Last year, 2020, we witnessed many key developments in the SaaS industry. Excitement has been high owing to the introduction of newer technology in SaaS. These include even more powerful AI, machine learning, and the much anticipated 5G experience. Global SaaS trends indicate that in 2021 and beyond, we will witness a great increase in […]
Read the full story »Luck may play a huge role in business success. However, as an entrepreneur, you know that you have to make the most out of the cards you’re dealt. This is why you need to use processes like A/B testing to minimize the risks of any decision that you may make. However, this method has its […]
Information is power. But only in so far as the insights they reveal. The 2.5 quintillion bytes of data we create every day is useless unless we crunch it using big data analytics. This is where things get exciting for businesses as we can now predict market behavior with laser-focus accuracy at a personal level. […]
Marketers vie hard to get heard and stand out in an ocean of branding communications. As a result, more techniques have found their way into this discipline. Branding evolves at a very rapid pace as the world gets more connected. For marketers to keep up, they need a steady stream of marketing news and branding […]
Can you imagine your device, whether desktop or mobile, without apps? Apps make your personal and business life more manageable and productive. To know just how much they impact our lives, take a look at the app statistics below. We’ll go over app market size, app usage statistics, and other facts and figures about the […]
Fast connectivity, technological advancement, and the proliferation of mobile devices have made streaming easily accessible. As streaming statistics show, there is an explosion of adoption rates and a rapid increase in use cases, especially since the COVID-19 pandemic forced people to stay at home and drastically cut down their daily activities. Streaming, like video conferencing […]
A new version of this article, featuring the latest data and statistics, is available. Check out our report on Sales Management Software Software Statistics for 2022. One of the biggest problems that plague sales teams today is getting reliable predictive information. Sure, we can backtrack and monitor our past performances, but can we predict the […]
A new version of this article, featuring the latest data and statistics is available. Check out our report on Video and Web Conferencing Software Statistics for 2022. The way people meet and work has changed tremendously. Businesses are no longer limited to the conventional, planned conference room meetings. And with COVID-19 making an in-person meeting […]
Since YouTube was bought for $1.65 billion by Google in 2006, it became a household name seemingly overnight. This is to a degree that when you don’t know how to do something you either Google it or find out more about it on YouTube. Statistically, this is a fact as YouTube became the second most-visited […]
A new version of this article, featuring the latest data and statistics, is available. Check out our report on Professional Services Automation Software Statistics for 2022. The inherent customer-focused nature of the professional service industry has induced significant changes and innovations within the entire space. As professional service automation statistics have shown, the industry is changing, […]
Even before the COVID-19 pandemic hit, online stores and all things ecommerce have proven to be such disruptive forces in the global economy, sweeping all before them but the most robust businesses. Many have already seen the writing on the wall, but many have yet to follow suit. And as the pandemic forced many to […]
The prospect for video marketing remains very bright, with lots of possibilities spurred by newer technologies. With this in mind, we’ve conducted this special research compilation to explore notable video marketing statistics and data from previous years and look ahead to what we could expect in 2021. One thing’s inevitable—with people all over the world […]
The Internet of Things (IoT) surpassed the human population in number more than a decade ago. And every fact and figure, trend, study and sign points to the same thing–its growth isn’t slowing down, not even a bit. To illustrate this, we compiled a collection of IoT statistics in this article. After reading this article, […]
User reviews are barometers of how your business is faring with customers and the general public. They allow you to directly respond to customers, either to thank them for their loyalty or address their concerns. Should you need proof to convince others (or yourself) of the importance of customer reviews, here are 45 compelling reasons, […]
It is from the dreams of entrepreneurs that economies are built. As the foundation of any economy, business owners are the lifeblood of any progressive society. They are the ones who create new streams of income, add value to the national income, realize social change, and drive community development. COVID-19 may have put a damper […]
Technology may have opened up new ways for individuals to connect, especially in the wake of the COVID-19 pandemic where face-to-face communication can become a health risk. This is why business travel remains important for modern companies. If you want to make the most out of your corporate trips, being knowledgeable about the ins and […]
With their diverse ideals and different lifestyles, Generation Z presents new challenges and opportunities to all industries. Considering what they bring, it is best to consult Generation Z statistics to meet their shifting demands and expectations. But before we do, let’s define what Generation Z is. Pew Research Center defines Generation Z as individuals born […]
To make your company stand out from the competition, it is crucial that you leverage inbound marketing strategies. These would include search engine optimization, content creation, social media management, email marketing, and the like. However, as new technologies and other modern influences shift the behavior of customers, you might be wondering how you can maximize […]
Employee productivity is the predominant attribute of successful organizations. Essentially, it’s a vital operational metric that steals a match on all the others. In fact, productivity statistics have shown that maintaining high workplace productivity levels can spell the difference between a thriving organization and one that is far from impressive. To be precise, workforce productivity […]
The blog has come a long way since it was first introduced in 1994. Now, there is an estimated half a billion blogs, though the actual number could be much higher. We came up with this report to give you important blog statistics. We’ve included interesting facts, the latest figures on blog market share, and […]
In 2020, people spent an average of 6 hours and 59 minutes online, and much of that time was spent on social media. This, coupled with the fact that there are already 4.2 billion active social media users makes it high time for businesses to leverage these platforms. This also means closely monitoring social media […]
Many view machine learning (ML) as synonymous with artificial intelligence. In reality, machine learning is but a subset of AI, making the latter perform tasks faster and more intelligently by providing it with learning capabilities. These benefits make machine learning a key component of AI, a fact that will be affirmed by the latest machine […]
A new version of this article, featuring the latest data and statistics, is available. Check out our report on Restaurant Software Statistics for 2022. The restaurant industry is no slouch when it comes to variety. They range from selling a dollar meal for the masses to serving the most expensive food for more upscale diners. […]
A new version of this article, featuring the latest data and statistics is available. Check out our report on Customer Service Software Statistics for 2022. Customer service continues to play a vital role in business. Companies are equipping their agents with the right knowledge and skills to let them meet customers’ needs. Just look at […]
Virtual Reality (VR) has donned a reputation of being an unfulfilled promise for years now. While it has not lived up to its profound potential, virtual reality statistics show that the technology is making massive leaps and bounds, and its near future is mesmerizing to behold. After years of wandering, this fantastic technology has now […]
As with many industries, the global real estate industry has to contend with the effects of the pandemic. The hardest hit is the commercial space sector, specifically those dealing with offices and retail spaces. In the residential space sector, the most visible effect of the pandemic can be seen in the demand for residential properties, […]
If you are a business owner or a marketing professional, you know how important search engine optimization (SEO) is to your online presence. SEO has become a critical component of any company that seeks prominence online. It has proven itself useful as a marketing tool, targeting quality site traffic, and increasing site clicks. You can […]
A new version of this article, featuring the latest data and statistics, is available. Check out our report on Appointment Scheduling Software Statistics for 2022. If your business is one of those appointment-based companies, you ought to know how important booking is to your cash flow. To stay competitive, you should pay attention to the way […]
A new version of this article, featuring the latest data and statistics, is available. Check out our report on Lead Generation Software Statistics for 2022. We see lead generation becoming more sophisticated by the day, with marketers increasingly utilizing lead management software to facilitate personalized and multi-channel customer interactions. With automation, mobile, and artificial intelligence (AI) […]
The advertising industry is probably one of, if not the most frequently disrupted industries in the world. From its infancy during ancient times to its modern form today, it has undergone a ton of paradigm shifts. Most of us have lived enough when television, radio, and print were the perfect trifecta. Advertisers and agencies favored […]
The retail industry took a 180-degree turn with the emergence of online shopping. With the speed and convenience of online retail, it has become easier for consumers to get what they want when they want it. Moreover, it allows many businesses to operate without the need for a physical store. However, the online shopping industry […]