy adoption by creative teams no matter which stage they are in their creative projects. Teams can easily communicate within the application, which promotes fast and efficient collaboration to […]

10 Easy Tools for Workflow Customization with Creative Dashboards

What is the best workflow management software for creative projects? The best workflow management software for creative projects is Its color-coded, visual dashboards make it easy to spell out design workflow for creative brainstorming and execution. Its strong collaboration features make team activities and file versioning clear from start […]

What Is KPI and How to Measure It Effectively: Definition, Examples & Templates

What is KPI? KPI stands for key performance indicators. These are quantifiable data that allow companies to evaluate their success against particular targets and objectives. Organizations rely on these measures to strategically determine the quality of their performance and gauge their progress. Data is what makes the world go ‘round. […]

How Companies Are Using Chatbots in Customer Service in 2019

What are chatbots? Chatbots are innovative computer programs designed to enhance customer service. Engaging humans via a live chat interface, messaging apps, or voice, chatbots leverage Artificial Intelligence (AI) and machine learning to deliver accurate answers to customer queries. When chatbots first arrived, many thought that they were overhyped apps. […]

Pros & Cons of Paycor: Analysis of a Leading HR Software

What are the pros and cons of Paycor? The pros and cons of Paycor are found in its all-inclusive feature set that provides extensive recruitment, human resources, and payroll solutions. The software is yet to add a 1-on-1 and classroom training and service invoice, but if a comprehensive HR software […]

Pros & Cons of Cova: Analysis of a Leading POS Software

What are the pros and cons of Cova? The pros and cons of Cova software lie in its compliant-driven POS system specific to cannabis retail businesses. It provides inventory and customer management, an offline mode, and traceability integrations. It is still not operating in every state, however, though the vendor […]

17 Best Website Performance KPIs You Should Track

What should I track on my website? You should track important metrics and KPIs on your website to gauge its performance against your business objectives. Examples of KPIs and metrics include average session duration, conversion rate, revenue, and referral sites. If you have a website, it better helps you reach […]

What is a Smart Contract and How to Create Them on Ethereum?

What is a smart contract? A smart contract is a digital, self-executing contract. It can electronically expedite, validate, or implement the execution or negotiation of an agreement. A distributed, decentralized blockchain network functions as its storage. Almost a decade ago, blockchain laid down the foundation to change global finance through […]

Good Email Click-Through Rate in 2019: How to Maximize CTR for Your Campaigns

What is a good click-through rate for email? A good click-through rate for email can range from 1% to nearly 5%, based on the industry. On average, it’s good to anticipate a click-through rate of 2.5%—although it’s better to aim for around 4% if that is achievable in your industry. […]

103 Relevant Shopping Cart Abandonment Statistics: 2019 Value, Causes, Analysis & Data

In 2017, online consumers placed over $9 trillion on their shopping carts. All of that did not make it to the checkout counter, though: only 25% managed to cross the finish line. Cart abandonment is a running enigma that ecommerce establishments would love to solve and reduce close to nil. […]

60 Graphic Design Statistics You Can’t Ignore: 2019 Industry Data & Analysis

From corporate branding and promotional items to web design and print production, there is always an element of graphic design in virtually every business aspect. As such, graphic design is an imperative skill for advertisers, designers, and business owners alike. In fact, graphic design statistics have revealed that this creative […]

50 Recruitment Statistics You Must Learn: 2019 Hiring, Benefits & Salary Data Analysis

Technology isn’t the only thing shaking up the recruitment landscape. Demographics and even shifts in political correctness are reshaping how companies attract talents. But it isn’t a one-way street. The following recruitment statistics give us a picture of how applicants and recruiters see the hiring process today. If you want […]

What Is Brand Strategy & How to Build Powerful Company Branding?

What is brand strategy? Brand strategy is the set of ideas or symbols that you intend to represent your business distinctly and differently from other businesses. It attempts to equate your business as the standard of any idea, making your product or service easily recalled by your intended market. Brand. […]

50 Experiential Marketing Statistics You Must Learn: 2019 Consumer Preferences & Industry Data

Call it marketing stunt, PR gimmick, or advertising pitch. However you name it, our experiential marketing statistics reveal that this marketing tactic gets the job done. From the consumers’ perspective, nothing beats coming face to face and experiencing a brand. For companies, it can be as simple as product promos […]

45 Vital Augmented Reality Statistics: 2019 Market Share & Data Analysis

There will be more users of AR than VR. The former will see widespread usage not only in games where it is lording over but also in various consumer and commercial applications. These and many more are the significant findings in our augmented reality statistics. Today’s graphic design software solutions […]

How to Start a Business: 12 Easy Steps You Should Follow

How to Start a Business? To start a business, the most crucial steps that you should tackle first are: Make sure you have a concrete business plan that details how you intend to get your ROI. Secure funding from reputable organizations. Ensure the legal and financial work are in order […]

Efficient Employee Onboarding Guide with Checklists, Examples & Best Practices

What is employee onboarding? Employee onboarding is the process of introducing employees to their new jobs. It acquaints employees with organizational goals, policies, and culture. Also, it familiarizes new hires with the company tools and information to get them functional in their chosen positions in no time. It takes some […]

Pros & Cons of X-Cart: Analysis of a Shopping Cart Software

What are the pros and cons of X-Cart? The pros and cons of X-Cart are its product and order management features, high-level of customizability, and mobile responsiveness. It’s also an open-source solution although you’d need a certain degree of coding knowledge to fully take advantage of it. It has an […]

62 Key Voice Search Statistics: 2019 Market Share & Data Analysis

Will we be getting rid of keyboards altogether someday? Not entirely. Surely, it is possible that we will spend less time on them when we can do pretty much everything by voice. If you are interested in finding out what is going on in the market today and where it […]

115 Vital Onboarding Statistics: 2019 Market Share Analysis & Data

Onboarding is crucial in winning the loyalty of new hires. If done improperly, it could have devastating effects on the organization. Quality onboarding programs typically result in enhanced productivity, engagement, and retention. These vital onboarding statistics will show just that. We’ve gathered over a hundred onboarding statistics and other related […]

43 Key A/B Testing Statistics: 2019 Data, Challenges & Benefits Analysis

Luck may play a huge role in business success. However, as an entrepreneur, you know that you have to make the most out of the cards you’re dealt. This is why you need to use tools like A/B testing to minimize the risks of any decision that you may make. […]

67 Big Data Statistics You Must Learn: 2019 Market Share & Data Analysis

Information is power. But only so far as the insight it reveals. The 2.5 quintillion bytes of data we create every day is useless until we crunch it through big data analytics. This is where things get exciting for businesses when we can now predict market behavior with laser-focus accuracy […]

HubSpot Enterprise: Pricing, Features & Onboarding for Large Companies

How much do HubSpot enterprise plans cost? HubSpot enterprise plans cost depending on which solution you want to purchase. The vendor’s Sales Hub and Service Hub platforms start from $1200/month while the Marketing Hub software costs a minimum of $3200/month. In case you require all their products, you may get […]

10 Benefits of Event Apps For Conferences & Shows

What is the best event app? The best event app is EventMobi, given its ability to cover the entire lifecycle of an event. It is designed to keep your attendees and guests engaged using technologies like digital signature and online registration. The app is also known for providing attendees with […]

69 Branding Statistics You Must Know: 2019 Market Share & Data Analysis

Marketers vie hard to get heard and stand out in an ocean of branding communications. As a result, more techniques have found its way to the discipline. Branding evolves at a very rapid pace as the world gets more connected. For marketers to keep up, they need a steady stream […]

Pros & Cons of Agility Multichannel: Analysis of a Leading PIM Software

What are the pros and cons of Agility Multichannel? The pros and cons of Agility Multichannel can be gleaned from its strong attributes such as scalability, customization, robust features, and easy integration with external apps and systems. However, being only quote-based, it does not give you a definite idea beforehand […]

Is HubSpot Worth the Money?

Is HubSpot worth the money? Yes, HubSpot is worth the money, taking into account all the features and benefits that the platform offers. This CRM, sales, and marketing suite gives users all the tools they need to manage customer communication, boost sales, and improve marketing. It is small-business-friendly, with its […]

47 App Statistics You Can’t Ignore: 2019 Market Share & Data Analysis

Can you imagine your device, whether desktop or mobile, without apps? Apps make your personal and business life more manageable and productive. Just how much they impact our lives, take a look at the app statistics below. We’ll go over app market size, app usage statistics, and other facts and […]