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2020 SaaS Industry Market Report: Key Global Trends & Growth Forecasts Featured Articles

2020 SaaS Industry Market Report: Key Global Trends & Growth Forecasts

Last year, 2020, we witnessed many key developments in the SaaS industry. Excitement has been high owing to the introduction of newer technology in SaaS. These include even more powerful AI, machine learning, and the much anticipated 5G experience. Global SaaS trends indicate that in 2021 and beyond, we will witness a great increase in […]

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Research

75 Logo Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

75 Logo Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

A business logo is more than just an assembly of symbols, letters, shapes, and colors. It’s not simply a graphic and/or typographic mark that identifies your organization. As this selection of logo statistics shows, logos will always have the same storied existence as the organizations they represent.  The brand identity of a business that typically […]

50 Crucial IT Statistics You Must Know: 2024 Data Analysis & Market Share

50 Crucial IT Statistics You Must Know: 2024 Data Analysis & Market Share

The global budget for IT is slated to hit $3.92 trillion this year as companies continue to integrate IT solutions to bolster their business processes, especially for ecommerce. This development has experts positing that IT employment will also rise, despite the COVID-19 pandemic, since companies will be looking for IT specialists down the line. These […]

72 Vital Digital Transformation Statistics: 2024 Spending, Adoption, Analysis & Data

72 Vital Digital Transformation Statistics: 2024 Spending, Adoption, Analysis & Data

Digital transformation (DX) used to be something that’s just good to have. But since COVID-19 disrupted business operations worldwide, many organizations now see DX as a necessary step in preserving their business as reflected by the most current digital transformation statistics. Fueled by speedy internet everywhere, digitization now plays a critical role in adding business […]

81 Key Fintech Statistics 2024: Market Share & Data Analysis

81 Key Fintech Statistics 2024: Market Share & Data Analysis

Just how worried or excited should you be about fintech? In 2019, 64% of consumers have used two or more fintech services or platforms. Additionally, recent fintech statistics show that the COVID-19 pandemic has contributed to the acceleration of cloud services and similar solutions for the industry. As such, it makes sense that the usage […]

97 Supply Chain Statistics You Must Know: 2024 Market Share Analysis & Data

97 Supply Chain Statistics You Must Know: 2024 Market Share Analysis & Data

Supply chain management has surely evolved throughout the years. For instance, the role of supply chains in promoting productivity has increased in significance as modern business operations become more fast-paced. Moreover, with the advent of automation, AI, and data analytics, supply chain processes can now be more streamlined than ever. However, benefits can only be […]

48 SMS Marketing Statistics You Must See: 2024 Market Share Analysis & Data

48 SMS Marketing Statistics You Must See: 2024 Market Share Analysis & Data

As 95% of people own mobile phones that do not need an Internet connection, businesses are bound to make the most of these technologies. SMS marketing statistics show SMS is indeed increasingly becoming a core feature of mobile marketing software. In this SMS marketing research, we’ll look into SMS marketing market size, the effectiveness of […]

53 Fascinating Cannabis Industry Statistics: 2024 Data Analysis & Market Share

53 Fascinating Cannabis Industry Statistics: 2024 Data Analysis & Market Share

From being a banned substance to becoming a billion-dollar industry, cannabis has sure gone a long way. The legalization of marijuana for recreational and medical purposes paved the way for its boom in the market. To show the facts and figures related to this, we have rounded up a series of interesting cannabis industry statistics. […]

86 Critical Chatbot Statistics: 2021 Data Analysis & Market Share

86 Critical Chatbot Statistics: 2021 Data Analysis & Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Chatbot Software Statistics for 2022. Chatbots have transformed the way businesses communicate with customers. They bring with them a new, exciting aspect to websites, products, and services. What’s more, with the COVID-19 pandemic forcing employees and […]

88 Relevant Shopping Cart Abandonment Statistics: 2021 Value, Causes, Analysis & Data

88 Relevant Shopping Cart Abandonment Statistics: 2021 Value, Causes, Analysis & Data

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Shopping Cart Abandonment Statistics for 2022. Even before the pandemic, the last few years have seen the downfall of some of the most illustrious names in retail. Most of it is attributed to the emergence of online […]

69 Graphic Design Statistics You Can’t Ignore: 2024 Industry Data & Analysis

69 Graphic Design Statistics You Can’t Ignore: 2024 Industry Data & Analysis

From corporate branding and promotional items to web design and print production, there is always an element of graphic design in virtually every business aspect. As such, graphic design is an imperative skill for advertisers, designers, and business owners alike. In fact, graphic design statistics have revealed that this creative art is increasingly becoming an […]

65 Recruitment Statistics You Must Learn: 2024 Hiring, Benefits, & Salary Data Analysis

65 Recruitment Statistics You Must Learn: 2024 Hiring, Benefits, & Salary Data Analysis

Technology isn’t the only thing shaking up the recruitment landscape. Demographics and even shifts in political correctness are reshaping how companies attract talents. And this already intricate situation is further made complex with the continuing spread of COVID-19. Will the hiring benchmarks and best practices be radically transformed even after the coronavirus pandemic has subsided? […]

89 Experiential Marketing Statistics You Must Learn: 2024 Consumer Preferences & Industry Data

89 Experiential Marketing Statistics You Must Learn: 2024 Consumer Preferences & Industry Data

Call it a marketing stunt, PR gimmick, or advertising pitch. However you name it, our experiential marketing statistics reveal that this marketing tactic gets the job done. From the consumers’ perspective, nothing beats coming face to face with and experiencing a brand. For companies, it can be as simple as product promos, which can easily […]

98 Vital Augmented Reality Statistics: 2024 Market Share & Data Analysis

98 Vital Augmented Reality Statistics: 2024 Market Share & Data Analysis

There will be more users of AR than VR. The former will see widespread usage not only in games where it is currently lording over but also in various consumer and commercial applications. These and many more are the significant findings in our augmented reality statistics. Today’s top graphic design software solutions apply AR elements […]

80 Key Voice Search Statistics: 2024 Market Share & Data Analysis

80 Key Voice Search Statistics: 2024 Market Share & Data Analysis

Throughout history, technology has empowered people to survive the many dangers this world brings. To outsmart the deadly yet invisible COVID-19 virus, technological innovations like voice search offer life-saving ways to allow us to continue our day-to-day routines safely. Its main feature that supports users perform contactless communication and transaction has been proving to be […]

122 Vital Onboarding Statistics: 2024 Market Share Analysis & Data

122 Vital Onboarding Statistics: 2024 Market Share Analysis & Data

Onboarding is crucial in winning the loyalty of new hires. But if done improperly, it could have devastating effects on an organization. And this challenge was made more difficult due to the numerous limitations brought about by COVID-19. Prior to the pandemic, quality applicant tracking software and onboarding programs have been proven to result in […]

50 Key A/B Testing Statistics: 2024 Data, Challenges & Benefits Analysis

50 Key A/B Testing Statistics: 2024 Data, Challenges & Benefits Analysis

Luck may play a huge role in business success. However, as an entrepreneur, you know that you have to make the most out of the cards you’re dealt. This is why you need to use processes like A/B testing to minimize the risks of any decision that you may make. However, this method has its […]

97 Big Data Statistics You Must Learn: 2024 Market Share & Data Analysis

97 Big Data Statistics You Must Learn: 2024 Market Share & Data Analysis

Information is power. But only in so far as the insights they reveal. The 2.5 quintillion bytes of data we create every day is useless unless we crunch it using big data analytics. This is where things get exciting for businesses as we can now predict market behavior with laser-focus accuracy at a personal level. […]

131 Branding Statistics You Must Know: 2024 Market Share & Data Analysis

131 Branding Statistics You Must Know: 2024 Market Share & Data Analysis

Marketers vie hard to get heard and stand out in an ocean of branding communications. As a result, more techniques have found their way into this discipline. Branding evolves at a very rapid pace as the world gets more connected. For marketers to keep up, they need a steady stream of marketing news and branding […]

70 App Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

70 App Statistics You Can’t Ignore: 2024 Market Share & Data Analysis

Can you imagine your device, whether desktop or mobile, without apps? Apps make your personal and business life more manageable and productive. To know just how much they impact our lives, take a look at the app statistics below. We’ll go over app market size, app usage statistics, and other facts and figures about the […]

123 Key Streaming Statistics You Must Know: 2024 Data Analysis & Market Share

123 Key Streaming Statistics You Must Know: 2024 Data Analysis & Market Share

Fast connectivity, technological advancement, and the proliferation of mobile devices have made streaming easily accessible. As streaming statistics show, there is an explosion of adoption rates and a rapid increase in use cases, especially since the COVID-19 pandemic forced people to stay at home and drastically cut down their daily activities. Streaming, like video conferencing […]

55 Online Sales Management Statistics You Must Learn: 2021 Data Analysis & Market Share

55 Online Sales Management Statistics You Must Learn: 2021 Data Analysis & Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Sales Management Software Software Statistics for 2022. One of the biggest problems that plague sales teams today is getting reliable predictive information. Sure, we can backtrack and monitor our past performances, but can we predict the […]

54 Basic Video and Web Conferencing Statistics: 2021 Analysis of Data & Market Share

54 Basic Video and Web Conferencing Statistics: 2021 Analysis of Data & Market Share

A new version of this article, featuring the latest data and statistics is available. Check out our report on Video and Web Conferencing Software Statistics for 2022. The way people meet and work has changed tremendously. Businesses are no longer limited to the conventional, planned conference room meetings. And with COVID-19 making an in-person meeting […]

71 Significant YouTube Statistics 2024 Data: Demographics & Market Share

71 Significant YouTube Statistics 2024 Data: Demographics & Market Share

Since YouTube was bought for $1.65 billion by Google in 2006, it became a household name seemingly overnight. This is to a degree that when you don’t know how to do something you either Google it or find out more about it on YouTube. Statistically, this is a fact as YouTube became the second most-visited […]

32 Professional Service Automation Statistics You Must Read: 2021 Data Analysis & Market Share

32 Professional Service Automation Statistics You Must Read: 2021 Data Analysis & Market Share

A new version of this article, featuring the latest data and statistics, is available. Check out our report on Professional Services Automation Software Statistics for 2022. The inherent customer-focused nature of the professional service industry has induced significant changes and innovations within the entire space. As professional service automation statistics have shown, the industry is changing, […]

77 Important Retail Statistics: 2024 Data Analysis & Market Share

77 Important Retail Statistics: 2024 Data Analysis & Market Share

Even before the COVID-19 pandemic hit, online stores and all things ecommerce have proven to be such disruptive forces in the global economy, sweeping all before them but the most robust businesses. Many have already seen the writing on the wall, but many have yet to follow suit. And as the pandemic forced many to […]

74 Essential Video Marketing Statistics: 2024 Data Analysis & Market Share

74 Essential Video Marketing Statistics: 2024 Data Analysis & Market Share

The prospect for video marketing remains very bright, with lots of possibilities spurred by newer technologies. With this in mind, we’ve conducted this special research compilation to explore notable video marketing statistics and data from previous years and look ahead to what we could expect in 2021. One thing’s inevitable—with people all over the world […]

154 Impressive IoT Statistics: 2024 Data Analysis & Market Share

154 Impressive IoT Statistics: 2024 Data Analysis & Market Share

The Internet of Things (IoT) surpassed the human population in number more than a decade ago. And every fact and figure, trend, study and sign points to the same thing–its growth isn’t slowing down, not even a bit. To illustrate this, we compiled a collection of IoT statistics in this article. After reading this article, […]

62 Customer Reviews Statistics You Must Learn: 2024 Market Share Analysis & Data

62 Customer Reviews Statistics You Must Learn: 2024 Market Share Analysis & Data

User reviews are barometers of how your business is faring with customers and the general public. They allow you to directly respond to customers, either to thank them for their loyalty or address their concerns. Should you need proof to convince others (or yourself) of the importance of customer reviews, here are 45 compelling reasons, […]

113 Entrepreneurship Statistics You Must Learn: 2024 Market Share Analysis & Data

113 Entrepreneurship Statistics You Must Learn: 2024 Market Share Analysis & Data

It is from the dreams of entrepreneurs that economies are built. As the foundation of any economy, business owners are the lifeblood of any progressive society. They are the ones who create new streams of income, add value to the national income, realize social change, and drive community development. COVID-19 may have put a damper […]

105 Critical Business Travel Statistics: 2024 Spending & Concerns Analysis

105 Critical Business Travel Statistics: 2024 Spending & Concerns Analysis

Technology may have opened up new ways for individuals to connect, especially in the wake of the COVID-19 pandemic where face-to-face communication can become a health risk. This is why business travel remains important for modern companies. If you want to make the most out of your corporate trips, being knowledgeable about the ins and […]

39 Relevant Social Media Monitoring Statistics in 2024: Data Analysis & Market Share

39 Relevant Social Media Monitoring Statistics in 2024: Data Analysis & Market Share

Because social media is both powerful and potentially dangerous, it only makes sense for you to want to track every mention of your brand online. Social media monitoring lets you in on what other people are saying about your business, from reviews to product questions and even service repair complaints that your customers are posting […]

8 Demand Generation Monitoring Trends for 2024: New Predictions To Watch Out For

8 Demand Generation Monitoring Trends for 2024: New Predictions To Watch Out For

Traditionally, marketers used demand generation to fill the top of the funnel with prospective buyers. Today, however, this is no longer the case. As marketers re-evaluate their pipelines, they have started to focus on quality rather than quantity. The current focus on demand generation strategies that walk the customer through the buying journey is reflected […]

99 Search Marketing Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

99 Search Marketing Statistics You Can’t Ignore: 2024 Data Analysis & Market Share

Search marketing refers to an online marketing technique that involves search engine optimization (SEO) and search engine marketing (SEM). It is a combination of marketing and advertising, presenting a holistic approach to promoting your brand online. With the majority of consumers conducting service and product searches online, search marketing is indeed an indispensable element in […]

8 Leading Social Media Monitoring Trends for 2024

8 Leading Social Media Monitoring Trends for 2024

Social media is the place to be for any company, organization, or professional that wants to reach customers or their community. With 4.6 billion people now using social media, it’s definitely a marketing channel you shouldn’t ignore. Marketers rely on social media management software to automate many of the tasks involved in creating, publishing, and […]

13 Content Marketing Trends for 2024 & New Forecasts

13 Content Marketing Trends for 2024 & New Forecasts

Nowadays, content has become the essence of marketing. Whether you choose to use blogs, videos, infographics, or user-generated content to boost your marketing efforts, your content can help you generate brand awareness, convince customers to take action, and drive revenue. With each passing year, new trends and techniques in content marketing emerge, transforming the way […]